text: We probably all saw this coming, given that this was one of the biggest media stories of the last week — Saturday Night LIve opened the show with a comment from Rush Limbaugh on the fallout from his remarks about Georgetown student Sandra Fluke. Up and coming cast MVP Taran Killam played the cranky radio host, who chastised the “sluts” at Turbo Tax and other sponsors for deserting him after his unpopular rants about birth control. 
   
   The sketch was amusing in its dedication to coming up with bizarre sponsors for Limbaugh’s show (“Depends For Racists,” anyone?) but even Killam’s shouty, dedicated delivery couldn’t distract from the reality that the sketch was the same joke repeated about twenty times, making it feel longer than Rush’s actual show. HEY-O! “There could be a nuclear apocalypse, and I would still be right here calling the cockroaches sluts.” I’m sure that’s true, Rush, but luckily we didn’t have to stick around to see it — that was the sign off for the sketch. You can see the cold open below, via NBC: 
   
   Have a tip we should know? tips@mediaite.com ||||| March 10, 2012 10:54 am ET by MMFA Staff 
   
   Radio-Info.com reported on Friday that 98 advertisers have told Premiere Radio Networks, which syndicates Rush Limbaugh's radio show, that they want to avoid advertising on Limbaugh's show and other programs with content "deemed to be offensive or controversial": 
   
   The list includes carmakers (Ford, GM, Toyota), insurance companies (Allstate, Geico, Prudential, State Farm) and restaurants (McDonald's, Subway). 
   
   The advertisers were reportedly included in a Premiere memo circulated to radio station traffic managers and obtained by Radio-Info.com, laying out the growing reach of the advertiser exodus, which has now ensnared other controversial radio hosts: 
   
   They've specifically asked that you schedule their commercials in dayparts or programs free of content that you know are deemed to be offensive or controversial (for example, Mark Levin, Rush Limbaugh, Tom Leykis, Michael Savage, Glenn Beck, Sean Hannity). Those are defined as environments likely to stir negative sentiment from a very small percentage of the listening public. 
   
   Advertisers have dropped their ads from Limbaugh's show in the wake of his misogynistic attacks on Sandra Fluke. The online feed at WABC, Limbaugh's flagship station, has increasingly turned to free public service announcements during Limbaugh's show.
target: – Rush Limbaugh may be bleeding sponsors—one count now has the number fleeing his show up to 98—because of his "slut" comment, but Saturday Night Live had some suggestions last night about who might fill the advertising void. A few of the highlights, as per Mediaite: Misaki Dolphin Poppers: "Start your day off right, with bits of dolphin." Depends for Racists: "If you pee a little every time you see a Mexican, you need Depends for Racists." Schoder's fake rape whistles: "Help is not on the way." Syria Tourism Board: Because, "Ah! No! There's nowhere to hide!"