text: BEIJING: China's highest paid movie star Fan Bingbing, who has not been seen in public since July, was placed last in an academic report ranking A-list celebrities on their social responsibility. 
   
   The 36-year-old actress has been a household name in China for years and tasted Hollywood success with a role in the 2014 blockbuster "X-Men: Days of Future Past". 
   
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   Last year, she topped Forbes magazine's list of top-earning Chinese celebrities with income of 300 million yuan (US$43 million). 
   
   But she has gone quiet in recent months, following allegations of tax evasion. 
   
   In the report by Beijing Normal University published earlier this month, 100 Chinese stars including popular actor Jackie Chan and award-winning actress Zhang Ziyi were ranked according to their professional work, charity work and personal integrity. 
   
   But with a pass requiring a score of more than 60 per cent, only nine celebrities made the cut, with Chinese actor Xu Zheng topping the list at 78 per cent. 
   
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   Fan had a score of zero. 
   
   The report's authors said they studied the celebrities' behaviour to assess the extent of their social responsibility but did not elaborate how they arrived at the results, saying that the findings were based on "research and web-scraping". 
   
   The ranking has split fans online, with many jumping to Fan's defence. 
   
   "What kind of a report is this? Fan has done so much good work in the past!" one user wrote on the Twitter-like Weibo platform. 
   
   Fan has been unusually quiet in recent months - with no new posts to her normally active personal Weibo account since May - amid speculation about her whereabouts. 
   
   The actress's troubles began when Cui Yongyuan, a former presenter for state-run China Central Television (CCTV), posted purported contracts online in May that suggested she had received under-the-table payments. 
   
   A statement released by Fan's studio said she was the victim of "slander" but did not dispute the authenticity of the documents Cui released. 
   
   So-called "yin and yang" dual contract arrangements - with one contract for income declared to tax authorities and another kept secret - are reportedly used to evade taxes. 
   
   After the documents posted by Cui went viral, the state tax administration was reportedly investigating alleged use of such dual contracts in the entertainment industry in eastern Jiangsu province. 
   
   Although Fan was not mentioned by name, she has businesses registered in Jiangsu. 
   
   State news agency Xinhua reported in late June that government agencies, including the tax authority and the film and broadcast regulator, would crack down on excessive pay and tax evasion in entertainment. 
   
   Last month, nearly a dozen major Chinese film producers and video sites announced they also would boycott "unreasonable" pay for actors. 
   
   Fan is one of five leading international actresses cast in the upcoming Hollywood spy thriller "355", alongside Jessica Chastain and Penelope Cruz. ||||| China's state media reported last week that one of its most successful actresses, Fan Bingbing, who vanished from the public eye without explanation in July, was "under control." 
   
   Fan, who played Blink in the 2014 film "X-Men: Days of Future Past," has not been seen in public since July 1 and last posted on social media on June 2. 
   
   Many speculated that she was being held by the Chinese government over allegations of tax evasion. 
   
   Fan played Blink in the 2014 film "X-Men: Days of Future Past." 20th Century Fox/XMen trailer 
   
   Her disappearance came after Cui Yongyuan, a former TV host with the state-owned China Central Television, suggested that the actress had signed secret contracts with a Chinese entertainment company to avoid paying taxes. 
   
   Last week, China's state-run Securities Daily said that Fan was "under control, and will accept the legal decision," several news outlets, including Taiwan News, reported. 
   
   According to Taiwan News, the Securities Daily report added that the actress had been jailed and that what it described as a scandal related to signing multiple contracts to avoid paying higher taxes was only the "tip of the iceberg." 
   
   The Securities Daily article appeared to have been taken down hours after it was published, according to Taiwan News. 
   
   Other news outlets have for months speculated on Fan's whereabouts, and rumors circulated that she was living under house arrest, according to The Epoch Times, a US newspaper focusing on China. 
   
   Her fiancé, the actor Li Chen, last posted on his social-media accounts in early July. 
   
   Fan, right, with the actresses Penelope Cruz, Marion Cotillard, Jessica Chastain, and Lupita Nyong'o at the Cannes festival in May. Nicholas Hunt/Getty Images for The Hollywood Reporter 
   
   China seems to be censoring news about her 
   
   In late July, the independent Chinese newspaper The Economic Observer reported that police in Jiangsu province were examining Fan's financial case and that several of Fan's staff members were also under police investigation. 
   
   It also reported that Fan and her brother were barred from leaving the country. 
   
   But shortly after it was published, that report appeared to have been taken offline. 
   
   Posts about Fan's whereabouts earlier this year were also removed from social media, according to Free Weibo, a website that tracks social-media censorship in China. 
   
   Citing Free Weibo, the BBC reported in August that comments from Fan's supporters expressing concern also appeared to have been taken down. 
   
