In recent years online advertising has become increasingly ubiquitous and effective. Advertisements shown to visitors fund sites and apps that publish digital content, manage social networks, and operate e-mail services. Given such large variety of internet resources, determining an appropriate type of advertising for a given platform has become critical to financial success. Native advertisements, namely ads that are similar in look and feel to content, have had great success in news and social feeds. However, to date there has not been a winning formula for ads in e-mail clients. In this paper we describe a system that leverages user purchase history determined from e-mail receipts to deliver highly personalized product ads to Yahoo Mail users. We propose to use a novel neural language-based algorithm specifically tailored for delivering effective product recommendations, which was evaluated against baselines that included showing popular products and products predicted based on co-occurrence. We conducted rigorous offline testing using a large-scale product purchase data set, covering purchases of more than 29 million users from 172 e-commerce websites. Ads in the form of product recommendations were successfully tested on online traffic, where we observed a steady 9 lift in click-through rates over other ad formats in mail, as well as comparable lift in conversion rates. Following successful tests, the system was launched into production during the holiday season of 2014.
Neural language models have been proposed to address these issues, inducing low-dimensional, distributed embeddings of words by means of neural networks @cite_14 @cite_25 @cite_17 . Such approaches take advantage of the word order in text documents, explicitly modeling the assumption that closer words in the word sequence are statistically more dependent. Historically, inefficient training of the neural network-based models has been an obstacle to their wider applicability, given that the vocabulary size may grow to several millions in practical tasks. However, this issue has been successfully addressed by recent advances in the field, particularly with the development of highly scalable continuous bag-of-words (CBOW) and skip-gram (SG) language models @cite_22 @cite_5 for learning word representations. These powerful, efficient models have shown very promising results in capturing both syntactic and semantic relationships between words in large-scale text corpora, obtaining state-of-the-art results on a plethora of NLP tasks.
@cite_14 @cite_22 @cite_5 @cite_25 @cite_17
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Distributed representations of words (aka word embedding) have proven helpful in solving natural language processing (NLP) tasks. Training distributed representations of words with neural networks has lately been a major focus of researchers in the field. Recent work on word embedding, the Continuous Bag-of-Words (CBOW) model and the Continuous Skip-gram (Skip-gram) model, have produced particularly impressive results, significantly speeding up the training process to enable word representation learning from largescale data. However, both CBOW and Skip-gram do not pay enough attention to word proximity in terms of model or word ambiguity in terms of linguistics. In this paper, we propose Proximity-Ambiguity Sensitive (PAS) models (i.e. PAS CBOW and PAS Skip-gram) to produce high quality distributed representations of words considering both word proximity and ambiguity. From the model perspective, we introduce proximity weights as parameters to be learned in PAS CBOWand used in PAS Skip-gram. By better modeling word proximity, we reveal the strength of pooling-structured neural networks in word representation learning. The proximitysensitive pooling layer can also be applied to other neural network applications that employ pooling layers. From the linguistics perspective, we train multiple representation vectors per word. Each representation vector corresponds to a particular group of POS tags of the word. By using PAS models, we achieved a 16.9 increase in accuracy over state-of-theart models. The techniques of using neural networks to learn distributed word representations (i.e., word embeddings) have been used to solve a variety of natural language processing tasks. The recently proposed methods, such as CBOW and Skip-gram, have demonstrated their effectiveness in learning word embeddings based on context information such that the obtained word embeddings can capture both semantic and syntactic relationships between words. However, it is quite challenging to produce high-quality word representations for rare or unknown words due to their insufficient context information. In this paper, we propose to leverage morphological knowledge to address this problem. Particularly, we introduce the morphological knowledge as both additional input representation and auxiliary supervision to the neural network framework. As a result, beyond word representations, the proposed neural network model will produce morpheme representations, which can be further employed to infer the representations of rare or unknown words based on their morphological structure. Experiments on an analogical reasoning task and several word similarity tasks have demonstrated the effectiveness of our method in producing high-quality words embeddings compared with the state-of-the-art methods. Learning distributed word representations has been a popular method for various natural language processing applications such as word analogy and similarity, document classification and sentiment analysis. However, most existing word embedding models only exploit a shallow slide window as the context to predict the target word. Because the semantic of each word is also influenced by its global context, as the distributional models usually induced the word representations from the global co-occurrence matrix, the window-based models are insufficient to capture semantic knowledge. In this paper, we propose a novel hybrid model called mixed word embedding (MWE) based on the well-known word2vec toolbox. Specifically, the proposed MWE model combines the two variants of word2vec, i.e., SKIP-GRAM and CBOW, in a seamless way via sharing a common encoding structure, which is able to capture the syntax information of words more accurately. Furthermore, it incorporates a global text vector into the CBOW variant so as to capture more semantic information. Our MWE preserves the same time complexity as the SKIP-GRAM. To evaluate our MWE model efficiently and adaptively, we study our model on linguistic and application perspectives with both English and Chinese dataset. For linguistics, we