Mobile Context-Aware Recommender Systems can be naturally modelled as an exploration exploitation trade-off (exr exp) problem, where the system has to choose between maximizing its expected rewards dealing with its current knowledge (exploitation) and learning more about the unknown user's preferences to improve its knowledge (exploration). This problem has been addressed by the reinforcement learning community but they do not consider the risk level of the current user's situation, where it may be dangerous to recommend items the user may not desire in her current situation if the risk level is high. We introduce in this paper an algorithm named R-UCB that considers the risk level of the user's situation to adaptively balance between exr and exp. The detailed analysis of the experimental results reveals several important discoveries in the exr exp behaviour.
In @cite_9 , assuming the expected reward of a document is linear, they perform recommendation based on contextual information about the users' documents. To maximize the total number of user's clicks, this work proposes the LINUCB algorithm which is computationally efficient if the expected rewards of documents are linear which is not always the case.
@cite_9
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We tackle the problem of online reward maximisation over a large finite set of actions described by their contexts. We focus on the case when the number of actions is too big to sample all of them even once. However we assume that we have access to the similarities between actions' contexts and that the expected reward is an arbitrary linear function of the contexts' images in the related reproducing kernel Hilbert space (RKHS). We propose KernelUCB, a kernelised UCB algorithm, and give a cumulative regret bound through a frequentist analysis. For contextual bandits, the related algorithm GP-UCB turns out to be a special case of our algorithm, and our finite-time analysis improves the regret bound of GP-UCB for the agnostic case, both in the terms of the kernel-dependent quantity and the RKHS norm of the reward function. Moreover, for the linear kernel, our regret bound matches the lower bound for contextual linear bandits.