SELECT "Branding" FROM table_28302 WHERE "Callsign" = 'DWBA-TV'
What is the branding of the callsign DWBA-TV?
CREATE TABLE table_28302 (
    "Branding" text,
    "Callsign" text,
    "Ch. #" text,
    "Station Type" text,
    "Power kW (ERP)" text,
    "Location (Transmitter Site)" text
)