President Donald Trump has hired Brad Parscale, the digital media director of his 2016 campaign, to run his re-election bid, the campaign announced on Tuesday.

The announcement was initially hyped by The Drudge Report, a website run by Matt Drudge, a conservative figure with considerable influence inside the White House. But it was no surprise that Trump will run for re-election in 2020 — he filed shortly after his 2017 inauguration — but it is unusual for a sitting president to hire a campaign manager three years before the election.

White House press secretary Sarah Sanders told reporters in June 2017 that Trump was going to run for re-election in 2020.

"Of course, he's running for re-election," Sanders said.

Eric Trump, one of the President's sons, touted Parscale as an "amazing talent" who was "pivotal to our success in 2016."

"He has our family's complete trust and is the perfect person to be at the helm of the campaign," he said in a release from the campaign.

Jared Kushner, the President's son-in-law and senior adviser, added that Parscale was "essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign."

The campaign also said in the announcement that it would be involved in the 2018 midterm election by "providing candidates with general support, endorsements and rallying the support of the political grassroots by engaging Trump supporters in districts and states."

The midterm will be pivotal for the future of Trump's presidency. The party in control of the presidency historically suffers sizable losses in the first election after winning the White House. Trump has already begun mentioning that trend in speeches, hoping to spur his supporters to buck history.

Parscale has remained an active force in his political operation -- America First -- since the President stepped into the White House. Parscale's Florida-based firm, Parscale Strategy, has a contract with the Republican National Committee to, among other things, help grow its data base of small donors.

Parscale never worked in politics before joining the Trump campaign in 2015. He knew the candidate and his family from working for the Trump Organization for several years designing websites and helping develop digital strategy for Trump businesses.

Even as Trump went through three campaign managers during his tumultuous presidential bid, Parscale, a close associate of Trump son-in-law Jared Kushner, was a constant, quiet presence.

Parscale's formal title during the Trump 2016 campaign was digital director, but behind the scenes he grew into much more: directing campaign spending on television ads as well as digital, building a small dollar donor operation, and having significant influence on the overall campaign working closely with then-Republican National Committee chief of staff Katie Walsh and the RNC get out the vote operation.

On digital advertising, Parscale brought Facebook employees into the campaign to better take advantage of social media to promote Trump, and tear down Hillary Clinton.

The unprecedented spending on digital media did not sit well with the candidate. During the campaign, Trump angrily questioned Parscale about how he was spending campaign cash.

"I don't believe in this mumbo-jumbo digital stuff." Parscale recalled Trump screaming at him.

"I was crushed actually. It was the first time he had ever, just-- I hadn't even seen him yell at anyone, let alone me," Parscale told CBS' "60 Minutes" last year.

Despite getting dressed down, he kept focused on digital media spending.

In fact, during the last week of the campaign, he says he saw data showing movement in Trump's favor in what were considered likely wins for Clinton, and he pounced, moving money out of Virginia, where he did not think Trump could win, and Ohio, where he felt confident Trump would win.

"I took every nickel and dime I could out of anywhere else. And I moved it to Michigan and Wisconsin. And I started buying advertising, digital, TV," Parscale told "60 Minutes."

Parscale has said that after Trump won, the President-elect thanked him and made clear he then understood the power of what he had called "mumbo jumbo digital stuff."

Parscale has repeatedly insisted he had no knowledge of the Russian operation to influence the 2016 campaign in favor of Trump, and against Clinton. He says that is what he told congressional investigators behind closed doors last year when he went before the Senate and House intelligence committees looking into Russian meddling.

Yet Parscale has gotten caught up in controversial actions Cambridge Analytica, a prominent conservative data firm that he hired to work for the Trump campaign.

In 2016, Cambridge Analytica CEO Alexander Nix tried to reach WikiLeaks founder Julian Assange to try to help take better political advantage of the hacked Clinton emails. The company says Nix never reached Assange, though CNN reported Nix wanted to create a searchable database of the Clinton emails.

Parscale says he had no knowledge of that, and has insisted the only reason he brought in Cambridge Analytica was because a digital expert he wanted to hire -- Matt Oczkowski -- was under contract there. Parscale ended up bringing more than a dozen Cambridge Analytica employees into the Trump campaign as analysts. Parscale says the campaign never used Cambridge Analytica's raw data.

The Trump campaign's data analytics operation is also under scrutiny by special counsel Robert Mueller, CNN reported in May 2017.

Parscale gave private testimony to the House Intelligence Committee last year as part of its investigation of Russian meddling.

