THE SUSTAINABLE RECOVERY OF THE TOURISM'S POTENTIAL OF VEGETATION IN THE BASIN OF SUCEAVA RIVER
Our study followed in the first part, the analysis of the tourism potential of the natural vegetation within the basin of Suceava, the identification and description of the specific of tourism resources imposed by bio diversity, the drawing of cartographic representation of synthesis to reveal its potential volume and quality. In the second part, the data analysis and synthesis has allowed advancement of proposals for the development of tourism activities in sustainable development and the growing importance of this sector in all economic activities in the area and the NE Region.
Protected areas from the region of Suceava and its touristic valorization *
The study, based on specialised documentation of field research, of comparative analysis highlights opportunities within Suceava area and its surroundings regarding the touristic and scientific potential in the dendrological park Sipote and six natural reservations of flora and forests. As a result we can distinguish species of plants, glacial relics, trees and forested areas which are very valuable and attractive biologically, ecologically, educationally and touristically. The endemic elements are very important from a scientific point of view for the researchers because they make it posible to reconstitute the evolution of flora and fauna. Together with the sheltered climate and the clean air, flora offers many opportunities to the polyvalent tourism through the charm and the vivid colours during flowering, providing a place of quietness and inner balance. The ecosystems within Suceava area have a valuable and attractive potential which offers the opportunity to know, investigate and inform specialists from different areas such as ecotourism, educational tourism, agrotourism and rural tourism for other categories of visitors.
The place of cultural tourism for Cluj-Napoca, Romania as a tourist destination
Tourism industry represents the sector with the highest development at global level. Cultural tourism became an important trend at international level; 60% of the European tourists are interested in cultural discovery. Romania's tourism potential remained largerly unexplored during the last 17 years due to the attention given to traditional tourism products: sun tourism at Black Sea and ski tourism during the winter. In 2006, WTTC recommended cultural and heritage tourism to become an important tourism product for Romania. The attraction points are numerous, various and interesting. Tourism stakeholders can create independent and complex products in order to promote Romania as a cultural tourist destination. The concentration of around 47% of total tourist arrivals in the main 40 Romanian cities, where the most important cultural attractions and events are concentrated, indicates that cultural tourism can be either a distinct product, or can complete other forms of urban tourism. Cluj-Napoca is one of Romania's most important cities from the number of citizens' point of view, also due to its business environment and cultural attractiveness. Cluj county stands on the sixth place in Romanian destinations classification, taking into account the number of lodging capacities, but Cluj-Napoca - the municipality of the county - is situated on the third place after Bucharest and Timisoara using the same criteria. The paper identifies the main tourist segment on the market and analyses the perception of tourists regarding Cluj-Napoca as a tourist destination. We used for our study personal interviews based on a questioner applied to a representative sample and empirical research analysing statistical data and other available information about the destination. We compared the tourist resources of Cluj-Napoca with the target profile and we analysed the place of cultural tourism for the destination.