conduct empirical studies on word analogies and similarities. The learned latent representations on both document classification and sentiment analysis are considered for application point of view of this work. The experimental results show that our MWE model is very competitive in all tasks as compared with the state-of-the-art word embedding models such as CBOW, SKIP-GRAM, and GloVe. A goal of statistical language modeling is to learn the joint probability function of sequences of words in a language. This is intrinsically difficult because of the curse of dimensionality: a word sequence on which the model will be tested is likely to be different from all the word sequences seen during training. Traditional but very successful approaches based on n-grams obtain generalization by concatenating very short overlapping sequences seen in the training set. We propose to fight the curse of dimensionality by learning a distributed representation for words which allows each training sentence to inform the model about an exponential number of semantically neighboring sentences. The model learns simultaneously (1) a distributed representation for each word along with (2) the probability function for word sequences, expressed in terms of these representations. Generalization is obtained because a sequence of words that has never been seen before gets high probability if it is made of words that are similar (in the sense of having a nearby representation) to words forming an already seen sentence. Training such large models (with millions of parameters) within a reasonable time is itself a significant challenge. We report on experiments using neural networks for the probability function, showing on two text corpora that the proposed approach significantly improves on state-of-the-art n-gram models, and that the proposed approach allows to take advantage of longer contexts. The word2vec model and application by have attracted a great amount of attention in recent two years. The vector representations of words learned by word2vec models have been shown to carry semantic meanings and are useful in various NLP tasks. As an increasing number of researchers would like to experiment with word2vec or similar techniques, I notice that there lacks a material that comprehensively explains the parameter learning process of word embedding models in details, thus preventing researchers that are non-experts in neural networks from understanding the working mechanism of such models. This note provides detailed derivations and explanations of the parameter update equations of the word2vec models, including the original continuous bag-of-word (CBOW) and skip-gram (SG) models, as well as advanced optimization techniques, including hierarchical softmax and negative sampling. Intuitive interpretations of the gradient equations are also provided alongside mathematical derivations. In the appendix, a review on the basics of neuron networks and backpropagation is provided. I also created an interactive demo, wevi, to facilitate the intuitive understanding of the model. Abstract Documents in computer-readable form can be used to provide information about other documents, i.e. those they cite. To do this efficiently requires procedures for computer recognition of citing statements. This is not easy, especially for multi-sentence citing statements. Computer recognition procedures have been developed which are accurate to the following extent: 73 of the words in statements selected by computer procedures as being citing statements are words which are correctly attributable to the corresponding documents. The retrieval effectiveness of computer-recognized citing statements was tested in the following way. First, for eight retrieval requests in inorganiic chemistry, average recall by search of Chemical Abstracts Service indexing and Chemical Abstracts abstract text words was found to be 50 . Words from citing statements referring to the papers to be retrieved were then added to the index terms and abstract words as additional access points, and searching was repeated. Average recall increased to 70 . Only words from citing statements published within a year of the cited papers were used. The retrieval effect of citing statement words alone (published within a year) without index or abstract terms was the following: average recall was 40 . When just the words of the titles of the cited papers were added to those citing statement words, average recall increased to 50 . Distributed vector representations for natural language vocabulary get a lot of attention in contemporary computational linguistics. This paper summarizes the experience of applying neural network language models to the task of calculating semantic similarity for Russian. The experiments were performed in the course of Russian Semantic Similarity Evaluation track, where our models took from the 2nd to the 5th position, depending on the task. We introduce the tools and corpora used, comment on the nature of the shared task and describe the achieved results. It was found out that Continuous Skip-gram and Continuous Bag-of-words models, previously successfully applied to English material, can be used for semantic modeling of Russian as well. Moreover, we show that texts in Russian National Corpus (RNC) provide an excellent training material for such models, outperforming other, much larger corpora. It is especially true for semantic relatedness tasks (although stacking models trained on larger corpora on top of RNC models improves performance even more). High-quality semantic vectors learned in such a way can be used in a variety of linguistic tasks and promise an exciting field for further study. Representing words into vectors in continuous space can form up a potentially powerful basis to generate high-quality textual features for many text mining and natural language processing tasks. Some recent efforts, such as the skip-gram model, have attempted to learn word representations that can capture both syntactic and semantic information among text corpus. However, they still lack the capability of encoding the properties of words and the complex relationships among words very well, since text itself often contains incomplete and ambiguous information. Fortunately, knowledge graphs provide a golden mine for enhancing the quality of learned word representations. In particular, a knowledge graph, usually composed by entities (words, phrases, etc.), relations between entities, and some corresponding meta information, can supply invaluable relational knowledge that encodes the relationship between entities as well as categorical knowledge that encodes the attributes or properties of entities. Hence, in