Recommender systems take inputs from user history, use an internal ranking algorithm to generate results and possibly optimize this ranking based on feedback. However, often the recommender system is unaware of the actual intent of the user and simply provides recommendations dynamically without properly understanding the thought process of the user. An intelligent recommender system is not only useful for the user but also for businesses which want to learn the tendencies of their users. Finding out tendencies or intents of a user is a difficult problem to solve. Keeping this in mind, we sought out to create an intelligent system which will keep track of the user's activity on a web application as well as determine the intent of the user in each session. We devised a way to encode the user's activity through the sessions. Then, we have represented the information seen by the user in a high dimensional format which is reduced to lower dimensions using tensor factorization techniques. The aspect of intent awareness or intent scoring is dealt with at this stage. Finally, combining the user activity data with the contextual information gives the recommendation score. The final recommendations are then ranked using some filtering and collaborative recommendation techniques to show the top-k recommendations to the user. A provision for feedback is also envisioned in the current system which informs the model to update the various weights involved in the recommender system architecture. Our overall model aims to combine both frequency-based and context-based recommendation systems and quantify the intent of a user to provide better recommendations. We ran experiments on real-world timestamped user activity data, in the setting of recommending reports to the users of a business analytics tool application and the results are better than the baselines. We also tuned certain aspects of our model to arrive at optimized results.
The motivation behind our work comes from the intent tracking with sequential evolution as described in @cite_13 . We have redesigned the algorithm combined with other techniques to suit our needs.
@cite_13
2102937240
Context has been recognized as an important factor to consider in personalized Recommender Systems. However, most model-based Collaborative Filtering approaches such as Matrix Factorization do not provide a straightforward way of integrating context information into the model. In this work, we introduce a Collaborative Filtering method based on Tensor Factorization, a generalization of Matrix Factorization that allows for a flexible and generic integration of contextual information by modeling the data as a User-Item-Context N-dimensional tensor instead of the traditional 2D User-Item matrix. In the proposed model, called Multiverse Recommendation, different types of context are considered as additional dimensions in the representation of the data as a tensor. The factorization of this tensor leads to a compact model of the data which can be used to provide context-aware recommendations. We provide an algorithm to address the N-dimensional factorization, and show that the Multiverse Recommendation improves upon non-contextual Matrix Factorization up to 30 in terms of the Mean Absolute Error (MAE). We also compare to two state-of-the-art context-aware methods and show that Tensor Factorization consistently outperforms them both in semi-synthetic and real-world data - improvements range from 2.5 to more than 12 depending on the data. Noticeably, our approach outperforms other methods by a wider margin whenever more contextual information is available.