Dan Merica and Marshall Cohen contributed to this report.</s>President Donald Trump has hired Brad Parscale, the digital media director of his 2016 campaign, to run his re-election bid, the campaign announced on Tuesday.

The announcement was initially hyped by The Drudge Report, a website run by Matt Drudge, a conservative figure with considerable influence inside the White House. But it was no surprise that Trump will run for re-election in 2020 — he filed shortly after his 2017 inauguration — but it is unusual for a sitting president to hire a campaign manager three years before the election.

White House press secretary Sarah Sanders told reporters in June 2017 that Trump was going to run for re-election in 2020.

"Of course, he's running for re-election," Sanders said.

Eric Trump, one of the President's sons, touted Parscale as an "amazing talent" who was "pivotal to our success in 2016."

"He has our family's complete trust and is the perfect person to be at the helm of the campaign," he said in a release from the campaign.

Jared Kushner, the President's son-in-law and senior adviser, added that Parscale was "essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign."

The campaign also said in the announcement that it would be involved in the 2018 midterm election by "providing candidates with general support, endorsements and rallying the support of the political grassroots by engaging Trump supporters in districts and states."

The midterm will be pivotal for the future of Trump's presidency. The party in control of the presidency historically suffers sizable losses in the first election after winning the White House. Trump has already begun mentioning that trend in speeches, hoping to spur his supporters to buck history.

Parscale has remained an active force in his political operation -- America First -- since the President stepped into the White House. Parscale's Florida-based firm, Parscale Strategy, has a contract with the Republican National Committee to, among other things, help grow its data base of small donors.

Parscale never worked in politics before joining the Trump campaign in 2015. He knew the candidate and his family from working for the Trump Organization for several years designing websites and helping develop digital strategy for Trump businesses.

Even as Trump went through three campaign managers during his tumultuous presidential bid, Parscale, a close associate of Trump son-in-law Jared Kushner, was a constant, quiet presence.

Parscale's formal title during the Trump 2016 campaign was digital director, but behind the scenes he grew into much more: directing campaign spending on television ads as well as digital, building a small dollar donor operation, and having significant influence on the overall campaign working closely with then-Republican National Committee chief of staff Katie Walsh and the RNC get out the vote operation.

On digital advertising, Parscale brought Facebook employees into the campaign to better take advantage of social media to promote Trump, and tear down Hillary Clinton.

The unprecedented spending on digital media did not sit well with the candidate. During the campaign, Trump angrily questioned Parscale about how he was spending campaign cash.

"I don't believe in this mumbo-jumbo digital stuff." Parscale recalled Trump screaming at him.

"I was crushed actually. It was the first time he had ever, just-- I hadn't even seen him yell at anyone, let alone me," Parscale told CBS' "60 Minutes" last year.

Despite getting dressed down, he kept focused on digital media spending.

In fact, during the last week of the campaign, he says he saw data showing movement in Trump's favor in what were considered likely wins for Clinton, and he pounced, moving money out of Virginia, where he did not think Trump could win, and Ohio, where he felt confident Trump would win.

"I took every nickel and dime I could out of anywhere else. And I moved it to Michigan and Wisconsin. And I started buying advertising, digital, TV," Parscale told "60 Minutes."

Parscale has said that after Trump won, the President-elect thanked him and made clear he then understood the power of what he had called "mumbo jumbo digital stuff."

Parscale has repeatedly insisted he had no knowledge of the Russian operation to influence the 2016 campaign in favor of Trump, and against Clinton. He says that is what he told congressional investigators behind closed doors last year when he went before the Senate and House intelligence committees looking into Russian meddling.

Yet Parscale has gotten caught up in controversial actions Cambridge Analytica, a prominent conservative data firm that he hired to work for the Trump campaign.

In 2016, Cambridge Analytica CEO Alexander Nix tried to reach WikiLeaks founder Julian Assange to try to help take better political advantage of the hacked Clinton emails. The company says Nix never reached Assange, though CNN reported Nix wanted to create a searchable database of the Clinton emails.

Parscale says he had no knowledge of that, and has insisted the only reason he brought in Cambridge Analytica was because a digital expert he wanted to hire -- Matt Oczkowski -- was under contract there. Parscale ended up bringing more than a dozen Cambridge Analytica employees into the Trump campaign as analysts. Parscale says the campaign never used Cambridge Analytica's raw data.

The Trump campaign's data analytics operation is also under scrutiny by special counsel Robert Mueller, CNN reported in May 2017.

Parscale gave private testimony to the House Intelligence Committee last year as part of its investigation of Russian meddling.

