I was so excited when I got my first iPhone this summer; I always have it with me, and I use it all the time...except in the car because my factory stereo does not have auxiliary input. I didn't really want to spend the money on a new stereo and then have to shell out the money to get it installed, so this FM transmitter definitely came in handy. I had read many reviews on several different brands of transmitters, and it seems that people either love or hate these devices. Personally, I've had pretty good luck with mine--I have a fairly long commute, and I am able to get really good reception for most of my drive, and if I need to, it's pretty simple to find a new station, then tune my transmitter to match. The sound quality isn't crystal clear, but as long as I have my iPhone's volume turned up, I get great sound quality through my car's speakers. All in all, this transmitter has been better than what I had hoped for; I was apprehensive after reading some reviews, but I'm very glad I gave it a try. It's perfect for catching up on my podcasts during my morning and afternoon drives, and for when I feel like hearing my favorite songs. I definitely recommend this product.