This article has missed the point and the implication of the larger picture. There is no inherent,unbreakable link between profit and progress. In fact, this case and many others demonstrate the opposite. Airlines are now offering substandard service to make more money. Competition is a theoretical pipe dream. Aside from government regulation there is no countervailing market force. In other words the market increasingly is failing to deliver benefits to society and actually is delivering harm. Its fixed and shareholders cannot be trusted to do the right thing.