Now that people will be/are buying more and more beer at locations other than the Beer Store I doubt that recycling figure stays that way.

It is inconvenient and annoying to be forced to return empties to the Beer Store if one no longer uses it to buy beer. 

And as pointed out in the article the Beer Store is an extremely dreary and awkward place to shop.

Not to mention the fact that the quality of beer it sells is far inferior to grocery stores and the LCBO.