Dan Merica and Marshall Cohen contributed to this report.</s>Donald Trump to stand again for U.S. President in 2020 - and chooses campaign manager

Donald Trump is going to stand again for president in 2020 and has chosen his campaign manager, U.S. media reports.</s>President Donald Trump has hired Brad Parscale, the digital media director of his 2016 campaign, to run his re-election bid, the campaign announced on Tuesday.

The announcement was initially hyped by The Drudge Report, a website run by Matt Drudge, a conservative figure with considerable influence inside the White House. But it was no surprise that Trump will run for re-election in 2020 — he filed shortly after his 2017 inauguration — but it is unusual for a sitting president to hire a campaign manager three years before the election.

White House press secretary Sarah Sanders told reporters in June 2017 that Trump was going to run for re-election in 2020.

"Of course, he's running for re-election," Sanders said.

Eric Trump, one of the President's sons, touted Parscale as an "amazing talent" who was "pivotal to our success in 2016."

"He has our family's complete trust and is the perfect person to be at the helm of the campaign," he said in a release from the campaign.

Jared Kushner, the President's son-in-law and senior adviser, added that Parscale was "essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign."

The campaign also said in the announcement that it would be involved in the 2018 midterm election by "providing candidates with general support, endorsements and rallying the support of the political grassroots by engaging Trump supporters in districts and states."

The midterm will be pivotal for the future of Trump's presidency. The party in control of the presidency historically suffers sizable losses in the first election after winning the White House. Trump has already begun mentioning that trend in speeches, hoping to spur his supporters to buck history.

Parscale has remained an active force in his political operation -- America First -- since the President stepped into the White House. Parscale's Florida-based firm, Parscale Strategy, has a contract with the Republican National Committee to, among other things, help grow its data base of small donors.

Parscale never worked in politics before joining the Trump campaign in 2015. He knew the candidate and his family from working for the Trump Organization for several years designing websites and helping develop digital strategy for Trump businesses.

Even as Trump went through three campaign managers during his tumultuous presidential bid, Parscale, a close associate of Trump son-in-law Jared Kushner, was a constant, quiet presence.

Parscale's formal title during the Trump 2016 campaign was digital director, but behind the scenes he grew into much more: directing campaign spending on television ads as well as digital, building a small dollar donor operation, and having significant influence on the overall campaign working closely with then-Republican National Committee chief of staff Katie Walsh and the RNC get out the vote operation.

On digital advertising, Parscale brought Facebook employees into the campaign to better take advantage of social media to promote Trump, and tear down Hillary Clinton.

The unprecedented spending on digital media did not sit well with the candidate. During the campaign, Trump angrily questioned Parscale about how he was spending campaign cash.

"I don't believe in this mumbo-jumbo digital stuff." Parscale recalled Trump screaming at him.

"I was crushed actually. It was the first time he had ever, just-- I hadn't even seen him yell at anyone, let alone me," Parscale told CBS' "60 Minutes" last year.

Despite getting dressed down, he kept focused on digital media spending.

In fact, during the last week of the campaign, he says he saw data showing movement in Trump's favor in what were considered likely wins for Clinton, and he pounced, moving money out of Virginia, where he did not think Trump could win, and Ohio, where he felt confident Trump would win.

"I took every nickel and dime I could out of anywhere else. And I moved it to Michigan and Wisconsin. And I started buying advertising, digital, TV," Parscale told "60 Minutes."

Parscale has said that after Trump won, the President-elect thanked him and made clear he then understood the power of what he had called "mumbo jumbo digital stuff."

Parscale has repeatedly insisted he had no knowledge of the Russian operation to influence the 2016 campaign in favor of Trump, and against Clinton. He says that is what he told congressional investigators behind closed doors last year when he went before the Senate and House intelligence committees looking into Russian meddling.

Yet Parscale has gotten caught up in controversial actions Cambridge Analytica, a prominent conservative data firm that he hired to work for the Trump campaign.

In 2016, Cambridge Analytica CEO Alexander Nix tried to reach WikiLeaks founder Julian Assange to try to help take better political advantage of the hacked Clinton emails. The company says Nix never reached Assange, though CNN reported Nix wanted to create a searchable database of the Clinton emails.

Parscale says he had no knowledge of that, and has insisted the only reason he brought in Cambridge Analytica was because a digital expert he wanted to hire -- Matt Oczkowski -- was under contract there. Parscale ended up bringing more than a dozen Cambridge Analytica employees into the Trump campaign as analysts. Parscale says the campaign never used Cambridge Analytica's raw data.

