I still maintain that if askjeeves.com had a different name it would have been at least toe to toe with google for much longer. I obviously can't say if they'd be very successful but I very much think the name of the site hindered their popularity, even though they might have had better results than google. This is just from my personal experience though. Around 2000 our teachers started telling us about search engines we could use to search certain things in whatever computer class. They'd mention google, ask jeeves, and probably some other sites. The problem at least to my retarded kid mind was, that by it being named "ASK jeeves" I thought that all my searches had to be questions. So I obviously didn't like to bend over backwards to find a way to ask a question about something I was interested in so I just used google. Looking back it was obviously stupid, but then again, the internet was new, I was young, I didn't know anything about computers. I guess the bottom line is, to young retarded kids, the name of your company really matters in certain cases. I don't know who owns ask jeeves, but I'm sure they are better than those two jews that made google.