   Fan at the 2017 Cannes film festival. Andreas Rentz/Getty 
   
   The 36-year-old has been China's highest-paid actress since 2013, Forbes reported last year. It said she pulls in tens of millions of dollars for her acting roles, as well as several high-end endorsements. 
   
   In June, Fan's studio denied allegations that Fan had signed multiple contracts to evade taxes, saying: "The studio and Fan Bingbing will fully cooperate with the relevant authority. We hope the investigation result can be released soon to answer the public doubt." 
   
   A recent report by academics at Beijing Normal University ranked Fan the lowest in a "social responsibility assessment" of Chinese film and television stars. 
   
   The report evaluated celebrities on three criteria — professional work, charitable work, and integrity — based on media reports over the past year. It found that Fan scored zero out of 100 points. 
   
   Rumors have circulated online that Fan's low score may have resulted from the allegations of criminal activity against her. 
   
   Alexandra Ma contributed to this report. ||||| Here’s the complete 2017 Forbes China Celebrity List published in the latest edition of Forbes China, the Chinese-language edition of Forbes magazine. Revenue generated is in yuan. Click here for the full list in Chinese, and here for an introduction in English. 
   
   1. Fan Bingbing, actress, 300 million yuan 
   
   2. Lu Han, actor and singer, 210 million yuan 
   
   3. Yang Mi, actress, 200 million yuan 
   
   4. Zhao Liying, actress, 190 million yuan 
   
   5. Yang Yang, actor, 240 million yuan 
   
   6. Liu Tao, actress, 180 million yuan 
   
   7. Jackie Chan, actor and director, 330 million yuan 
   
   8. Angelababy, actress, 200 million yuan 
   
   9. Jay Chou, singer and actor, 260 million yuan 
   
   10. Kris Wu, actor and singer, 150 million yuan 
   
   11. Li Yifeng, actor and singer, 100 million yuan 
   
   12. Deng Chao, actor, 150 million yuan 
   
   13. Sun Li, actress, 150 million yuan 
   
   14. Tang Yan, actress, 120 million yuan 
   
   15. Chen Kun, actor, 180 million yuan 
   
   16. Huang Xiaoming, actor, 170 million yuan 
   
   17. TFBOYS, musical group, 100 million yuan 
   
   18. Hu Ge, actor, 55 million yuan 
   
   19. Liu Shishi, actress, 85 million yuan 
   
   20. Zhang Yixing, singer and actor, 120 million yuan 
   
   21. William Chan, actor and singer, 120 million yuan 
   
   22. Wallace Huo, actor, 75 million yuan 
   
   23. Liu Yifei, actress, 40 million yuan 
   
   24. Jing Boran, actor and singer, 130 million yuan 
   
   25. Huang Zitao, singer, 90 million yuan 
   
   26. Wu Xiubo, actor, 100 million yuan 
   
   27. Andy Lau, actor and singer, 140 million yuan 
   
   28. Zhao Wei, actress, 40 million yuan 
   
   29. Li Bingbing, actress, 85 million yuan 
   
   30. Huang Bo, actor, 130 million yuan 
   
   31. Wallace Chung, actor, 150 million yuan 
   
   32. Lin Chi-Ling, actress, 145 million yuan 
   
   33. Jia Nailiang, actor, 140 million yuan 
   
   34. Chris Lee, singer, 95 million yuan 
   
   35. Jing Tian, actress, 50 million yuan 
   
   36. Mark Chao, actor, 60 million yuan 
   
   37. Dilraba, actress, 55 million yuan 
   
   38. Tong Liya, actress, 80 million yuan 
   
   39. Zheng Shuang, actress, 70 million yuan 
   
   40. Chen Xuedong, actor, 75 million yuan 
   
   41. He Jiong, TV host, 55 million yuan 
   
   42. Wang Kai, actor, 70 million yuan 
   
   43. Lin Gengxin, actor, 100 million yuan 
   
   44. Xue Zhiqian, singer, 80 million yuan 
   
   45. Faye Wong, singer, 90 million yuan 
   
   46. Eddie Peng, actor, 75 million yuan 
   
   47. Lu Yi, actor, 100 million yuan 
   
   48. Shu Qi, actress, 45 million yuan 
   
   49. Nicky Wu, actor, 110 million yuan 
   
   50. Jin Dong, actor, 85 million yuan 
   
   51. Joe Chen, actress, 85 million yuan 
   
   52. Liu Wen, super model, 50 million yuan 
   
   53. Guo Degang, crosstalk actor, 85 million yuan 
   
   54. Chen He, actor, 80 million yuan 
   
   55. Li Chen, actor, 70 million yuan 
   
   56. Jiang Xin, actress, 70 million yuan 
   
   57. Jacky Cheung, singer, 120 million yuan 
   
   58. Eason Chan, singer and actor, 90 million yuan 
   
   59. Donnie Yen, actor, 90 million yuan 
   
   60. Zhou Xun, actress, 95 million yuan 
   
   61. Louis Koo, actor, 110 million yuan 
   
   62. Huang Lei, actor, 90 million yuan 
   
