Suppose that you’ve created an outstanding piece of copy for your website. It’s in-depth, well-researched, attractively set out, and extremely valuable to your audience. You’ve made that chunk of content a significant investment, and you need it to pay off in a big way — but that will never happen if you just leave it on your blog and never mention it anywhere else.
Tuseme kuwa umeunda nakala bora ya tovuti yako. Ni ya kina, imetafitiwa vyema, imeonyeshwa kwa kuvutia, na ni muhimu sana kwa hadhira yako. Umefanya sehemu hiyo ya maudhui kuwa uwekezaji mkubwa, na unahitaji ili kulipa kwa kiasi kikubwa - lakini hiyo haitatokea kamwe ikiwa utaiacha tu kwenye blogu yako na usitaje popote pengine.