Gap
15 second
landscape
medium
Silver,Off_White,Dark_Brown,Khaki,Brown,Dark_Green,Emerald
shows three kids in hoodies sitting together in a row
happy, smile, laugh, grin
1
family
child, floor, girl, laugh, sibling, sit, studio, sweatshirt
neutral
Low
Silver,Dark_Brown,Orange,Red,Brown,Gray
shows a group of adults and children dressed up in colorful clothing
happy, smile, enjoy, funny, fun,
2
family
baby, child, family, father, man, sit, stool, toy, woman
neutral
High
Silver,Off_White,Dark_Brown,Dark_Green,Brown,Khaki,Dark_Blue
shows two boys wearing green, yellow and blue sweaters
togetherness, happy, jolly
3
composite
afro, boy, child, floor, girl, sibling, sit, sweatshirt, twin
neutral
Low
Dark_Brown,Off_White,Silver,Maroon,Dark_Pink,Dark_Brown,Dark_Red,Brown,Orange
shows a man and woman with a young boy
happy, enjoying, joyful, amused, smiling
4
portrait
beard, child, face, girl, hat, man, pink, purple, selfie, shirt, stand, stare, sweater, sweatshirt, wear, woman
neutral
High
Silver,Off_White,Dark_Green,Dark_Brown,Brown,Khaki,Emerald
shows two kids in matching sweaters sitting on the floor
happy, cheerful, smiling, laughing
5
portrait
boy, child, floor, girl, green, hoodie, sit, squat, sweatshirt
neutral
Low
Silver,Off_White,Orange,Red,Dark_Red,Dark_Pink,Dark_Brown
shows a man and a woman next to each other and a skateboard
love, happy, togetherness, playful, hug
6
commercial
couple, girl, jacket, laugh, man, smile, snow, stand, woman
neutral
Low
Off_White,Orange,Dark_Pink,Red,Dark_Red,Dark_Brown,Brown,Khaki
shows a close up of a man and a woman sharing a cell phone
happy, joyful, love, affectionate, romantic
7
commercial
conversation, couple, girl, laugh, man, shirt, smile, stand, stare, talk, woman
warm
GAP Holiday 22 | Fleece