Who is Apple catering to? Teens and 20 somethings who have no life other than their phone. What is the point, other than mindless entertainment, of an app that converts your face and expression into an animated emoji? I'm sure Apple will dream up some more useless apps for the iPhone11, jack the price up and have Jony Ive come up with some narrative that makes no sense telling us how we benefit from the intense, intimate relationship between ourselves and our phone. My iPhone5 does absolutely everything that I need to do and will serve me well until it dies or becomes obsolete. At that time I will be looking elsewhere for a phone. I've been a loyal customer of Apple for 30 years but I'm done. Sorry Steve.