in The Metropolitan Museum of Art
B AC K G R O U N D The Metropolitan Museum of Art is one of the world's largest encyclopedic art museums with artworks spanning more than 5,000 years from all corners of the globe. The multi cultural richness of the collection positions the Met as a truly global museum; it is a must see museum for tourists, and a source of enormous pride for New Yorkers. Now, the Met is spreading this message to tourists and locals alike through an institutional advertising campaign.