this paper, we introduce a novel framework called RC-NET to leverage both the relational and categorical knowledge to produce word representations of higher quality. Specifically, we build the relational knowledge and the categorical knowledge into two separate regularization functions, and combine both of them with the original objective function of the skip-gram model. By solving this combined optimization problem using back propagation neural networks, we can obtain word representations enhanced by the knowledge graph. Experiments on popular text mining and natural language processing tasks, including analogical reasoning, word similarity, and topic prediction, have all demonstrated that our model can significantly improve the quality of word representations. Low dimensional representations of words allow accurate NLP models to be trained on limited annotated data. While most representations ignore words' local context, a natural way to induce context-dependent representations is to perform inference in a probabilistic latent-variable sequence model. Given the recent success of continuous vector space word representations, we provide such an inference procedure for continuous states, where words' representations are given by the posterior mean of a linear dynamical system. Here, efficient inference can be performed using Kalman filtering. Our learning algorithm is extremely scalable, operating on simple cooccurrence counts for both parameter initialization using the method of moments and subsequent iterations of EM. In our experiments, we employ our inferred word embeddings as features in standard tagging tasks, obtaining significant accuracy improvements. Finally, the Kalman filter updates can be seen as a linear recurrent neural network. We demonstrate that using the parameters of our model to initialize a non-linear recurrent neural network language model reduces its training time by a day and yields lower perplexity. Continuous word representations, trained on large unlabeled corpora are useful for many natural language processing tasks. Popular models to learn such representations ignore the morphology of words, by assigning a distinct vector to each word. This is a limitation, especially for languages with large vocabularies and many rare words. In this paper, we propose a new approach based on the skipgram model, where each word is represented as a bag of character n-grams. A vector representation is associated to each character n-gram, words being represented as the sum of these representations. Our method is fast, allowing to train models on large corpora quickly and allows to compute word representations for words that did not appear in the training data. We evaluate our word representations on nine different languages, both on word similarity and analogy tasks. By comparing to recently proposed morphological word representations, we show that our vectors achieve state-of-the-art performance on these tasks. Continuous word representations, trained on large unlabeled corpora are useful for many natural language processing tasks. Popular models that learn such representations ignore the morphology of words, by assigning a distinct vector to each word. This is a limitation, especially for languages with large vocabularies and many rare words. In this paper, we propose a new approach based on the skipgram model, where each word is represented as a bag of character @math -grams. A vector representation is associated to each character @math -gram; words being represented as the sum of these representations. Our method is fast, allowing to train models on large corpora quickly and allows us to compute word representations for words that did not appear in the training data. We evaluate our word representations on nine different languages, both on word similarity and analogy tasks. By comparing to recently proposed morphological word representations, we show that our vectors achieve state-of-the-art performance on these tasks. Unsupervised text embedding methods, such as Skip-gram and Paragraph Vector, have been attracting increasing attention due to their simplicity, scalability, and effectiveness. However, comparing to sophisticated deep learning architectures such as convolutional neural networks, these methods usually yield inferior results when applied to particular machine learning tasks. One possible reason is that these text embedding methods learn the representation of text in a fully unsupervised way, without leveraging the labeled information available for the task. Although the low dimensional representations learned are applicable to many different tasks, they are not particularly tuned for any task. In this paper, we fill this gap by proposing a semi-supervised representation learning method for text data, which we call the predictive text embedding (PTE). Predictive text embedding utilizes both labeled and unlabeled data to learn the embedding of text. The labeled information and different levels of word co-occurrence information are first represented as a large-scale heterogeneous text network, which is then embedded into a low dimensional space through a principled and efficient algorithm. This low dimensional embedding not only preserves the semantic closeness of words and documents, but also has a strong predictive power for the particular task. Compared to recent supervised approaches based on convolutional neural networks, predictive text embedding is comparable or more effective, much more efficient, and has fewer parameters to tune. Continuous-valued word embeddings learned by neural language models have recently been shown to capture semantic and syntactic information about words very well, setting performance records on several word similarity tasks. The best results are obtained by learning high-dimensional embeddings from very large quantities of data, which makes scalability of the training method a critical factor. We propose a simple and scalable new approach to learning word embeddings based on training log-bilinear models with noise-contrastive estimation. Our approach is simpler, faster, and produces better results than the current state-of-the-art method. We achieve results comparable to the best ones reported, which were obtained on a cluster, using four times less data and more than an order of magnitude less computing time. We also investigate several model types and find that the embeddings learned by the simpler models perform at least as well as those learned by the more complex ones. Distributed representations of meaning are a natural way to encode covariance relationships between words and phrases in NLP. By overcoming data sparsity problems, as well as providing