stock player emerging equity report welcome to the july 2005 edition of the savvy investor ,
each month the savvy investor analysts study , research , and examine hundreds of stocks , in an effort to
pinpoint the one with the most promise .
this month ' s pick : royal pet meals inc .
quick chart : rypm
recent price : $ 0 . 36 + 13 . 05 %
top breking news
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usa today :
- - - - - - - - - -
pet spending at all - time high . consumer spending on pets continues to climb , expected to reach $ 35 . 9 billion this year ,
up from $ 17 billion a decade ago . click here for more : findarticles . com / p / articles / mi _ ml 272 / is _ 2715 _ 133 / ai _ n 8551553
businessweek online :
- - - - - - - - - - - - - - - - - - - -
this year consumers will spend an estimated 35 . 9 billion on their pets , making the pet market larger than both the toy and
candy industries . click here for more : businessweek . com / smallbiz / content / may 2005 / sb 20050513 _ 4596 . htm
dsn retailing today
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the fact that the $ 31 billion pet industry prospered through the 2001 - 2003 recession shows that people are willing to spend
money on their pets even during tough times . and in the past few years , much of that money has been going !
toward sales of natural pet foods and treats . . . click here for more : findarticles . com / p / articles / mi _ mofnp
financial analysis
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retail sales of pet food are projected for a steady climb , rising to an estimated $ 16 . 7 billion by 2008 .
sales in the natural food and supplement category are increasing by double digits each year as consumers grow more
aware of what goes into their pets ' food .
rypm plans to make synergistic acquisitions to propel faster growth and gain market dominance
rypm plans expansion of services into " niche " markets
management believes that it would be entirely realistic for the company to capture at least one percent of the market each
year for i ! ts first five years in the business . this would equate to revenues growing from $ 200 million in its first year of
operations to in excess of $ 1 billion annually ( just 5 % of market share ) five years out !
corporate snapshot
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royal pet meals , inc . is an emerging growth development and management company that specializes in using niche marketing
techniques to deliver " specialty " pet foods / products to the rapidly expanding $ 34 billion ( 2004 estimate ) pet products industry .
royal pet meal products are all premium meal selections , natural , organic , and wholesome , all designed to improve the
quality of life for pet and pet owners . since a large percentage of this booming pet market is serviced by small business vendors ,
royal pet meals management feels that ! this highly fragmented marketplace lends itself to both niche marketing and consolidation
of vendors . royal pet meals , inc . intends to capture various niche markets and acquire / merge with selected profitable vendors ,
realizing significant revenue and profit growth as a result .
analyst conclusion
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the recent sec ruling to leave the over the counter bulletin board in its current form is a very bullish sign for this market - possibly
a turning point . we think that this is an encouraging signal from regulators that the otcbb can expect a more positive financial
climate going forward . we assessed rypm and found it met our 4 basic investment criteria :
1 . clearly rypm has enormous growth potential .
2 . the company financials are strong .
3 . rypm is in a leading i ! ndustry .
4 . rypm is offered at an ideal buy point .
pets are big business and everyone is getting interested . in the space of the past four weeks , the today show has run two segments ,
the cbs early show each ran a segment , abc world news tonight ran a piece , us news and world report ran a piece about
global pet expo and the wall street journal ran an article on the industry . this is in addition to the numerous articles run in
everything from the la times and washington post to the east nowhere gazette sun journal .
the word is out and we all should be ready to take advantage of it .
best regards
savvy investor editing chairman
legal disclosure : mysite . verizon . net / savvyvest / savvyservice . htm
email preferences : mysite . verizon . net / savvyvest / savvyprivacy . htm
stock player emerging equity report
welcome to the july 2005 edition of the savvy investor ,
each month the savvy investor analysts study , research , and examine hundreds of stocks , in an effort to
pinpoint the one with the most promise .
this month ' s pick : royal pet meals inc .
quick chart : rypm
recent price : $ 0 . 36 + 13 . 05 %
top breking news
= = = = = = = = = = = = = = = = =
usa today :
- - - - - - - - - -
pet spending at all - time high . consumer spending on pets continues to climb , expected to reach $ 35 . 9 billion this year ,
up from $ 17 billion a decade ago . click here for more : findarticles . com / p / articles / mi _ ml 272 / is _ 2715 _ 133 / ai _ n 8551553
businessweek online :
- - - - - - - - - - - - - - - - - - - -
this year consumers will spend an estimated 35 . 9 billion on their pets , making the pet market larger than both the toy and
candy industries . click here for more : businessweek . com / smallbiz / content / may 2005 / sb 20050513 _ 4596 . htm
dsn retailing today
- - - - - - - - - - - - - - - - - - -
the fact that the $ 31 billion pet industry prospered through the 2001 - 2003 recession shows that people are willing to spend
money on their pets even during tough times . and in the past few years , much of that money has been going !
toward sales of natural pet foods and treats . . . click here for more : findarticles . com / p / articles / mi _ mofnp
financial analysis
= = = = = = = = = = = = = = = = = =
retail sales of pet food are projected for a steady climb , rising to an estimated $ 16 . 7 billion by 2008 .
sales in the natural food and supplement category are increasing by double digits each year as consumers grow more
aware of what goes into their pets ' food .
rypm plans to make synergistic acquisitions to propel faster growth and gain market dominance
rypm plans expansion of services into " niche " markets
management believes that it would be entirely realistic for the company to capture at least one percent of the market each
year for i ! ts first five years in the business . this would equate to revenues growing from $ 200 million in its first year of
operations to in excess of $ 1 billion annually ( just 5 % of market share ) five years out !
corporate snapshot
= = = = = = = = = = = = = = = = = =
royal pet meals , inc . is an emerging growth development and management company that specializes in using niche marketing
techniques to deliver " specialty " pet foods / products to the rapidly expanding $ 34 billion ( 2004 estimate ) pet products industry .
royal pet meal products are all premium meal selections , natural , organic , and wholesome , all designed to improve the
quality of life for pet and pet owners . since a large percentage of this booming pet market is serviced by small business vendors ,
royal pet meals management feels that ! this highly fragmented marketplace lends itself to both niche marketing and consolidation
of vendors . royal pet meals , inc . intends to capture various niche markets and acquire / merge with selected profitable vendors ,
realizing significant revenue and profit growth as a result .
analyst conclusion
= = = = = = = = = = = = = = = = = =
the recent sec ruling to leave the over the counter bulletin board in its current form is a very bullish sign for this market - possibly
a turning point . we think that this is an encouraging signal from regulators that the otcbb can expect a more positive financial
climate going forward . we assessed rypm and found it met our 4 basic investment criteria :
1 . clearly rypm has enormous growth potential .
2 . the company financials are strong .
3 . rypm is in a leading i ! ndustry .
4 . rypm is offered at an ideal buy point .
pets are big business and everyone is getting interested . in the space of the past four weeks , the today show has run two segments ,
the cbs early show each ran a segment , abc world news tonight ran a piece , us news and world report ran a piece about
global pet expo and the wall street journal ran an article on the industry . this is in addition to the numerous articles run in
everything from the la times and washington post to the east nowhere gazette sun journal .
the word is out and we all should be ready to take advantage of it .
best regards
savvy investor editing chairman
legal disclosure : mysite . verizon . net / savvyvest / savvyservice . htm
email preferences : mysite . verizon . net / savvyvest / savvyprivacy . htm