Model Systems and Models of Public Relations
Common practise claimed, that there should be stated certain models in outline for relations with public. The most important need is anchorage of united and strategic form of public relations, which will be integrated into the complex marketing communication of an organization. This need is reflected only in individual models of public relations, which can vary according to needs of an organization. Keywords-public relations; PR; models; model systems; marketing; communication
SOCIAL RECOGNITION ON A GLOBAL SCALE: Opportunities and Limits of Media Reflection
The study deals with the issues of social recognition in global space, focusing on its media reflection. Even though recognition is one of the key terms discussed by contemporary Philosophy – and by Social Sciences as a whole – it tends to be reflected and formulated mostly on interpersonal or local levels. The authors put special emphasis on the problem of solidarity in the context of recognition, pointing out that solidarity, as a form of recognition, is not associated with any adequate parallels behind the borders of national states – this fact is obvious mostly in transnational economy. Taking into account this basic assumption, the study aims to articulate extraterritorial recognition of the possessors of social rights on international and transnational levels of justice. It is obvious that people living in countries of the ‘Third World’ are not able to express their disagreement through ways and means typical for the Western civilization. Their fights for recognition also represent fighting for water, food, shelter, etc. The authors therefore point out the problem related to thematic agenda of the media, which demonstrates the possibilities and limits of media reflection – they have to select between large amounts of different events and news, and thus pay attention only to a limited number of information, missing out the problems associated with absent solidarity on a global scale. In addition, opportunities and limits of media communication linked to articulation of the global fights for social recognition cannot be omitted, especially in the context of following argumentation of possible scenarios that focus on re-formulation of public interests. The authors claim that national states should use their influence in global and transnational organizations, and media need to strengthen their information function in order to offer relevant information about important events related to the ‘Third World’ countries. However, economic interests of transnational corporations seem to be one of the limits of this process. Even though we are able to witness the dynamic development progress of alternative information sources, their credibility has not been able to match the level of influence of global information networks yet.
World Drug Report 2000
Thank you for downloading world drug report 2000. As you may know, people have look numerous times for their chosen books like this world drug report 2000, but end up in harmful downloads. Rather than enjoying a good book with a cup of coffee in the afternoon, instead they cope with some malicious bugs inside their laptop. world drug report 2000 is available in our book collection an online access to it is set as public so you can download it instantly. Our book servers saves in multiple locations, allowing you to get the most less latency time to download any of our books like this one. Kindly say, the world drug report 2000 is universally compatible with any devices to read.