where did the saints win their last super bowl
Super Bowl XLIV
Perennial Super Bowl advertisers Anheuser -- Busch InBev and CareerBuilder stated their commitment to advertise in Super Bowl XLIV , showing eight and two different spots during the game , respectively . A 30 - second spot cost US $ 2.8 million with several advertisers getting discounts , down from the previous year 's $3 million . All advertising slots were sold out on February 1 , 2010 , six days before the game . Pepsi - Cola had previously stated their commitment to advertise , but then said they would not be buying any commercial time , marking the first time in 23 years that Pepsi did not run an ad during the Super Bowl itself . FedEx also stated that they would not buy ad time . Both Pepsi and FedEx are official NFL sponsors . Coca - Cola and Dr Pepper Snapple Group capitalized on Pepsi 's absence by buying ads in the game ; Dr Pepper 's ad featured KISS performing `` Calling Dr. Love '' , while one of Coca - Cola 's three ads featured Montgomery Burns ( of FOX 's The Simpsons ) losing everything he owns . Also for the second straight year , one of the Big Three American automobile makers -- General Motors -- did not have a commercial in the game . Ford had one commercial for the Ford Edge featuring Mike Rowe . Chrysler 's Dodge brand did advertise this year for its Dodge Charger , narrated by Michael C. Hall . What
Perennial Super Bowl advertisers Anheuser -- Busch InBev and CareerBuilder stated their commitment to advertise in Super Bowl XLIV , showing eight and two different spots during the game , respectively . A 30 - second spot cost US $ 2.8 million with several advertisers getting discounts , down from the previous year 's $3 million . All advertising slots were sold out on February 1 , 2010 , six days before the game . Pepsi - Cola had previously stated their commitment to advertise , but then said they would not be buying any commercial time , marking the first time in 23 years that Pepsi did not run an ad during the Super Bowl itself . FedEx also stated that they would not buy ad time . Both Pepsi and FedEx are official NFL sponsors . Coca - Cola and Dr Pepper Snapple Group capitalized on Pepsi 's absence by buying ads in the game ; Dr Pepper 's ad featured KISS performing `` Calling Dr. Love '' , while one of Coca - Cola 's three ads featured Montgomery Burns ( of FOX 's The Simpsons ) losing everything he owns . Also for the second straight year , one of the Big Three American automobile makers -- General Motors -- did not have a commercial in the game . Ford had one commercial for the Ford Edge featuring Mike Rowe . Chrysler 's Dodge brand did advertise this year for its Dodge Charger , narrated by Michael C. Hall . What