Social TV: The Future of Television in the Internet Age
Television's influence on culture and society has been widely acknowledged for many years. On the other hand, with the diffusion of the web and of social networks such as Facebook and Twitter, used in concert with television, the TV experience has become much more interactive and it is now impossible not to acknowledge that television has also become a driving force for social interaction. Furthermore, the parallel diffusion of internet videos and user generated content, fostered by YouTube in particular, has provided the population with a different approach to media and television in particular: consumers have also become producers. This work analyzes how the different technological improvements have changed the definition of television. Special attention is given to how Facebook and Twitter have influenced some of TV's fundamental properties such as liveness, character-centric storylines and flow and to what the YouTube phenomena means for television. The thesis concludes with a forecast about television's future, which confirms the main argument of this thesis: television is increasingly social. Thesis Supervisor: Michael Cusumano Title: SMR Distinguished Professor of Management
MIT CFP — VCDWG Working Papers : Innovation at the Edge : Social TV and Beyond
The premise of the Value Chain Dynamics Working Group’s research is the movement of communication service functions outside the exclusive control of the network core. Traditionally, communication services were provided by network operators as a vertically integrated set of functions. Today, more and more of these functions have moved outside the core while new ones have emerged. Our research takes this fundamental change in the architecture of the communications infrastructure as its starting point. Through our case studies, we seek to map out emerging value chains and examine the opportunities for creating and capturing value.
On the Role of Professional Sports in the National Economy Under the Market Economy Conditions
Through the research of the present situations of the professional sports at home and abroad and its influence on economy, this paper points out the opportunities, challenges and the exist- ing main problems that the professional sports faces in the transitional peried-from plan economy to market economy, then elucidates that the professional sports can becompletely developed and improved and play an important role in the national economy under the market economy conditions.