"Hot Moms" Sexual Objectification and Motherhood
The purpose of the current study was to explore the sexual objectification of mothers, with an emphasis on understanding women's perceptions of and feelings about the commonly used term "hot mom" and how sociocultural appearance related ideals and pressures may affect mothers and mothers tobe. We hypothesized that feeling greater pressure to be a "hot mom" and failing to meet standards of a "hot mom" would be related to higher levels of selfobjectification, body dissatisfaction, appearance anxiety, and eating disturbance, as well as lower self esteem and a more negative view of the concept itself. A total of 92 female participants between 25 and 65 years old (M=42.31, SD=7.62) completed an online survey that included measures of self objectification, body image, anxiety, self esteem, and eating behavior. Participants also completed a "hot mom" specific questionnaire regarding their views of what a "hot mom" is and how they feel about it. Participants' definitions of "hot mom" focused primarily on physical appearance and mentality or psychological well being. Feelings about the concept of "hot mom" were predominantly negative. Consistent with our hypotheses, wanting to be a "hot mom" was correlated with higher levels of eating disturbance and body surveillance, a central feature of self objectification. In addition, feeling greater pressure from a spouse or romantic partner to be a "hot mom" was associated with lower self esteem and increased appearance anxiety. The results are discussed in the context of the potential transformation from feminist liberation to detrimental sexual objectification in how we perceive mothers.