The Olympic Games are an important sporting event with notable consequences for the general economic landscape of the host city. Traditional economic assessments focus on the aggregated impact of the event on the national income, but fail to provide micro-scale insights on why local businesses will benefit from the increased activity during the Games. In this paper we provide a novel approach to modeling the impact of the Olympic Games on local retailers by analyzing a dataset mined from a large location-based social service, Foursquare. We hypothesize that the spatial positioning of businesses as well as the mobility trends of visitors are primary indicators of whether retailers will rise their popularity during the event. To confirm this we formulate a retail winners prediction task in the context of which we evaluate a set of geographic and mobility metrics. We find that the proximity to stadiums, the diversity of activity in the neighborhood, the nearby area sociability, as well as the probability of customer flows from and to event places such as stadiums and parks are all vital factors. Through supervised learning techniques we demonstrate that the success of businesses hinges on a combination of both geographic and mobility factors. Our results suggest that location-based social networks, where crowdsourced information about the dynamic interaction of users with urban spaces becomes publicly available, present an alternative medium to assess the economic impact of large scale events in a city.
The power of social media for the automated analysis of real-world events has been universally recognized @cite_11 . The large volumes of timely user-generated content in response to public events such as election campaigns allow the extraction of event insights not easily obtainable via alternative means @cite_18 @cite_13 . Social media users act as sensors that empower the development of real-time event detection methodologies @cite_19 @cite_16 . We follow the trends of employing social media for our analysis, and take advantage of location-based services data to automate the impact assessment of a major sports event.
@cite_18 @cite_19 @cite_16 @cite_13 @cite_11
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The exponentially increasing stream of real time big data produced by Web 2.0 Internet and mobile networks created radically new interdisciplinary challenges for public health and computer science. Traditional public health disease surveillance systems have to utilize the potential created by new situation-aware realtime signals from social media, mobile sensor networks and citizens? participatory surveillance systems providing invaluable free realtime event-based signals for epidemic intelligence. However, rather than improving existing isolated systems, an integrated solution bringing together existing epidemic intelligence systems scanning news media (e.g., GPHIN, MedISys) with real-time social media intelligence (e.g., Twitter, participatory systems) is required to substantially improve and automate early warning, outbreak detection and preparedness operations. However, automatic monitoring and novel verification methods for these multichannel event-based real time signals has to be integrated with traditional case-based surveillance systems from microbiological laboratories and clinical reporting. Finally, the system needs effectively support coordination of epidemiological teams, risk communication with citizens and implementation of prevention measures. However, from computational perspective, signal detection, analysis and verification of very high noise realtime big data provide a number of interdisciplinary challenges for computer science. Novel approaches integrating current systems into a digital public health dashboard can enhance signal verification methods and automate the processes assisting public health experts in providing better informed and more timely response. In this paper, we describe the roadmap to such a system, components of an integrated public health surveillance services and computing challenges to be resolved to create an integrated real world solution. Being able to automatically link social media and satellite imagery holds large opportunities for research, with a potentially considerable impact on society. The possibility of integrating different information sources opens in fact to new scenarios where the wide coverage of satellite imaging can be used as a collector of the fine-grained details provided by the social media. Remote-sensed data and social media data can well complement each other, integrating the wide perspective provided by the satellite view with the information collected locally, being it textual, audio, or visual. Among the possible applications, natural disasters are certainly one of the most interesting scenarios, where global and local perspectives are needed at the same time. In this paper, we present a system called JORD that is able to autonomously collect social media data (including the text analysis in local languages) about technological and environmental disasters, and link it automatically to remote-sensed data. Moreover, in order to ensure the quality of retrieved information, JORD is equipped with a hierarchical filtering mechanism relying on the temporal information and the content analysis of retrieved multimedia data. To show the capabilities of the system, we present a large number of disaster events detected by the system, and we evaluate both the quality of the provided information about the events and the usefulness of JORD from potential users viewpoint, using crowdsourcing. Social media streams, such as Twitter, have shown themselves to be useful sources of real-time information about what is happening in the world. Automatic detection and tracking of events identified in these streams have a variety of real-world applications, e.g. identifying and automatically reporting road accidents for emergency services. However, to be useful, events need to be identified within the stream with a very low latency. This is challenging due to the high volume of posts within these social streams. In this paper, we propose a novel event detection approach that can both effectively detect events within social streams like Twitter and can scale to thousands of posts every second. Through experimentation on a large Twitter dataset, we show that our approach can process the equivalent to the full Twitter Firehose stream, while maintaining event detection accuracy and outperforming an alternative distributed event detection system. Twitter contains a wealth of timely information, however staying on top of breaking events requires that an information analyst constantly scan many sources, leading to information overload. For example, a user might wish to be made aware whenever an infectious disease outbreak takes place, when a new smartphone is announced or when a distributed Denial of Service (DoS) attack might affect an organization's network connectivity. There are many possible event categories an analyst may wish to track, making it impossible to anticipate all those of interest in advance. We therefore propose a weakly supervised approach, in which extractors for new categories of events are easy to define and train, by specifying a small number of seed examples. We cast seed-based event extraction as a learning problem where only positive and unlabeled data is available. Rather than assuming unlabeled instances are negative, as is common in previous work, we propose a learning objective which regularizes the label distribution towards a user-provided expectation. Our approach greatly outperforms heuristic negatives, used in most previous work, in experiments on real-world data. Significant performance gains are also demonstrated over two novel and competitive baselines: semi-supervised EM and one-class support-vector machines. We investigate three security-related events breaking on Twitter: DoS attacks, data breaches and account hijacking. A demonstration of security events extracted by our system is available at: http: kb1.cse.ohio-state.edu:8123 events hacked