Existing studies of how information diffuses across social networks have thus far concentrated on analysing and recovering the spread of deterministic innovations such as URLs, hashtags, and group membership. However investigating how mentions of real-world entities appear and spread has yet to be explored, largely due to the computationally intractable nature of performing large-scale entity extraction. In this paper we present, to the best of our knowledge, one of the first pieces of work to closely examine the diffusion of named entities on social media, using Reddit as our case study platform. We first investigate how named entities can be accurately recognised and extracted from discussion posts. We then use these extracted entities to study the patterns of entity cascades and how the probability of a user adopting an entity (i.e. mentioning it) is associated with exposures to the entity. We put these pieces together by presenting a parallelised diffusion model that can forecast the probability of entity adoption, finding that the influence of adoption between users can be characterised by their prior interactions -- as opposed to whether the users propagated entity-adoptions beforehand. Our findings have important implications for researchers studying influence and language, and for community analysts who wish to understand entity-level influence dynamics.
NER for social media content is however difficult, leading to much work, including general approaches @cite_35 , topic-specific approaches @cite_2 , adapting from known genres @cite_34 ; these are driven by and evaluated in multiple recent shared tasks @cite_6 @cite_37 . The task is generally cast as a domain adaptation problem from newswire data, integrating the two kinds of data for training @cite_14 or including a lexical normalisation step @cite_18 to shift text to territory more familiar to existing models and methods. Major challenges are that NEs mentioned in tweets change over time @cite_7 , and that diversity of context makes NER more difficult @cite_15 . This paper addresses NER without using large amounts of labelled in-domain data, in order to track entity propagation at scale.
@cite_35 @cite_37 @cite_14 @cite_18 @cite_7 @cite_6 @cite_2 @cite_15 @cite_34
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Two main challenges of Named Entity Recognition (NER) for tweets are the insufficient information in a tweet and the lack of training data. We propose a novel method consisting of three core elements: (1) normalization of tweets; (2) combination of a K-Nearest Neighbors (KNN) classifier with a linear Conditional Random Fields (CRF) model; and (3) semisupervised learning framework. The tweet normalization preprocessing corrects common ill-formed words using a global linear model. The KNN-based classifier conducts prelabeling to collect global coarse evidence across tweets while the CRF model conducts sequential labeling to capture fine-grained information encoded in a tweet. The semisupervised learning plus the gazetteers alleviate the lack of training data. Extensive experiments show the advantages of our method over the baselines as well as the effectiveness of normalization, KNN, and semisupervised learning. Tweets represent a critical source of fresh information, in which named entities occur frequently with rich variations. We study the problem of named entity normalization (NEN) for tweets. Two main challenges are the errors propagated from named entity recognition (NER) and the dearth of information in a single tweet. We propose a novel graphical model to simultaneously conduct NER and NEN on multiple tweets to address these challenges. Particularly, our model introduces a binary random variable for each pair of words with the same lemma across similar tweets, whose value indicates whether the two related words are mentions of the same entity. We evaluate our method on a manually annotated data set, and show that our method outperforms the baseline that handles these two tasks separately, boosting the F1 from 80.2 to 83.6 for NER, and the Accuracy from 79.4 to 82.6 for NEN, respectively. Domain adaptation is an important problem in named entity recognition (NER). NER classifiers usually lose accuracy in the domain transfer due to the different data distribution between the source and the target domains. The major reason for performance degrading is that each entity type often has lots of domain-specific term representations in the different domains. The existing approaches usually need an amount of labeled target domain data for tuning the original model. However, it is a labor-intensive and time-consuming task to build annotated training data set for every target domain. We present a domain adaptation method with latent semantic association (LaSA). This method effectively overcomes the data distribution difference without leveraging any labeled target domain data. LaSA model is constructed to capture latent semantic association among words from the unlabeled corpus. It groups words into a set of concepts according to the related context snippets. In the domain transfer, the original term spaces of both domains are projected to a concept space using LaSA model at first, then the original NER model is tuned based on the semantic association features. Experimental results on English and Chinese corpus show that LaSA-based domain adaptation significantly enhances the performance of NER. The challenges of Named Entities Recognition (NER) for tweets lie in the insufficient information in a tweet and the unavailability of training data. We propose to combine a K-Nearest Neighbors (KNN) classifier with a linear Conditional Random Fields (CRF) model under a semi-supervised learning framework to tackle these challenges. The KNN based classifier conducts pre-labeling to collect global coarse evidence across tweets while the CRF model conducts sequential labeling to capture fine-grained information encoded in a tweet. The semi-supervised learning plus the gazetteers alleviate the lack of training data. Extensive experiments show the advantages of our method over the baselines as well as the effectiveness of KNN and semi-supervised learning.