   63. Wu Lei, actor, 80 million yuan 
   
   64. Sun Honglei, actor, 85 million yuan 
   
   65. Show Lo, singer and actor, 80 million yuan 
   
   66. Tony Leung, actor, 80 million yuan 
   
   67. Zheng Kai, actor, 90 million yuan 
   
   68. Ruby Lin, actress, 40 million yuan 
   
   69. Sun Yang, athlete, 60 million yuan 
   
   70. Zhang Yishan, actor, 85 million yuan 
   
   71. Zhou Dongyu, actress, 45 million yuan 
   
   72. Ni Ni, actress, 50 million yuan 
   
   73. Yang Zi, actress, 50 million yuan 
   
   74. Song Qian, actress, 50 million yuan 
   
   75. Xie Na, TV host and actress, 40 million yuan 
   
   76. Hawick Lau, actor, 75 million yuan 
   
   77. Mayday, musical group, 95 million yuan 
   
   78. Huang Xuan, actor, 50 million yuan 
   
   79. Ma Sichun, actress, 40 million yuan 
   
   80. Guan Xiaotong, actress, 70 million yuan 
   
   81. Chen Daoming, actor, 35 million yuan 
   
   82. Carina Lau, actress, 60 million yuan 
   
   83. Jolin Tsai, singer, 50 million yuan 
   
   84. Nicholas Tse, actor and singer, 60 million yuan 
   
   85. Aaron Kwok, actor and singer, 55 million yuan 
   
   86. Gao Yuanyuan, actress, 50 million yuan 
   
   87. Wang Ziwen, actress, 45 million yuan 
   
   88. Kevin Tsai, TV host, 40 million yuan 
   
   89. Liu Haoran, actor, 80 million yuan 
   
   90. Han Han, author and director, 70 million yuan 
   
   91. Feng Xiaogang, director, 50 million yuan 
   
   92. Xu Zheng, actor and director, 50 million yuan 
   
   93. Zhang Jiayi, actor, 90 million yuan 
   
   94. Zhang Ruoyun, actor, 90 million yuan 
   
   95. Ma Tianyu, singer and actor, 60 million yuan 
   
   96. Zhang Jie, singer, 45 million yuan 
   
   97. A Mei, singer, 75 million yuan 
   
   98. Zhang Yimou, director, 40 million yuan 
   
   99. Feng Shaofeng, actor, 40 million yuan 
   
   100. Li Qin, actress, 60 million yuan 
   
   --Translation by Jessica Jiang 
   
   -Follow me on Twitter @rflannerychina ||||| Image copyright WireImage Image caption Fan Bingbing, who got a 0% score in the report, has not been seen in public since 1 July 
   
   Chinese film star Fan Bingbing has been ranked last in a report judging A-list celebrities on how "socially responsible" they are, fuelling further speculation about the whereabouts of the actress, who has not been seen in public for more than two months. 
   
   The 2017-2018 China Film and Television Star Social Responsibility Report, carried widely by state media outlets, ranks Chinese celebrities according to three criteria: professional work, charitable actions and personal integrity. 
   
   It praises celebrities who have become "relatively strong role models", but also highlights cases where it says they have had a "negative" social impact. 
   
   But what is most notable is its 0% rating for Fan Bingbing, one of China's biggest stars, who hasn't been seen in public since 1 July when she visited a children's hospital. 
   
   The report was authored by academics at Beijing Normal University. 
   
   Who is Fan Bingbing? 
   
   She is known internationally as a singer and model, as well as for her appearance in the X-Men film franchise. 
   
   Her name has been linked to a government probe involving celebrities using "yin-yang contracts" - a practice where one contract sets out an actor's real earnings, and another details a lower figure, with the latter submitted to the tax authorities. 
   
   Although Fan Bingbing's studio denies any wrongdoing, online users are speculating that the reason she scored 0% is a result of the widely-circulated allegations, which state media have said have had a negative impact on society. 
   
   There is no word on what has happened to Fan. However there is speculation she has been arrested. 
   
   Most recently, state-run Chinese publication Securities Daily published a report which said she had been placed "under control, and would "accept the legal decision". 
   
   But the story was pulled down a few hours later. 
   
   How does the report rank stars? 
   
   The authors said they studied the behaviour of 100 Chinese singers, actors, and public figures - based in China and abroad - to assess the extent of their social responsibility. 
   
   They did not specify exactly how they arrived at the results in the test, but said that their findings were based on "research and web-scraping". 
   
