Well, Seagram's didn't end up so well (https://beta.theglobeandmail.com/report-on-business/careers/careers-leadership/charles-bronfman-opens-up-about-seagrams-demise-it-is-a-disaster/article10816816/?ref=http://www.theglobeandmail.com&) but that's another story. 

 My own view is that the LCBO is successful -- great selection, fair(ish) prices, safe supply, out of the hands of kids.  And showing a 2B profit last year that benefits all of Ontario.  Why mess with success by chancing it with a bunch of shady operators who knowingly flouted the law?  How committed will they be to safe product and declaring all of their income?