Pro-business?  Did you read McKenna?  Both the government and the media are using rhetoric.  "Schemes", "loopholes", "entitlements" to describe current tax law?  The Finance Minister meets with Liberal MPs to calm them and instruct them on how to respond to their irate constituents?  Maybe not defiant, but not much of a "consultation".
Morneau has used these same tax laws to his advantage and now wants to change them after receiving a nice salary and pension?  How about he gives back all of the taxes that he and his corporations have saved before he attacks small business owners?
Elected officials, through their MPs, and thereby their constituents, are elected to enact the will of the people.  Call that lobbying if you will.  
I suspect that JT will be "lobbied" out in the next round.