Nowadays, more and more people use the Web as their primary source of up-to-date information. In this context, fast crawling and indexing of newly created Web pages has become crucial for search engines, especially because user traffic to a significant fraction of these new pages (like news, blog and forum posts) grows really quickly right after they appear, but lasts only for several days. In this paper, we study the problem of timely finding and crawling of such ephemeral new pages (in terms of user interest). Traditional crawling policies do not give any particular priority to such pages and may thus crawl them not quickly enough, and even crawl already obsolete content. We thus propose a new metric, well thought out for this task, which takes into account the decrease of user interest for ephemeral pages over time. We show that most ephemeral new pages can be found at a relatively small set of content sources and present a procedure for finding such a set. Our idea is to periodically recrawl content sources and crawl newly created pages linked from them, focusing on high-quality (in terms of user interest) content. One of the main difficulties here is to divide resources between these two activities in an efficient way. We find the adaptive balance between crawls and recrawls by maximizing the proposed metric. Further, we incorporate search engine click logs to give our crawler an insight about the current user demands. Efficiency of our approach is finally demonstrated experimentally on real-world data.
For our specific task, refresh policies can be used to find links to ephemeral new pages, that appeared on already known pages (content sources). So, pages changes are relevant for us only if new links to such new pages can be found. Interestingly, this simplifies the estimation of pages change rate as one can easily understand, given two successive snapshots of a page, that two new links appeared, while it is much harder to know if the page's text changed once or twice. This fact allows us to use a simple estimator for the rate of new links appearance, which reflects timely trends. Of course, more sophisticated methods (e.g., using machine learning @cite_3 ), can be applied here, but it was out of focus of the current paper.
@cite_3
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We seek to gain improved insight into how Web search engines shouldcope with the evolving Web, in an attempt to provide users with themost up-to-date results possible. For this purpose we collectedweekly snapshots of some 150 Web sites over the course of one year,and measured the evolution of content and link structure. Our measurements focus on aspects of potential interest to search engine designers: the evolution of link structure over time, the rate ofcreation of new pages and new distinct content on the Web, and the rate of change of the content of existing pages under search-centric measures of degree of change.Our findings indicate a rapid turnover rate of Web pages, i.e.,high rates of birth and death, coupled with an even higher rate ofturnover in the hyperlinks that connect them. For pages that persistover time we found that, perhaps surprisingly, the degree of contentshift as measured using TF.IDF cosine distance does not appear to beconsistently correlated with the frequency of contentupdating. Despite this apparent non-correlation, the rate of content shift of a given page is likely to remain consistent over time. That is, pages that change a great deal in one week will likely change by a similarly large degree in the following week. Conversely, pages that experience little change will continue to experience little change. We conclude the paper with a discussion of the potential implications ofour results for the design of effective Web search engines.