The season we've been waiting for is finally here. And Frito-Lay has the perfect side for it. Let's Summer.
Frito Lay
15 second
landscape
high
Dark_Gray,Black,Mud_Green,Dark_Green,Dark_Brown,Maroon,Dark_Red,Dark_Pink,Pink
shows a person jumping into a pool and holding up a ball
enjoying a quiet holiday, enjoying freedom
1
lifestyle
swimwear, child, diving board, dress, flip, girl, jump, pool, red, swimming pool, wear
neutral
Low
Gray,Dark_Gray,Mud_Green,Silver,Olive,Dark_Gray,Gray,Mud_Green,Olive
shows a person pouring water from a hose into a pool
danger, dangerous, danger, warning
2
sports
boy, child, person, play, pool, splash, spray, swimmer, swimming pool, water, water park
neutral
Khaki,Dark_Brown,Orange,Brown,Gray,Orange,Brown,Mustard,Khaki
shows an image of a plate filled with chips and some hotdogs
fancy, tasty, junk
3
food
bag, bowl, buffet, cheeseburger, chip, condiment, container, table, plate, food, glass bowl, hamburger, hot dog, package, platter, potato chip, sandwich, tray
neutral
Mud_Green,Olive,Dark_Green,Yellow,Black,Black,Brown,Mud_Green,Dark_Blue,Dark_Green
shows three young people playing in a sprinkler water fight
, cheery, joyful, happy, laughter
4
composite
backyard, boy, child, garden hose, girl, grass, jump, hose, lawn, play, spray, sprinkler, water, yard
neutral
Low
Dark_Brown,Brown,Mud_Green,Khaki,Olive,Dark_Brown,Maroon
shows a woman holding up a cell phone
gift, celebration, cheering
5
lifestyle
dress, hand, girl, park, selfie, stand, vest, wear, woman
neutral
Low
Olive,Mud_Green,Light_Blue,Gray,Dark_Brown,Olive,Brown,Khaki
shows an image of a boy and a giraffe that is blurry
, smile
6
composite
person, man, red, sky, stand, tree, woman
All snack and beverage brands are registered trademarks of PepsiCrnc
neutral
Olive,Mud_Green,Gray,Cyan,Black,Orange,Mustard,Brown,Olive
shows a girl with a bag of potato chips and drink in the grass
tasty, delicious
7
product
bag, beach chair, chair, daybed, chip, folding chair, food, girl, park, potato chip, relax, sit, snack, woman, yellow
classie'
neutral
Mud_Green,Gray,Dark_Gray,Dark_Green,Olive,White,Dark_Blue,Maroon,Yellow
shows a sign advertising the bag of chips, lets summer
recreational, happy, delicious
8
product
advertisement, bag, catch, cereal, chip, cone, flavor, food, ice cream cone, package, potato chip, snack
"LET'S"', 'Tostitos', 'Doritos', '"Lay's"', 'SUMMERI', 'SCOOPS!', 'Classic', 'All snack and beverage brands are registered trademarks of PepsiCo', 'Inc
neutral
Low
Let's Summer | Frito-Lay :15 | Cannon Ball