Dealing with sparse, long-tailed datasets, and cold-start problems is always a challenge for recommender systems. These issues can partly be dealt with by making predictions not in isolation, but by leveraging information from related events; such information could include signals from social relationships or from the sequence of recent activities. Both types of additional information can be used to improve the performance of state-of-the-art matrix factorization-based techniques. In this paper, we propose new methods to combine both social and sequential information simultaneously, in order to further improve recommendation performance. We show these techniques to be particularly effective when dealing with sparsity and cold-start issues in several large, real-world datasets.
Social recommendation. In the recommender systems literature, there has been a large body of work that models social networks for mitigating cold-start issues in recommender systems, e.g. @cite_13 @cite_19 @cite_18 @cite_3 @cite_20 . For example, -based methods (e.g. @cite_22 @cite_5 ) assume that users' preferences should be similar to those of their social circles. Given the social network information @math of user @math , this framework uses regularization to force @math 's preference factors @math to be close to those users in @math . Finally, feedback and social regularization are optimized simultaneously. Likewise, -based methods (e.g. @cite_6 @cite_3 ) try to find a factorization of the social network matrix such that the resulting user representation can be directly used to explain users' preferences.
@cite_18 @cite_22 @cite_3 @cite_6 @cite_19 @cite_5 @cite_13 @cite_20
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Recommender systems are becoming tools of choice to select the online information relevant to a given user. Collaborative filtering is the most popular approach to building recommender systems and has been successfully employed in many applications. With the advent of online social networks, the social network based approach to recommendation has emerged. This approach assumes a social network among users and makes recommendations for a user based on the ratings of the users who have direct or indirect social relations with the given user. As one of their major benefits, social network based approaches have been shown to reduce the problems with cold start users. In this paper, we explore a model-based approach for recommendation in social networks, employing matrix factorization techniques. Advancing previous work, we incorporate the mechanism of trust propagation into the model in a principled way. Trust propagation has been shown to be a crucial phenomenon in the social sciences, in social network analysis and in trust-based recommendation. We have conducted experiments on two real life data sets. Our experiments demonstrate that modeling trust propagation leads to a substantial increase in recommendation accuracy, in particular for cold start users. We propose a regularization approach that incorporates social network information.Biclustering algorithm is used to calculate the number of realistic friends.The friendships are used to calculate the similarities between users.The correlation between user and item is taken into consideration.We examine the impacts of parameters to the experimental results. The traditional recommender systems, especially the collaborative filtering recommender systems, have been studied by many researchers in the past decade. However, they ignore the social relationships among users. In fact, these relationships can improve the accuracy of recommendation. In recent years, the study of social-based recommender systems has become an active research topic. In this paper, we propose a social regularization approach that incorporates social network information to benefit recommender systems. Both users' friendships and rating records (tags) are employed to predict the missing values (tags) in the user-item matrix. Especially, we use a biclustering algorithm to identify the most suitable group of friends for generating different final recommendations. Empirical analyses on real datasets show that the proposed approach achieves superior performance to existing approaches. Recommender systems suggest to users items that they might like (e.g., news articles, songs, movies) and, in doing so, they help users deal with information overload and enjoy a personalized experience. One of the main problems of these systems is the item cold-start, i.e., when a new item is introduced in the system and no past information is available, then no effective recommendations can be produced. The item cold-start is a very common problem in practice: modern online platforms have hundreds of new items published every day. To address this problem, we propose to learn Local Collective Embeddings: a matrix factorization that exploits items' properties and past user preferences while enforcing the manifold structure exhibited by the collective embeddings. We present a learning algorithm based on multiplicative update rules that are efficient and easy to implement. The experimental results on two item cold-start use cases: news recommendation and email recipient recommendation, demonstrate the effectiveness of this approach and show that it significantly outperforms six state-of-the-art methods for item cold-start. Recommender systems are becoming tools of choice to select the online information relevant to a given user. Collaborative filtering is the most popular approach to building recommender systems and has been successfully employed in many applications. With the advent of online social networks, the social network based approach to recommendation has emerged. This approach assumes a social network among users and makes recommendations for a user based on the ratings of the users that have direct or indirect social relations with the given