MODELS OF THE CONCEPTUAL METAPHORS OF THE ETHICAL CONCEPT OF EVILNESS IN RUSSIAN PHRASEOLOGY
Objective of this article is to describe models of conceptual metaphors of ethical concept "evilness" displayed and recorded in Russian phraseology, through the prism of national cultural specificity of ethical fragment of Russian language picture of the world. Methods. We used the method of traditional linguistic analysis, lexical semantic analysis and conceptual analysis. Results. The paper has shown that, on the one hand, among the diverse folk concepts, the concept "evilness" is determined as a basic level concept, because it meets all the criteria for determining the basic level concepts and acts as a reference point in the moral and value scale. On the other hand, in Russian phraseological units, the abstract ethical concept "evilness" can be represented as a materialized object (essence, substance, thing) including a specific object with specified features (functions, characteristics, attributes) liquid substance (water) spoiled food (spoiled apple) and goods, as a three dimensional container and even as a mythological image (character) Baba Yaga, the Devil and the Satan. Conclusions. The results obtained in this article allow us to say that these models are conceptual and metaphorical representation of evilness, largely shows not only ethnically related cultural characteristics of the ethical fragment of Russian language picture of the world, displayed in Russian phraseology, but also the cognitive specificity of Russian people.