The Trump campaign's data analytics operation is also under scrutiny by special counsel Robert Mueller, CNN reported in May 2017.

Parscale gave private testimony to the House Intelligence Committee last year as part of its investigation of Russian meddling.

Dan Merica and Marshall Cohen contributed to this report.</s>President Donald Trump announced Tuesday the appointment of digital guru Brad Parscale to manage his bid to win re-election to the White House in 2020.

Parscale was digital director of Donald Trump's successful campaign for the White House in 2016. He has been called the "secret weapon" of that campaign.

The Trump-Pence Campaign said Parscale and the rest of the campaign, in addition to building an infrastructure for the 2020 re-election bid, also will be involved in helping Republican candidates in the upcoming 2018 midterm elections.

Trump's son Eric Trump in a prepared statement said: "Brad is an amazing talent and was pivotal to our success in 2016. He has our family's complete trust and is the perfect person to be at the helm of the campaign."

President Trump's son-in-law, Jared Kushner, who is also a senior advisor to Trump, in his own statement said: "Brad was essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign was run. His leadership and expertise will help build a best-in-class campaign."</s>US president Donald Trump has named political strategist Brad Parscale as manager of his 2020 presidential re-election campaign.

In a statement, the Trump campaign said it planned to use Parscale’s talent to help Republicans in the 2018 congressional elections in November as they try to hold on to control of the US Congress.

The campaign statement included supportive comments from Trump’s son, Eric Trump, and son-in-law and senior adviser Jared Kushner.

“Brad is an amazing talent and was pivotal to our success in 2016. He has our family’s complete trust and is the perfect person to be at the helm of the campaign,” said Eric Trump.

Trump (71) had already signalled plans to run for re-election, filing a letter of intent with the Federal Election Commission on January 20th, 2017, the day he took office. He frequently relives his victory in 2016 in speeches and interviews.

Parscale, based in San Antonio, Texas, was the Trump campaign’s digital director in the 2016 election. – Reuters</s>WASHINGTON — U.S. President Donald Trump is naming former digital adviser Brad Parscale as campaign manager of his 2020 re-election campaign.

A person familiar with the announcement confirms Parscale’s selection on the condition of anonymity because the person was unauthorized to publicly discuss the news. The conservative Drudge Report website first reported his selection.

Trump has left little doubt about his intentions to seek re-election. He filed the paperwork to organize his re-election committee on the same day as his inauguration, held his first campaign rally on Feb. 18, 2017, in Florida, and has mused publicly about would-be Democratic challengers.

Parscale, an Austin-based digital consultant and ally of Trump son-in-law and senior adviser Jared Kushner, ran the Trump campaign’s sophisticated digital operations in 2016. He previously worked for the Trump Organization.
• Ivanka Trump says question about her father’s alleged sexual misconduct ‘inappropriate’
• Donald Trump’s ‘I hear you’ cue card at gun violence meeting fuels perception he is ‘insensitive’</s>Earlier today President Donald Trump announced that he’s running for re-election in 2020 and Brad Parscale has been named campaign manager.

In an announcement posted on the president’s campaign website, his son, Eric Trump, called Parscale “an amazing talent” who was “pivotal to our success in 2016.” Top Trump adviser and Trump son-in-law Jared Kushner said that Parscale “was essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign was run.”

NEW YORK, NY – Today, President Trump announced the appointment of Brad Parscale as the Campaign Manager for his reelection committee as the advanced planning for the 2020 race begins. Mr. Parscale is a longtime digital marketing strategist for President Trump, first with the Trump Organization and then with the successful 2016 presidential campaign, who has continued to lead digital strategies for the campaign and the Republican National Committee.

In addition to focusing on building its infrastructure for the 2020 race, the Trump Campaign will be engaged in the 2018 midterm elections this year, providing candidates with general support, endorsements, and rallying the support of the political grassroots by engaging Trump supporters in districts and states. Eric Trump said, “Brad is an amazing talent and was pivotal to our success in 2016. He has our family’s complete trust and is the perfect person to be at the helm of the campaign.” Jared Kushner, President Trump’s son-in-law, said, “Brad was essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign was run. His leadership and expertise will be help build a best-in-class campaign.” (read more)

NEW YORK, NY – On the first day in his new role as the Campaign Manager of President Trump’s reelection campaign committee, Brad Parscale announced the appointments of top leadership roles, selecting two leaders who have played senior roles in the campaign committee since it was formed in early 2017.

