The relevance between a query and a document in search can be represented as matching degree between the two objects. Latent space models have been proven to be effective for the task, which are often trained with click-through data. One technical challenge with the approach is that it is hard to train a model for tail queries and tail documents for which there are not enough clicks. In this paper, we propose to address the challenge by learning a latent matching model, using not only click-through data but also semantic knowledge. The semantic knowledge can be categories of queries and documents as well as synonyms of words, manually or automatically created. Specifically, we incorporate semantic knowledge into the objective function by including regularization terms. We develop two methods to solve the learning task on the basis of coordinate descent and gradient descent respectively, which can be employed in different settings. Experimental results on two datasets from an app search engine demonstrate that our model can make effective use of semantic knowledge, and thus can significantly enhance the accuracies of latent matching models, particularly for tail queries.
Recently, non-linear matching models have also been studied. For example, @cite_18 propose a model referred to as Deep Structured Semantic Model (DSSM), which performs semantic matching with deep learning techniques. Specifically, the model maps the input term vectors into output vectors of lower dimensions through a multi-layer neural network, and takes cosine similarities between the output vectors as the matching scores. Lu and Li @cite_2 propose a deep architecture for matching short texts, which can also be queries and documents. Their method learns matching relations between words in the two short texts as a hierarchy of topics and takes the topic hierarchy as a deep neural network.
@cite_18 @cite_2
2136189984 2128892113
Latent semantic models, such as LSA, intend to map a query to its relevant documents at the semantic level where keyword-based matching often fails. In this study we strive to develop a series of new latent semantic models with a deep structure that project queries and documents into a common low-dimensional space where the relevance of a document given a query is readily computed as the distance between them. The proposed deep structured semantic models are discriminatively trained by maximizing the conditional likelihood of the clicked documents given a query using the clickthrough data. To make our models applicable to large-scale Web search applications, we also use a technique called word hashing, which is shown to effectively scale up our semantic models to handle large vocabularies which are common in such tasks. The new models are evaluated on a Web document ranking task using a real-world data set. Results show that our best model significantly outperforms other latent semantic models, which were considered state-of-the-art in the performance prior to the work presented in this paper. Many machine learning problems can be interpreted as learning for matching two types of objects (e.g., images and captions, users and products, queries and documents, etc.). The matching level of two objects is usually measured as the inner product in a certain feature space, while the modeling effort focuses on mapping of objects from the original space to the feature space. This schema, although proven successful on a range of matching tasks, is insufficient for capturing the rich structure in the matching process of more complicated objects. In this paper, we propose a new deep architecture to more effectively model the complicated matching relations between two objects from heterogeneous domains. More specifically, we apply this model to matching tasks in natural language, e.g., finding sensible responses for a tweet, or relevant answers to a given question. This new architecture naturally combines the localness and hierarchy intrinsic to the natural language problems, and therefore greatly improves upon the state-of-the-art models.