College‐Corporate Cooperation: A Compelling Emerging Need
Competitive, technological and demographic imperatives are combining to dramatically change the nature of tomorrow’s workplace, and the needs of workers and managers comprising this workplace. To a significant extent, meeting the challenge of this change will involve educating and reeducating people, and will mandate a much higher degree of cooperation between academic and corporate education establishments. To achieve this cooperation, differences in perceptions, policies, and practices which have traditionally militated against cooperation among higher and corporate education establishments must be addressed, and strategic planning initiatives undertaken to develop cooperative programs and formats that best meet corporate education needs.
Assessing the market potential for new programs
Marketing research offers a positive approach to program planning. A case study of Arapahoe Community College illustrates a range of techniques for gauging market potential.
On the Role of Professional Sports in the National Economy Under the Market Economy Conditions
Through the research of the present situations of the professional sports at home and abroad and its influence on economy, this paper points out the opportunities, challenges and the exist- ing main problems that the professional sports faces in the transitional peried-from plan economy to market economy, then elucidates that the professional sports can becompletely developed and improved and play an important role in the national economy under the market economy conditions.