Using International Corporate Communication Theory for the Strategic Practice of Merger Communication - Why the Globally Oriented DaimlerChrysler Deal Had to End Up in Conflict Because of a Failure to Take Communicational Issues Into Account
The paper analyses intra-corporate conflict, based on the case study of the DaimlerChrysler merger. This analysis is then broadened to compare PR and its contexts in Germany and the USA. The authors apply the International Corporate Communication Compass to the DaimlerChrysler deal to show what advantages could have been gained by using PR theory to map out areas of conflict and harmony in a cross-cultural corporate merger, showing how such theory could be applied to similar situations in the future.
A Global Hypothesis for Women in Journalism and Mass Communications
This article examines the status of women in communications industries and on university faculties. It specifically tests the Ratio of Recurrent and Reinforced Residuum or R3 hypothesis, as developed by Rush and colleagues in the early 1980s. The R3 hypothesis predicts that the percentage of women in the communications industries and on university faculties will follow the ratio residing around a 1/4:3/4 or 1/3:2/3 proportion females to males. This article presents data from a nationwide US survey and compares them to data from global surveys and UN reports. The evidence is overwhelming and shows the relevance and validity of the R3 hypothesis across different socioeconomic and cultural contexts. The article argues that the ratio is the outcome of systemic discrimination that operates at multiple levels. The obstacles to achieving equality in the academy as well as media industries are discussed and suggestions for breaking out of the R3 ratio are included.
Shakespeare, Machiavelli, and Montaigne: Power and Subjectivity from Richard II to Hamlet
HISTORICISM AND THE CULTURAL PRESENT IN SHAKESPEARE STUDIES: SUBJECTIVITY IN EARLY AND LATE MODERNITY HAMLET AND THE TRAGEDY OF THE SUBJECT