Hashtags are often employed on social media and beyond to add metadata to a textual utterance with the goal of increasing discoverability, aiding search, or providing additional semantics. However, the semantic content of hashtags is not straightforward to infer as these represent ad-hoc conventions which frequently include multiple words joined together and can include abbreviations and unorthodox spellings. We build a dataset of 12,594 hashtags split into individual segments and propose a set of approaches for hashtag segmentation by framing it as a pairwise ranking problem between candidate segmentations. Our novel neural approaches demonstrate 24.6 error reduction in hashtag segmentation accuracy compared to the current state-of-the-art method. Finally, we demonstrate that a deeper understanding of hashtag semantics obtained through segmentation is useful for downstream applications such as sentiment analysis, for which we achieved a 2.6 increase in average recall on the SemEval 2017 sentiment analysis dataset.
1.3 Red and blue blue words are negative and positive entries in the Twitter sentiment lexicon @cite_45 , respectively.
@cite_45
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We present the approach followed by INESCID in the SemEval 2015 Twitter Sentiment Analysis challenge, subtask E. The goal was to determine the strength of the association of Twitter terms with positive sentiment. Using two labeled lexicons, we trained a regression model to predict the sentiment polarity and intensity of words and phrases. Terms were represented as word embeddings induced in an unsupervised fashion from a corpus of tweets. Our system attained the top ranking submission, attesting the general adequacy of the proposed approach.