Michael Glassner was newly appointed as the Chief Operating Officer of Donald J. Trump for President, Inc. Mr. Glassner was the 2016 Deputy Campaign Manager starting in July of 2015 and has led the President’s campaign committee as the Executive Director since early 2017. Lara Trump, the wife of Eric Trump and the President’s daughter-in-law, will serve as a Senior Advisor to Donald J. Trump for President, Inc., the President’s reelection committee. Mrs. Trump has coordinated strategic planning and digital communications for the campaign committee since early 2017. These appointments come as the Trump Campaign builds out its long-term game plan. The campaign plans on being an important entity to help with the 2018 midterm elections including engaging in elections by supporting and endorsing House and Senate candidates, and leveraging President Trump’s vast network of supporters nationwide to encourage them to support candidates and vote. It will also involve building out an effective team for the 2020 reelection campaign. “I am honored to lead President Trump’s reelection campaign committee as the Campaign Manager and build out a first-class management team that reflects the President’s winning spirit,” said Campaign Manager Brad Parscale. “It is my pleasure to announce the first major appointments to our new leadership team as we build out the 2020 reelection campaign. Michael Glassner has been a valuable asset since the earliest days of the 2016 campaign. He will continue to provide his proven and critical leadership to the campaign as he serves as our Chief Operating Officer. Lara Trump has led the campaign’s strategic planning and digital communications since early 2017. Her advice and counsel will also be vital as we build a plan for success for the President’s reelection in 2020. I welcome the opportunity to work with two of the President’s most important campaign advisors as we build a winning team and strategy to engage in the midterm elections and then to support the President’s victory in 2020,” Parscale concluded. (link)</s>Washington: President Donald Trump has named former digital adviser Brad Parscale as campaign manager of his 2020 re-election campaign.

In a statement, the Trump campaign said Parscale will lead "advanced planning" for the 2020 effort, and that the campaign will also be engaged in the 2018 midterm elections - which are shaping up to be a challenging environment for Republicans.

Trump has left little doubt about his intentions to seek re-election.

He filed the paperwork to organize his re-election committee on the same day as his inauguration, held his first campaign rally on February 18, 2017, in Florida, and has mused publicly about would-be Democratic challengers.

Parscale, an Austin-based digital consultant and ally of Trump son-in-law and senior adviser Jared Kushner, ran the Trump campaign's digital operations in 2016, which included sophisticated social media targeting.

He previously worked for the Trump Organization.

In an interview with CBS's "60 Minutes" last year, Parscale described how a team that grew to 100 people created 50,000 to 60,000 ads on Facebook daily to reach different swaths of Trump supporters to maximize support and online donations.

In a statement, Eric Trump, the president's middle son who has taken on a large role in the campaign, said, Parscale "has our family's complete trust and is the perfect person to be at the helm of the campaign."

Kushner also praised Parscale in a statement. "Brad was essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign was run," he said.</s>President Donald Trump has selected Brad Parscale as his campaign manager for 2020, according to an exclusive headline on the Drudge Report.

White House officials confirmed to Breitbart News that Trump was running for re-election but referred additional questions to the campaign.

Parscale served as the no-drama digital media director for Donald Trump’s 2016 presidential campaign, scoring one of the biggest political upsets in modern history with his digital Facebook-central political strategy.

He turned down a job at the White House in favor of working his digital and advertising consulting, avoiding the early drama of the Trump administration.

“When Donald Trump asked me to work on the campaign I also knew I had a great piece of product that would resonate with Americans,” he said afterward. “You want a great product, you want things that resonate with people and make them dance.”

Trump selection of Parscale demonstrates his commitment to continuing a digital-first campaign in 2020. It also suggests that the president will take a greater role in political and campaign messaging, while Parscale will be in charge of amplifying that message.

“Brad was essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign was run,” Trump’s son-in-law Jared Kushner said in a statement, promising a “best-in-class campaign.” Kushner is currently the Senior Advisor and Assistant to the President.

“I understood early that Facebook was how Donald Trump was going to win,” Parscale told CBS 60 Minutes in an October 2017 interview. “Twitter is how he talked to the people. Facebook was going to be how he won.”

Parscale has voiced his opinions about digital campaigns and advertising on Twitter, especially disputing the suggestion that the Russians swayed the election for Trump with digital advertising projects.

“He has our family’s complete trust and is the perfect person to be at the helm of the campaign,” Donald Trump’s son Eric Trump said in a statement.

Parscale worked well with the family, adamantly disputing the Michael Wolff depiction of the Trump campaign in the book Fire and Fury.
U.S. President Donald Trump names Brad Parscale as his 2020 presidential campaign manager as he formally declares he is running for re-election, a record 980 days before the election.