It's impossible to take hold of the world's spotlight overnight, create your own uniform, be a cover model, a powerful athlete, or compete as a trans woman. Impossible? No. I'm possible. No. I'm possible.
Adidas
30 second
landscape
medium
Black,Dark_Brown,Dark_Blue,Dark_Gray,Mud_Green,Dark_Blue,Black,Dark_Brown
shows a young woman sitting in a glass door looking out
achievement, casual, successful, fun
1
commercial
black, sports coat, blue, building, business suit, coat, doorway, earring, jacket, office building, shop window, stand, stare, wear, window, woman
adidas'
neutral
Low
Dark_Blue,Dark_Green,Gray,Emerald,Black,Dark_Blue,Dark_Gray,Gray
shows the woman is holding the back of her head
bad, problem, annoying, issue, problem
2
editorial
bus, coach, catch, hand, girl, stand, subway, tie, train, woman
adidas'
cool
Low
Black,White,Gray,Dark_Gray
shows a basketball court with the logo on it
achievement, cheating
3
sports
arena, basketball court, basketball game, court, dark, floor, game, logo
adidas'
neutral
Low
Black,Black,Dark_Brown,Dark_Gray
shows a woman in a red sports bra standing by a net
fighting, furious, brave
4
sports
bandeau, cage, dark, face, girl, laugh, mouth, red, stare, woman
adidas'
neutral
Low
Royal_Blue,Gray,Black,Dark_Blue
shows a woman standing with her hand outstretched holding a frisbee
happy, enjoying, cheerful, happiness
5
creative
arm, dress, hand, person, man, robe, sky, stand, stretch, woman
adidas'
cool
Low
Black,Dark_Gray,Gray,Dark_Blue,Black,Dark_Brown,Dark_Gray
shows a woman is looking up while standing in a dome
compete, determination
6
sports
athletic, boxer, ceiling, dark, face, light, man, muscle, red, room, stare, woman
adidas'
neutral
Low
Black,Dark_Green,Black
shows the image of a woman riding a skateboard with light coming from behind her
halloween, fantasy, evil, fear, mystery,
7
fashion
alley, cloth, corridor, dance, dark, doorway, dress, garment, green, person, man, night, robe, room, sari, walk, wear, woman
adidas'
neutral
Low
Black,Black,Dark_Gray
shows a city street at night with a tennis court in the dark
achievement, good
8
night
basketball court, building, city, city view, dark, football field, light, illuminate, night, night view, play, urban
adidas', 'IMPOSSIBLEISNOTHING'
neutral
Low
Black,Dark_Gray,Gray,Black,Dark_Gray
shows a person dancing on the highway near a car
, broken, broken
9
sports
arm, athletic, balance, ballerina, ballet, ballet dancer, car, dance, dancer, highway, person, leotard, man, muscle, palm tree, road, stand, stretch, sun, woman
adidas'
neutral
Low
Black,Dark_Blue,Dark_Blue,Dark_Gray,Dark_Brown,Emerald,Royal_Blue
shows two women playing with a ring in a stadium
fighting, struggle, fight
10
sports
arena, athletic, ceiling, person, man, red, skylight, stand, woman, wrestle, wrestler
adidas'
neutral
Low
I’MPOSSIBLE | IMPOSSIBLE IS NOTHING | adidas