With the advent of GPS enabled smartphones, an increasing number of users is actively sharing their location through a variety of applications and services. Along with the continuing growth of Location-Based Social Networks (LBSNs), security experts have increasingly warned the public of the dangers of exposing sensitive information such as personal location data. Most importantly, in addition to the geographical coordinates of the user's location, LBSNs allow easy access to an additional set of characteristics of that location, such as the venue type or popularity. In this paper, we investigate the role of location semantics in the identification of LBSN users. We simulate a scenario in which the attacker's goal is to reveal the identity of a set of LBSN users by observing their check-in activity. We then propose to answer the following question: what are the types of venues that a malicious user has to monitor to maximize the probability of success? Conversely, when should a user decide whether to make his her check-in to a location public or not? We perform our study on more than 1 million check-ins distributed over 17 urban regions of the United States. Our analysis shows that different types of venues display different discriminative power in terms of user identity, with most of the venues in the "Residence" category providing the highest re-identification success across the urban regions. Interestingly, we also find that users with a high entropy of their check-ins distribution are not necessarily the hardest to identify, suggesting that it is the collective behaviour of the users' population that determines the complexity of the identification task, rather than the individual behaviour.
The field of location privacy has been a very active area of research in recent years. The importance of protecting information concerning a person's home location is highlighted for example in @cite_13 , where the authors show how data on the home work pair can be used to carry out inference attacks to reveal the identity of a user from an anonymized GPS trace. On the other hand, Krumm @cite_11 studies the inverse problem and shows that it is possible to infer the home location of a user participating in a database of GPS traces. More recently, de have measured the privacy of users making or receiving mobile phone calls or text messages @cite_8 . They find that very few spatio-temporal points from a location trace are needed to uniquely identify the entire trace and thus the individual.
@cite_8 @cite_13 @cite_11
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Mobile devices with positioning capabilities allow users to participate in novel and exciting location-based applications. For instance, users may track the whereabouts of their acquaintances in location-aware social networking applications, e.g., GoogleLatitude. Furthermore, users can request information about landmarks in their proximity. Such scenarios require users to report their coordinates to other parties, which may not be fully trusted. Reporting precise locations may result in serious privacy violations, such as disclosure of lifestyle details, sexual orientation, etc. A typical approach to preserve location privacy is to generate a cloaking region (CR) that encloses the user position. However, if locations are continuously reported, an attacker can correlate CRs from multiple timestamps to accurately pinpoint the user position within a CR. In this work, we protect against linkage attacks that infer exact locations based on prior knowledge about maximum user velocity. Assume user u who reports two consecutive cloaked regions A and B. We consider two distinct protection scenarios: in the first case, the attacker does not have information about the sensitive locations on the map, and the objective is to ensure that u can reach some point in B from any point in A. In the second case, the attacker knows the placement of sensitive locations, and the objective is to ensure that u can reach any point in B from any point in A. We propose spatial and temporal cloaking transformations to preserve user privacy, and we show experimentally that privacy can be achieved without significant quality of service deterioration. With the wide adoption of handheld devices (e.g., smartphones, tablets), a large number of location-based services (also called LBSs) have flourished providing mobile users with real-time and contextual information on the move. Accounting for the amount of location information they are given by users, these services are able to track users wherever they go and to learn sensitive information about them (e.g., their points of interest including home, work, religious or political places regularly visited). A number of solutions have been proposed in the past few years to protect users location information while still allowing them to enjoy geo-located services. Among the most robust solutions are those that apply the popular notion of differential privacy to location privacy (e.g., Geo-Indistinguishability), promising strong theoretical privacy guarantees with a bounded accuracy loss. While these theoretical guarantees are attracting, it might be difficult for end users or practitioners to assess their effectiveness in the wild. In this paper, we carry on a practical study using real mobility traces coming from two different datasets, to assess the ability of Geo-Indistinguishability to protect users' points of interest (POIs). We show that a curious LBS collecting obfuscated location information sent by mobile users is still able to infer most of the users POIs with a reasonable both geographic and semantic precision. This precision depends on the degree of obfuscation applied by Geo-Indistinguishability. Nevertheless, the latter also has an impact on the overhead incurred on mobile devices resulting in a privacy versus overhead trade-off. Finally, we show in our study that POIs constitute a quasi-identifier for mobile users and that obfuscating them using Geo-Indistinguishability is not sufficient as an attacker is able to re-identify at least 63 of them despite a high degree of obfuscation. Many applications benefit from user location data, but location data raises privacy concerns. Anonymization can protect privacy, but identities can sometimes be inferred from supposedly anonymous data. This paper studies a new attack on the anonymity of location data. We show that if the approximate locations of an individual's home and workplace can both be deduced from a location trace, then the median size of the individual's anonymity set in the U.S. working population is 1, 21 and 34,980, for locations known at the granularity of a census block, census track and county respectively. The location data of people who live and work in different regions can be re-identified even more easily. Our results show that the threat of re-identification for location data is much greater when the individual's home and work locations can both be deduced from the data. To preserve anonymity, we offer guidance for obfuscating location traces before they are disclosed. Mobile devices equipped with positioning capabilities (e.g., GPS) can ask location-dependent queries to Location Based Services (LBS). To protect privacy, the user location must not be disclosed. Existing solutions utilize a trusted anonymizer between the users and the LBS. This approach has several drawbacks: (i) All users must trust the third party anonymizer, which is a single point of attack. (ii) A large number of cooperating, trustworthy users is needed. (iii) Privacy is guaranteed only for a single snapshot of user locations; users are not protected against correlation attacks (e.g., history of user movement). We propose a novel framework to support private location-dependent queries, based on the theoretical work on Private Information Retrieval (PIR). Our framework does not require a trusted third party, since privacy is achieved via cryptographic techniques. Compared to existing work, our approach achieves stronger privacy for snapshots of user locations; moreover, it is the first to provide provable privacy guarantees against correlation attacks. We use our framework to implement approximate and exact algorithms for nearest-neighbor search. We optimize query execution by employing data mining techniques, which identify redundant computations. Contrary to common belief, the experimental results suggest that PIR approaches incur reasonable overhead and are applicable in practice.