What the? When gas prices rise, you realize how fast 10 cents adds up. Can you believe the? And up. And up. Become a Walmart Plus member and save 10 cents a gallon at Exxon and Mobile Stations.
Walmart
15 second
landscape
medium
Olive,Khaki,Dark_Blue,Tan,Light_Blue,Dark_Blue,Dark_Green,Off_White,Black,Emerald
shows a man in a blue car sitting in the back seat
bad, terrible, dangerous, problem
1
commercial
blue, car, drive, license plate, man, out, sit, suv, vehicle
cool
Black,Light_Blue,Dark_Green,Dark_Gray,Olive,Dark_Gray,Mud_Green
shows a sign with a price on it that is outside
pollution, criminal
2
commercial
car, car dealership, car window, electronic, gas, gas station, sign, yellow
Credy', 'ice', 'Price', '31', '5
neutral
Black,Gray,Dark_Gray,Olive,Black,Dark_Brown,Gray,Dark_Gray
shows a girl in a car holding a jar
comforting, comfortable, tranquil
3
commercial
back, bottle, car, car seat, girl, seat, seat belt, sit, wear
Gas prices forillustrative purposes only
neutral
Dark_Gray,Black,Olive,Gray,Black,Dark_Gray,Dark_Brown,Gray
shows a man is looking at his phone while driving a car
danger, ugly, dangerous, injury
4
portrait
car, drive, man, seat, shirt, sit, sleep
neutral
Low
Gray,Dark_Green,Dark_Gray,Olive,Dark_Blue,Royal_Blue
shows the sign for gas pumps in the background
emergency, rescue, bank
5
commercial
blue, electronic, mountain, pole, road sign, sign, street sign
CASH', '6
cool
Low
Black,Dark_Gray,Olive,Dark_Brown,Orange,Dark_Green,Gray,Dark_Gray,Mud_Green,Black
shows a woman holding a jar that says, "I think I\'d like a car
charity, charity, poverty, charity, charity
6
lifestyle
bottle, jar, car, catch, container, hand, girl, glass bottle, glass jar, pickle, woman
SweaR', '10'
neutral
Low
Black,Dark_Gray,Olive,Gray,Dark_Gray,Black,Dark_Brown,Dark_Blue,Olive
shows a man sitting in a car while looking at something behind him
togetherness, struggling, fight, accident
7
commercial
car, drive, driver, man, shirt, sit
neutral
Low
Cyan,Gray,Light_Blue,Dark_Blue,Gray,Dark_Green
shows a blue and white sign at the gas station
incentive, pressure
8
blue, number, electronic, gas, meter, pole, road sign, sign, sky, speed limit, speed limit sign, street sign, traffic sign
Gasoline', 'Self Serve', '701%', 'Requfar', '709', '718%'
cool
Low
Olive,Black,Dark_Gray,Mud_Green,Gray,Black,Emerald,Dark_Green,Dark_Brown
shows a girl in a car seat holds a jar of something in her hand
boredom, bad luck, casual, accident
9
lifestyle
blue, book, car, car seat, catch, girl, read, seat, seat belt, sit, stare, wear
neutral
Olive,Black,Gray,Dark_Gray,Dark_Gray,Black,Dark_Brown
shows a walmart advertisement with a man filling up a vehicle
attentive, energetic
10
commercial
car, car door, car window, jacket, man, stand
Walmart+', 'Save 10c a gallon', 'at Exxon & MobiI', 'Join today', 'Fuel discount varies by location & station', 'subject to
neutral
Low
10¢ Goes a Long Way". The ad is shot in landscape orientation, at a medium pace. The audio in the ad says What the? When gas prices rise, you realize how fast 10 cents adds up. Can you believe the? And up. And up. Become a Walmart Plus member and save 10 cents a gallon at Exxon and Mobile Stations. . Following are the descriptions of each scene:. Scene 1: The scene shows a man in a blue car sitting in the back seat. The foreground colors of the scene are Olive,Khaki,Dark_Blue,Tan,Light_Blue, and the background colors are Dark_Blue,Dark_Green,Off_White,Black,Emerald. The dominant tone of the scene is cool. The photography style of the scene is commercial.  The emotions shown in the scene are bad, terrible, dangerous, problem. There is one prominent face in the scene. This scene is categorized by the tags blue, car, drive, license plate, man, out, sit, suv, vehicle. . Scene 2: The scene shows a sign with a price on it that is outside. The foreground colors of the scene are Black,Light_Blue,Dark_Green,Dark_Gray, and the background colors are Olive,Dark_Gray,Mud_Green. The dominant tone of the scene is neutral. The photography style of the scene is commercial.  The emotions shown in the scene are pollution, criminal.  This scene is categorized by the tags car, car dealership, car window, electronic, gas, gas station, sign, yellow. The text shown in the scene is 'Credy', 'ice', 'Price', '31', '5.49', '5.45', '5.65', '5.57', '5.80', 'FOODMART', 'Gas prices for illustrative purposes only.'. Scene 3: The scene shows a girl in a car holding a jar. The foreground colors of the scene are Black,Gray,Dark_Gray,Olive, and the background colors are Black,Dark_Brown,Gray,Dark_Gray. The dominant tone of the scene is neutral. The photography style of the scene is commercial.  The emotions shown in the scene are comforting, comfortable, tranquil. There is one prominent face in the scene. This scene is categorized by the tags back, bottle, car, car seat, girl, seat, seat belt, sit, wear. The text shown in the scene is 'Gas prices forillustrative purposes only.'. Scene 4: The scene shows a man is looking at his phone while driving a car. The foreground colors of the scene are Dark_Gray,Black,Olive,Gray, and the background colors are Black,Dark_Gray,Dark_Brown,Gray. The dominant tone of the scene is neutral. The photography style of the scene is portrait. The scene has Low visual complexity. The emotions shown in the scene are danger, ugly, dangerous, injury. There is one prominent face in the scene. This scene is categorized by the tags car, drive, man, seat, shirt, sit, sleep. . Scene 5: The scene shows the sign for gas pumps in the background. The foreground colors of the scene are Gray,Dark_Green,Dark_Gray,Olive, and the background colors are Dark_Blue,Royal_Blue. The dominant tone of the scene is cool. The photography style of the scene is commercial. The scene has Low visual complexity. The emotions shown in the scene are emergency, rescue, bank.  This scene is categorized by the tags blue, electronic, mountain, pole, road sign, sign, street sign. The text shown in the scene is 'CASH', '6.07', '6.12', '6.25', 'CREDIT'. Scene 6: The scene shows a woman holding a jar that says, "I think I\'d like a car.