Understanding a user's motivations provides valuable information beyond the ability to recommend items. Quite often this can be accomplished by perusing both ratings and review texts, since it is the latter where the reasoning for specific preferences is explicitly expressed. Unfortunately matrix factorization approaches to recommendation result in large, complex models that are difficult to interpret and give recommendations that are hard to clearly explain to users. In contrast, in this paper, we attack this problem through succinct additive co-clustering. We devise a novel Bayesian technique for summing co-clusterings of Poisson distributions. With this novel technique we propose a new Bayesian model for joint collaborative filtering of ratings and text reviews through a sum of simple co-clusterings. The simple structure of our model yields easily interpretable recommendations. Even with a simple, succinct structure, our model outperforms competitors in terms of predicting ratings with reviews.
Modeling online reviews has long been a focus of the data mining, machine learning and natural language processing communities @cite_4 . Significant research has focused on understanding and finding patterns in online reviews @cite_16 . More closely related to our work, a variety of papers model aspects and sentiments of reviews @cite_23 @cite_18 @cite_2 @cite_28 . For example, @cite_28 considers hierarchical structures in aspects and sentiments. However, in these works ratings are not considered jointly.
@cite_18 @cite_4 @cite_28 @cite_23 @cite_2 @cite_16
2050096199 2059733647 1977593555 2019207508
Most existing recommender systems focus on modeling the ratings while ignoring the abundant information embedded in the review text. In this paper, we propose a unified model that combines content-based filtering with collaborative filtering, harnessing the information of both ratings and reviews. We apply topic modeling techniques on the review text and align the topics with rating dimensions to improve prediction accuracy. With the information embedded in the review text, we can alleviate the cold-start problem. Furthermore, our model is able to learn latent topics that are interpretable. With these interpretable topics, we can explore the prior knowledge on items or users and recommend completely "cold"' items. Empirical study on 27 classes of real-life datasets show that our proposed model lead to significant improvement compared with strong baseline methods, especially for datasets which are extremely sparse where rating-only methods cannot make accurate predictions. Online reviews have become an increasingly important resource for decision making and product designing. But reviews systems are often targeted by opinion spamming. Although fake review detection has been studied by researchers for years using supervised learning, ground truth of large scale datasets is still unavailable and most of existing approaches of supervised learning are based on pseudo fake reviews rather than real fake reviews. Working with Dianping, the largest Chinese review hosting site, we present the first reported work on fake review detection in Chinese with filtered reviews from Dianping's fake review detection system. Dianping's algorithm has a very high precision, but the recall is hard to know. This means that all fake reviews detected by the system are almost certainly fake but the remaining reviews (unknown set) may not be all genuine. Since the unknown set may contain many fake reviews, it is more appropriate to treat it as an unlabeled set. This calls for the model of learning from positive and unlabeled examples (PU learning). By leveraging the intricate dependencies among reviews, users and IP addresses, we first propose a collective classification algorithm called Multi-typed Heterogeneous Collective Classification (MHCC) and then extend it to Collective Positive and Unlabeled learning (CPU). Our experiments are conducted on real-life reviews of 500 restaurants in Shanghai, China. Results show that our proposed models can markedly improve the F1 scores of strong baselines in both PU and non-PU learning settings. Since our models only use language independent features, they can be easily generalized to other languages. With the rapid growth of user-generated content on the internet, automatic sentiment analysis of online customer reviews has become a hot research topic recently, but due to variety and wide range of products and services being reviewed on the internet, the supervised and domain-specific models are often not practical. As the number of reviews expands, it is essential to develop an efficient sentiment analysis model that is capable of extracting product aspects and determining the sentiments for these aspects. In this paper, we propose a novel unsupervised and domain-independent model for detecting explicit and implicit aspects in reviews for sentiment analysis. In the model, first a generalized method is proposed to learn multi-word aspects and then a set of heuristic rules is employed to take into account the influence of an opinion word on detecting the aspect. Second a new metric based on mutual information and aspect frequency is proposed to score aspects with a new bootstrapping iterative algorithm. The presented bootstrapping algorithm works with an unsupervised seed set. Third, two pruning methods based on the relations between aspects in reviews are presented to remove incorrect aspects. Finally the model employs an approach which uses explicit aspects and opinion words to identify implicit aspects. Utilizing extracted polarity lexicon, the approach maps each opinion word in the lexicon to the set of pre-extracted explicit aspects with a co-occurrence metric. The proposed model was evaluated on a collection of English product review datasets. The model does not require any labeled training data and it can be easily applied to other languages or other domains such as movie reviews. Experimental results show considerable improvements of our model over conventional techniques including unsupervised and supervised approaches. Mining detailed opinions buried in the vast amount of review text data is an important, yet quite challenging task with widespread applications in multiple domains. Latent Aspect Rating Analysis (LARA) refers to the task of inferring both opinion ratings on topical aspects (e.g., location, service of a hotel) and the relative weights reviewers have placed on each aspect based on review content and the associated overall ratings. A major limitation of previous work on LARA is the assumption of pre-specified aspects by keywords. However, the aspect information is not always available, and it may be difficult to pre-define appropriate aspects without a good knowledge about what aspects are actually commented on in the reviews. In this paper, we propose a unified generative model for LARA, which does not need pre-specified aspect keywords and simultaneously mines 1) latent topical aspects, 2) ratings on each identified aspect, and 3) weights placed on different aspects by a reviewer. Experiment results on two different review data sets demonstrate that the proposed model can effectively perform the Latent Aspect Rating Analysis task without the supervision of aspect keywords. Because of its generality, the proposed model can be applied to explore all kinds of opinionated text data containing overall sentiment judgments and support a wide range of interesting application tasks, such as aspect-based opinion summarization, personalized entity ranking and recommendation, and reviewer behavior analysis.