   Image copyright Visual China Group Image caption The three members of boyband TFBoys passed the 'socially responsible' test 
   
   Only nine celebrities were deemed to be socially responsible enough, however, with a pass requiring a score of more than 60%.The report stressed that celebrities had to do more to promote "positive energy" and hinted that they needed to be more aware of behaviour and actions that might have a "negative social impact". 
   
   "We wanted to have a more thorough evaluation of celebrities," Zhang Hongzhong, who led the project, told English-language news website Sixth Tone. 
   
   He said that many celebrities were in danger of being simply branded "little fresh meats" - an internet buzzword used to describe good looking young men - and that their activism and philanthropy work was often overlooked. 
   
   So who passed? 
   
   Top of the list is actor Xu Zheng (78%), who appeared in the highly acclaimed film Dying to Survive. The film was based on a true story about a Chinese man smuggling cheap Indian drugs into the mainland to help cancer sufferers. 
   
   Image copyright AFP Image caption The Chinese government wants actors like Wu Zheng in 'Dying to Survive' to inspire young people 
   
   Two and three in the list are members of the hugely popular boy band TFBoys, in recognition of their philanthropic work. Another member comes fifth. 
   
   Actor Yang Yang (61.%), who ranks ninth, is highlighted because he set up a charity to help educate underprivileged children in remote mountainous regions. 
   
   How did people react? 
   
   State media are highlighting the report as a significant document, and outlets are praising the higher-ranked celebrities. 
   
   Social media users meanwhile - who have been long been fascinated by celebrity rankings - are weighing in on what the document might mean for their favourite celebrities, particularly Fan Bingbing. 
   
   Many users of the Sina Weibo microblog have voiced their surprise and concern that she has ranked so low, given there is no evidence of her being involved in any misconduct. 
   
   Image copyright Visual China Group Image caption Actor Jackie Chan recently donated 50,000 copies of his autobiography to the China Disabled Persons' Federation 
   
   "Fan Bingbing has been working on a public welfare project," one user said. Another added that for her to get zero was "not right; she does a lot of public welfare." 
   
   "When the Tianjin fire broke out, Fan Bingbing donated one million yuan ($145,655; £112,565) to the Tianjin Fire Brigade. Has all the good she's done before just been erased?" one asked. 
   
   The bad ratings given to other celebrities has caused annoyance as well. One user, for instance, pointed out that actor Jackie Chan and Tibetan singer Han Hong, who rank 42nd and 59th, are well-known philanthropists. 
   
   Why does this report matter? 
   
   Chinese celebrities have long understood that taking a path of "virtue" is key to maintaining mainland audiences, and that it's extremely difficult to bounce back after being linked to scandal. 
   
   The country's media has also long stressed that celebrities need to spread "positive energy" among young audiences; in other words, to be upbeat and promote healthy moral values. 
   
   So they have lauded celebrities who have, for example, openly condemned tobacco or drug use. 
   
   But celebrities who voice opinions in line with government rhetoric gain even higher praise, for example if they promote the importance of young audiences referring to the self-ruling island of Taiwan as a "Chinese region" rather than a "country". 
   
   This latest emphasis on social responsibility, which media and fans alike are taking as a new mark of power, could now put more pressure on them to do just that. 
   
   BBC Monitoring reports and analyses news from TV, radio, web and print media around the world. You can follow BBC Monitoring on Twitter and Facebook.
target: – Academics at Beijing Normal University recently compiled a report ranking how "socially responsible" Chinese celebrities are, and China's highest-paid actress, Fan Bingbing, received a 0% rating—which would be eyebrow-raising enough, except that Fan has also gone missing. The BBC reports the 36-year-old X-Men actress, model, and singer hasn't been seen since her last public showing at a children's hospital on July 1, and Business Insider notes her social media posts dried up about a month before that. Her boyfriend, actor Li Chen, also seemingly vanished at the beginning of the summer. Meanwhile, a watchdog site covering social media censorship in China notes that concerned supporters who wondered online what had happened to Fan have since seen their posts scrubbed. Fan vanished not long after state-run TV suggested the contract with her entertainment company misrepresented what she earned so she could pay less in taxes. Her studio said the report was "slander," per Channel NewsAsia. Then came the celebrity-ranking report in which Fan ranked last, with just nine of the 100 celebrities reviewed on their work, philanthropy, and personal integrity deemed to be "socially responsible." The BBC notes that celebrities "who voice opinions in line with government rhetoric" generally get more praise and positive press in China. There have been whispers Fan was arrested by the Chinese government for tax evasion, and a cryptic article has fueled that rumor: The state-run Securities Daily posted a story last week saying Fan was "under control" and "will accept the legal decision"; the article was yanked a few hours later.