Mr. Tran's charitable works are lengthy and impressive, but it's also the case that the way Kaladi's conducts business is a plus to the community as well.  Kaladi's partners with a number of schools to help operate student-staffed cafe's that are part of the school. Yes, students learn to make beverages but it is a hand's on business within the school that they both enjoy and learn a great deal from.
This isn't considered charitable.....and it actually is good business for the bottom line, but it also is a huge plus for how we educate kids.
It's great thinking.