We analyze general trends and pattern in time series that characterize the dynamics of collective attention to social media services and Web-based businesses. Our study is based on search frequency data available from Google Trends and considers 175 different services. For each service, we collect data from 45 different countries as well as global averages. This way, we obtain more than 8,000 time series which we analyze using diffusion models from the economic sciences. We find that these models accurately characterize the empirical data and our analysis reveals that collective attention to social media grows and subsides in a highly regular and predictable manner. Regularities persist across regions, cultures, and topics and thus hint at general mechanisms that govern the adoption of Web-based services. We discuss several cases in detail to highlight interesting findings. Our methods are of economic interest as they may inform investment decisions and can help assessing at what stage of the general life-cycle a Web service is at.
However, data that directly reflects engagement played an important role in Ribeiro's analysis performed at CMU @cite_19 . He considered statistics available from , a subsidiary of which provides Web traffic data that are gathered using the toolbar, a plugin that volunteers install in their browsers so that can track which Web pages they access.
@cite_19
1998451808 1558395318 2136433906 2142000191
The collection of huge amount of tracking data made possible by the widespread use of GPS devices, enabled the analysis of such data for several applications domains, ranging from traffic management to advertisement and social studies. However, the raw positioning data, as it is detected by GPS devices, lacks of semantic information since this data does not natively provide any additional contextual information like the places that people visited or the activities performed. Traditionally, this information is collected by hand filled questionnaire where a limited number of users are asked to annotate their tracks with the activities they have done. With the purpose of getting large amount of semantically rich trajectories, we propose an algorithm for automatically annotating raw trajectories with the activities performed by the users. To do this, we analyse the stops points trying to infer the Point Of Interest (POI) the user has visited. Based on the category of the POI and a probability measure based on the gravity law, we infer the activity performed. We experimented and evaluated the method in a real case study of car trajectories, manually annotated by users with their activities. Experimental results are encouraging and will drive our future works. We present studies of the attention and time, or engagement, invested by crowd workers on tasks. Consideration of worker engagement is especially important in volunteer settings such as online citizen science. Using data from Galaxy Zoo, a prominent citizen science project, we design and construct statistical models that provide predictions about the forthcoming engagement of volunteers. We characterize the accuracy of predictions with respect to different sets of features that describe user behavior and study the sensitivity of predictions to variations in the amount of data and retraining. We design our model for guiding system actions in real-time settings, and discuss the prospect for harnessing predictive models of engagement to enhance user attention and effort on volunteer tasks. Recent advances in network traffic capturing techniques have made it feasible to record full traffic traces, often for extended periods of time. Among the applications enabled by full traffic captures, being able to automatically reconstruct user-browser interactions from archived web traffic traces would be helpful in a number of scenarios, such as aiding the forensic analysis of network security incidents. Unfortunately, the modern web is becoming increasingly complex, serving highly dynamic pages that make heavy use of scripting languages, a variety of browser plugins, and asynchronous content requests. Consequently, the semantic gap between user-browser interactions and the network traces has grown significantly, making it challenging to analyze the web traffic produced by even a single user. In this paper, we propose ClickMiner, a novel system that aims to automatically reconstruct user-browser interactions from network traces. Through a user study involving 21 participants, we collected real user browsing traces to evaluate our approach. We show that, on average, ClickMiner can correctly reconstruct between 82 and 90 of user-browser interactions with false positives between 0.74 and 1.16 , and that it outperforms reconstruction algorithms based solely on referrer-based approaches. We also present a number of case studies that aim to demonstrate how ClickMiner can aid the forensic analysis of malware downloads triggered by social engineering attacks. This paper presents findings from a study of how knowledge workers use the Web to seek external information as part of their daily work. Thirty-four users from seven companies took part in the study. Participants were mainly IT specialists, managers, and research marketing consulting staff working in organizations that included a large utility company, a major bank, and a consulting firm. Participants answered a detailed questionnaire and were interviewed individually in order to understand their information needs and information seeking preferences. A custom-developed WebTracker software application was installed on each of their work place PCs, and participants' Web-use activities were then recorded continuously during two-week periods. The WebTracker recorded how participants used the browser to seek information on the Web: it logged menu choices, button bar selections, and keystroke actions, allowing browsing and searching sequences to be reconstructed. In a second round of personal interviews, participants recalled critical incidents of using information from the Web. Data from the two interviews and the WebTracker logs constituted the database for analysis. Sixty-one significant episodes of information seeking were identified. A model was developed to describe the common repertoires of information seeking that were observed. On one axis of the model, episodes were plotted according to the four scanning modes identified by Aguilar (1967), Weick and Daft (1983): undirected viewing, conditioned viewing, informal search, and formal search. Each mode is characterized by its own information needs and information seeking strategies. On the other axis of the model, episodes were plotted according to the occurrence of one or more of the six categories of information seeking behaviors identified by Ellis (1989, 1990): starting, chaining, browsing, differentiating, monitoring, and extracting. The study suggests that a behavioral framework that relates motivations (Aguilar) and moves (Ellis) may be helpful in analyzing patterns of Web-based information seeking.