information about semantic relatedness which is not available in discrete representations, distributed representations have proven useful in many NLP tasks. Recent work has shown how compositional semantic representations can successfully be applied to a number of monolingual applications such as sentiment analysis. At the same time, there has been some initial success in work on learning shared word-level representations across languages. We combine these two approaches by proposing a method for learning distributed representations in a multilingual setup. Our model learns to assign similar embeddings to aligned sentences and dissimilar ones to sentence which are not aligned while not requiring word alignments. We show that our representations are semantically informative and apply them to a cross-lingual document classification task where we outperform the previous state of the art. Further, by employing parallel corpora of multiple language pairs we find that our model learns representations that capture semantic relationships across languages for which no parallel data was used. The recently introduced continuous Skip-gram model is an efficient method for learning high-quality distributed vector representations that capture a large number of precise syntactic and semantic word relationships. In this paper we present several extensions that improve both the quality of the vectors and the training speed. By subsampling of the frequent words we obtain significant speedup and also learn more regular word representations. We also describe a simple alternative to the hierarchical softmax called negative sampling. An inherent limitation of word representations is their indifference to word order and their inability to represent idiomatic phrases. For example, the meanings of "Canada" and "Air" cannot be easily combined to obtain "Air Canada". Motivated by this example, we present a simple method for finding phrases in text, and show that learning good vector representations for millions of phrases is possible. We describe a new model for learning meaningful representations of text documents from an unlabeled collection of documents. This model is inspired by the recently proposed Replicated Softmax, an undirected graphical model of word counts that was shown to learn a better generative model and more meaningful document representations. Specifically, we take inspiration from the conditional mean-field recursive equations of the Replicated Softmax in order to define a neural network architecture that estimates the probability of observing a new word in a given document given the previously observed words. This paradigm also allows us to replace the expensive softmax distribution over words with a hierarchical distribution over paths in a binary tree of words. The end result is a model whose training complexity scales logarithmically with the vocabulary size instead of linearly as in the Replicated Softmax. Our experiments show that our model is competitive both as a generative model of documents and as a document representation learning algorithm. Recently proposed Skip-gram model is a powerful method for learning high-dimensional word representations that capture rich semantic relationships between words. However, Skip-gram as well as most prior work on learning word representations does not take into account word ambiguity and maintain only single representation per word. Although a number of Skip-gram modifications were proposed to overcome this limitation and learn multi-prototype word representations, they either require a known number of word meanings or learn them using greedy heuristic approaches. In this paper we propose the Adaptive Skip-gram model which is a nonparametric Bayesian extension of Skip-gram capable to automatically learn the required number of representations for all words at desired semantic resolution. We derive efficient online variational learning algorithm for the model and empirically demonstrate its efficiency on word-sense induction task. In this paper, we propose a new latent semantic model that incorporates a convolutional-pooling structure over word sequences to learn low-dimensional, semantic vector representations for search queries and Web documents. In order to capture the rich contextual structures in a query or a document, we start with each word within a temporal context window in a word sequence to directly capture contextual features at the word n-gram level. Next, the salient word n-gram features in the word sequence are discovered by the model and are then aggregated to form a sentence-level feature vector. Finally, a non-linear transformation is applied to extract high-level semantic information to generate a continuous vector representation for the full text string. The proposed convolutional latent semantic model (CLSM) is trained on clickthrough data and is evaluated on a Web document ranking task using a large-scale, real-world data set. Results show that the proposed model effectively captures salient semantic information in queries and documents for the task while significantly outperforming previous state-of-the-art semantic models. Distributed word representations have a rising interest in NLP community. Most of existing models assume only one vector for each individual word, which ignores polysemy and thus degrades their effectiveness for downstream tasks. To address this problem, some recent work adopts multiprototype models to learn multiple embeddings per word type. In this paper, we distinguish the different senses of each word by their latent topics. We present a general architecture to learn the word and topic embeddings efficiently, which is an extension to the Skip-Gram model and can model the interaction between words and topics simultaneously. The experiments on the word similarity and text classification tasks show our model outperforms state-of-the-art methods. We present the Siamese Continuous Bag of Words (Siamese CBOW) model, a neural network for efficient estimation of highquality sentence embeddings. Averaging the embeddings of words in a sentence has proven to be a surprisingly successful and efficient way of obtaining sentence embeddings. However, word embeddings trained with the methods currently available are not optimized for the task of sentence representation, and, thus, likely to be suboptimal. Siamese CBOW handles this problem by training word embeddings directly for the purpose of being averaged. The underlying neural network learns word embeddings by predicting, from a sentence representation, its surrounding sentences. We show the robustness of the Siamese CBOW model by evaluating it on 20 datasets stemming from a wide variety of sources.