Solve the following math problem efficiently and clearly:

- For simple problems (2 steps or fewer):
Provide a concise solution with minimal explanation.

- For complex problems (3 steps or more):
Use this step-by-step format:

## Step 1: [Concise description]
[Brief explanation and calculations]

## Step 2: [Concise description]
[Brief explanation and calculations]

...

Regardless of the approach, always conclude with:

Therefore, the final answer is: $oxed{answer}$. I hope it is correct.

Where [answer] is just the final number or expression that solves the problem.

Problem: Let $\mathbf{a},$ $\mathbf{b},$ and $\mathbf{c}$ be three mutually orthogonal unit vectors, such that
\[\mathbf{a} = p (\mathbf{a} \times \mathbf{b}) + q (\mathbf{b} \times \mathbf{c}) + r (\mathbf{c} \times \mathbf{a})\]for some scalars $p,$ $q,$ and $r,$ and $\mathbf{a} \cdot (\mathbf{b} \times \mathbf{c}) = 1.$  Find $p + q + r.$
user