Survey on Search Engine Optimization Techniques to Achieve High Page Rank
Search Engines are basically used to search for any information across internet. The first basic motive of any website or webpage is to appear at the top list of the search engine when any user searches for the related information that is in their websites content. There are various factors that affect the websites rating and plunges them to the peak list of the search crawler and some websites despite have the best content never gets into the search engines top list. This art of improving a websites visibility in the body of search engines result is known as Search Engine Optimization. In this paper, we will compare the various algorithms that affect Search Engine Optimization process