Thought about economic transition and sports tourism in the areas around Taihu Lake
Studying by means of survey and literature data approaches,the author revealed the following findings: The people in the areas around Taihu Lake did not have a sufficient cognition of sports tourism;the market development system was not sound enough;the planning of the "Sports Circle around Taihu Lake" was not perfect enough;there was a lack of management professionals and featured brands.The author put forward that the system of development and promotion of sports tourism market as well as the "people orientated" management system should be completed,and that the brands for the development of sports tourism in the areas around Taihu Lake as well as the strategy of "introducing professionals to boom the areas" should be established.