If your one of those people who always changes our phone, this is a good way to go. I purchased this phone through amazon, and I love it. It has tons of memory for your ring tones and photos, and u can customize your tones to whomever you please. Bluetooth technology is amazing and allows you to share your personal information with others who have the same kind of technology without actually having to have service to your phone. It may seem costly to purchase the phone, but with the bluetooth, it saves you tons of money in the long run, from having to purchase ringtones from sites, and wall papers. you can just share and exchange with your friends at no additional cost.