Crowd workers are distributed and decentralized. While decentralization is designed to utilize independent judgment to promote high-quality results, it paradoxically undercuts behaviors and institutions that are critical to high-quality work. Reputation is one central example: crowdsourcing systems depend on reputation scores from decentralized workers and requesters, but these scores are notoriously inflated and uninformative. In this paper, we draw inspiration from historical worker guilds (e.g., in the silk trade) to design and implement crowd guilds: centralized groups of crowd workers who collectively certify each other's quality through double-blind peer assessment. A two-week field experiment compared crowd guilds to a traditional decentralized crowd work model. Crowd guilds produced reputation signals more strongly correlated with ground-truth worker quality than signals available on current crowd working platforms, and more accurate than in the traditional model.
Ensuring high-quality crowd work is crucial for the sustainability of a microtask platform. Mechanisms such as voting by peer workers @cite_28 , establishing agreement between workers @cite_72 , and machine learning models trained on low-level behaviors @cite_65 , have been used to gauge and enhance the quality of crowd work. In addition to these techniques, task-specific feedback help crowd workers augment their behavior and improve their performance @cite_76 .
@cite_28 @cite_76 @cite_72 @cite_65
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Crowdsourced workflows are used in research and industry to solve a variety of tasks. The databases community has used crowd workers in query operators optimization and for tasks such as entity resolution. Such research utilizes microtasks where crowd workers are asked to answer simple yes no or multiple choice questions with little training. Typically, microtasks are used with voting algorithms to combine redundant responses from multiple crowd workers to achieve result quality. Microtasks are powerful, but fail in cases where larger context (e.g., domain knowledge) or significant time investment is needed to solve a problem, for example in large-document structured data extraction. In this paper, we consider context-heavy data processing tasks that may require many hours of work, and refer to such tasks as macrotasks. Leveraging the infrastructure and worker pools of existing crowdsourcing platforms, we automate macrotask scheduling, evaluation, and pay scales. A key challenge in macrotask-powered work, however, is evaluating the quality of a worker's output, since ground truth is seldom available and redundancy-based quality control schemes are impractical. We present Argonaut, a framework that improves macrotask powered work quality using a hierarchical review. Argonaut uses a predictive model of worker quality to select trusted workers to perform review, and a separate predictive model of task quality to decide which tasks to review. Finally, Argonaut can identify the ideal trade-off between a single phase of review and multiple phases of review given a constrained review budget in order to maximize overall output quality. We evaluate an industrial use of Argonaut to power a structured data extraction pipeline that has utilized over half a million hours of crowd worker input to complete millions of macrotasks. We show that Argonaut can capture up to 118 more errors than random spot-check reviews in review budget-constrained environments with up to two review layers. Micro-task platforms provide massively parallel, on-demand labor. However, it can be difficult to reliably achieve high-quality work because online workers may behave irresponsibly, misunderstand the task, or lack necessary skills. This paper investigates whether timely, task-specific feedback helps crowd workers learn, persevere, and produce better results. We investigate this question through Shepherd, a feedback system for crowdsourced work. In a between-subjects study with three conditions, crowd workers wrote consumer reviews for six products they own. Participants in the None condition received no immediate feedback, consistent with most current crowdsourcing practices. Participants in the Self-assessment condition judged their own work. Participants in the External assessment condition received expert feedback. Self-assessment alone yielded better overall work than the None condition and helped workers improve over time. External assessment also yielded these benefits. Participants who received external assessment also revised their work more. We conclude by discussing interaction and infrastructure approaches for integrating real-time assessment into online work. Detecting and correcting low quality submissions in crowdsourcing tasks is an important challenge. Prior work has primarily focused on worker outcomes or reputation, using approaches such as agreement across workers or with a gold standard to evaluate quality. We propose an alternative and complementary technique that focuses on the way workers work rather than the products they produce. Our technique captures behavioral traces from online crowd workers and uses them to predict outcome measures such quality, errors, and the likelihood of cheating. We evaluate the effectiveness of the approach across three contexts including classification, generation, and comprehension tasks. The results indicate that we can build predictive models of task performance based on behavioral traces alone, and that these models generalize to related tasks. Finally, we discuss limitations and extensions of the approach. Online labor markets, such as Amazon's Mechanical Turk, have been used to crowdsource simple, short tasks like image labeling and transcription. However, expert knowledge is often lacking in such markets, making it impossible to complete certain classes of tasks. In this work we introduce an alternative mechanism for crowdsourcing tasks that require specialized knowledge or skill: communitysourcing --- the use of physical kiosks to elicit work from specific populations. We investigate the potential of communitysourcing by designing, implementing and evaluating Umati: the communitysourcing vending machine. Umati allows users to earn credits by performing tasks using a touchscreen attached to the machine. Physical rewards (in this case, snacks) are dispensed through traditional vending mechanics. We evaluated whether communitysourcing can accomplish expert work by using Umati to grade Computer Science exams. We placed Umati in a university Computer Science building, targeting students with grading tasks for snacks. Over one week, 328 unique users (302 of whom were students) completed 7771 tasks (7240 by students). 80 of users had never participated in a crowdsourcing market before. We found that Umati was able to grade exams with 2 higher accuracy (at the same price) or at 33 lower cost (at equivalent accuracy) than traditional single-expert grading. Mechanical Turk workers had no success grading the same exams. These results indicate that communitysourcing can successfully elicit high-quality expert work from specific communities.