user. As one of their major benefits, social network based approaches have been shown to reduce the problems with cold start users. In this paper, we explore a model-based approach for recommendation in social networks, employing matrix factorization techniques. Advancing previous work, we incorporate the mechanism of trust propagation into the model. Trust propagation has been shown to be a crucial phenomenon in the social sciences, in social network analysis and in trust-based recommendation. We have conducted experiments on two real life data sets, the public domain Epinions.com dataset and a much larger dataset that we have recently crawled from Flixster.com. Our experiments demonstrate that modeling trust propagation leads to a substantial increase in recommendation accuracy, in particular for cold start users. Social recommender systems exploit users' social relationships to improve the recommendation accuracy. Intuitively, a user tends to trust different subsets of her social friends, regarding with different scenarios. Therefore, the main challenge of social recommendation is to exploit the optimal social dependency between users for a specific recommendation task. In this paper, we propose a novel recommendation method, named probabilistic relational matrix factorization (PRMF), which aims to learn the optimal social dependency between users to improve the recommendation accuracy, with or without users' social relationships. Specifically, in PRMF, the latent features of users are assumed to follow a matrix variate normal (MVN) distribution. The positive and negative dependency between users are modeled by the row precision matrix of the MVN distribution. Moreover, we have also proposed an efficient alternating algorithm to solve the optimization problem of PRMF. The experimental results on real datasets demonstrate that the proposed PRMF method outperforms state-of-the-art social recommendation approaches, in terms of root mean square error (RMSE) and mean absolute error (MAE). Abstract Recommendation systems have received great attention for their commercial value in today's online business world. However, most recommendation systems encounter the data sparsity problem and the cold-start problem. To improve recommendation accuracy in this circumstance, additional sources of information about the users and items should be incorporated in recommendation systems. In this paper, we modify the model in Bayesian Probabilistic Matrix Factorization, and propose two recommendation approaches fusing social relations and item contents with user ratings in a novel way. The proposed approach is computationally efficient and can be applied to trust-aware or content-aware recommendation systems with very large dataset. Experimental results on three real world datasets show that our method gets more accurate recommendation results with faster converging speed than other matrix factorization based methods. We also verify our method in cold-start settings, and our method gets more accurate recommendation results than the compared approaches. Although video recommender systems have become the predominant way for people to obtain video information, their performances are far from satisfactory in that (1) the recommended videos are often mismatched with the users' interests and (2) the recommendation results are, in most cases, hardly understandable for users and therefore cannot persuade them to engage. In this paper, we attempt to address the above problems in data representation level, and aim to learn a common attributed representation for users and videos in social media with good interpretability, stability and an appropriate level of granularity. The basic idea is to represent videos with users' social attributes, and represent users with content attributes of videos, such that both users and videos can be represented in a common space concatenated by social attributes and content attributes. The video recommendation problem can then be converted into a similarity matching problem in the common space. However, it is still challenging to balance the roles of social attributes and content attributes, learn such a common representation in sparse user-video interactions and deal with the cold-start problem. In this paper, we propose a REgularized Dual-fActor Regression (REDAR) method based on matrix factorization. In this method, social attributes and content attributes are flexibly combined, and social and content information are effectively exploited to alleviate the sparsity problem. An incremental version of REDAR is designed to solve the cold-start problem. We extensively evaluate the proposed method for video recommendation application in real social network dataset, and the results show that, in most cases, the proposed method can achieve a relative improvement of more than 20 compared to state-of-the-art baseline methods. Recommender systems are widely used in online e-commerce applications to improve user engagement and then to increase revenue. A key challenge for recommender systems is providing high quality recommendation to users in cold-start" situations. We consider three types of cold-start problems: 1) recommendation on existing items for new users; 2) recommendation on new items for existing users; 3) recommendation on new items for new users. We propose predictive feature-based regression models that leverage all available information of users and items, such as user demographic information and item content features, to tackle cold-start problems. The resulting algorithms scale efficiently as a linear function of the number of observations. We verify the usefulness of our approach in three cold-start settings on the MovieLens and EachMovie datasets, by comparing with five alternatives including random, most popular, segmented most popular, and two variations of Vibes affinity algorithm widely used at Yahoo! for recommendation.