In 2013, a prominent blogger and former journalist initiated an online campaign calling for netizens to snap photos of polluted rivers in their hometown.
Mwaka 2013, mwanablogu maarufu na mwandishi wa habari wa zamani alianzisha kampeni ya mtandaoni inayowataka watumiaji wa mtandao kupiga picha za mito iliyochafuliwa katika mji wao.