With the widespread adoption of social media sites like Twitter and Facebook, there has been a shift in the way information is produced and consumed. Earlier, the only producers of information were traditional news organizations, which broadcast the same carefully-edited information to all consumers over mass media channels. Whereas, now, in online social media, any user can be a producer of information, and every user selects which other users she connects to, thereby choosing the information she consumes. Moreover, the personalized recommendations that most social media sites provide also contribute towards the information consumed by individual users. In this work, we define a concept of information diet -- which is the topical distribution of a given set of information items (e.g., tweets) -- to characterize the information produced and consumed by various types of users in the popular Twitter social media. At a high level, we find that (i) popular users mostly produce very specialized diets focusing on only a few topics; in fact, news organizations (e.g., NYTimes) produce much more focused diets on social media as compared to their mass media diets, (ii) most users' consumption diets are primarily focused towards one or two topics of their interest, and (iii) the personalized recommendations provided by Twitter help to mitigate some of the topical imbalances in the users' consumption diets, by adding information on diverse topics apart from the users' primary topics of interest.
There have also been some prior works on whether social media users are receiving multiple perspectives on a specific event or topic @cite_24 @cite_16 @cite_18 @cite_7 @cite_10 . Though we focus only on the topical composition of the information produced and consumed by social media users, the concept of information diet introduced in this work can be extended to study opinion polarization on social media.
@cite_18 @cite_7 @cite_24 @cite_16 @cite_10
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The wide availability of user-provided content in online social media facilitates the aggregation of people around common interests, worldviews, and narratives. However, the World Wide Web (WWW) also allows for the rapid dissemination of unsubstantiated rumors and conspiracy theories that often elicit rapid, large, but naive social responses such as the recent case of Jade Helm 15––where a simple military exercise turned out to be perceived as the beginning of a new civil war in the United States. In this work, we address the determinants governing misinformation spreading through a thorough quantitative analysis. In particular, we focus on how Facebook users consume information related to two distinct narratives: scientific and conspiracy news. We find that, although consumers of scientific and conspiracy stories present similar consumption patterns with respect to content, cascade dynamics differ. Selective exposure to content is the primary driver of content diffusion and generates the formation of homogeneous clusters, i.e., “echo chambers.” Indeed, homogeneity appears to be the primary driver for the diffusion of contents and each echo chamber has its own cascade dynamics. Finally, we introduce a data-driven percolation model mimicking rumor spreading and we show that homogeneity and polarization are the main determinants for predicting cascades’ size. The wide availability of user-provided content in online social media facilitates the aggregation of people around common interests, worldviews, and narratives. Despite the enthusiastic rhetoric on the part of some that this process generates "collective intelligence", the WWW also allows the rapid dissemination of unsubstantiated conspiracy theories that often elicite rapid, large, but naive social responses such as the recent case of Jade Helm 15 -- where a simple military exercise turned out to be perceived as the beginning of the civil war in the US. We study how Facebook users consume information related to two different kinds of narrative: scientific and conspiracy news. We find that although consumers of scientific and conspiracy stories present similar consumption patterns with respect to content, the sizes of the spreading cascades differ. Homogeneity appears to be the primary driver for the diffusion of contents, but each echo chamber has its own cascade dynamics. To mimic these dynamics, we introduce a data-driven percolation model on signed networks. Display Omitted How 2.3 Facebook users consumed different information.Qualitatively different information is consumed in a similar way.Users more prone to interact with false claims are usually exposed to conspiracy rumors. In this work we study, on a sample of 2.3million individuals, how Facebook users consumed different information at the edge of political discussion and news during the last Italian electoral competition. Pages are categorized, according to their topics and the communities of interests they pertain to, in (a) alternative information sources (diffusing topics that are neglected by science and main stream media); (b) online political activism; and (c) main stream media. We show that attention patterns are similar despite the different qualitative nature of the information, meaning that unsubstantiated claims (mainly conspiracy theories) reverberate for as long as other information. Finally, we classify users according to their interaction patterns among the different topics and measure how they responded to the injection of 2788 false information. Our analysis reveals that users which are prominently interacting with conspiracists information sources are more prone to interact with intentional false claims. In this work we present a thorough quantitative analysis of information consumption patterns of qualitatively different information on Facebook. Pages are categorized, according to their topics and the communities of interests they pertain to, in a) alternative information sources (diffusing topics that are neglected by science and main stream media); b) online political activism; and c) main stream media. We find similar information consumption patterns despite the very different nature of contents. Then, we classify users according to their interaction patterns among the different topics and measure how they responded to the injection of 2788 false information (parodistic imitations of alternative stories). We find that users prominently interacting with alternative information sources – i.e. more exposed to unsubstantiated claims – are more prone to interact with intentional and parodistic false claims.