Gianni Vasilis , his brother And now
Dick'S Sporting Goods
44 second
landscape
low
Black,Black,Red,White,Off_White
shows "a red phone with the text 'ethos battle rope'", 'an image of the logo for ehow on a black background
violent, aggressive, defense, fight, violence,
1
editorial
brand, logo, text
BATTLE ROPE'
neutral
Low
Dark_Brown,Dark_Gray,Dark_Blue,Royal_Blue,Black,Black,Dark_Brown,Dark_Gray
shows a man is playing with a hose while another is holding a ball
solitary, confident, confidence, determination,
2
sports
athletic, battle rope, building, pillar, rope, exercise, floor, gym, hose, jump rope, man, muscle, pole, shirt, squat, stretch, warehouse
neutral
Low
Royal_Blue,Dark_Brown,Dark_Blue,Dark_Gray,Dark_Pink,Black,Dark_Blue,Dark_Gray,Dark_Brown
shows a young black man leans against a bike with weights attached to it
determination, struggle, determination, determination, determination,
3
business
athletic, barbell, bend, equipment, exercise, gym, lift, man, muscle, squat, weight, job
neutral
Low
Dark_Brown,Black,Dark_Blue,Dark_Gray,Royal_Blue,Black,Dark_Brown
shows a man with a black shirt squats down near the brick wall
concentrated, powerful
4
indoor
athletic, barbell, equipment, exercise, gym, lift, man, muscle, smile, squat, stretch, weight
neutral
Low
Black,Gray,Dark_Gray,Dark_Blue,Black,Gray,White
shows a person with red gloves on holds a skateboard
weak, losing both
5
event
attach, rope, person, knot, man, overall, text
GET A GRIP ON THE REINFORCED', 'END-HANDLES FOR SECURE HOLD'
neutral
Low
Black,Dark_Gray,Gray,Dark_Brown,Black,Dark_Brown
shows a person holding onto some type of device
determination, difficult, intense, powerful
6
sports
balustrade, baseball bat, baseball glove, bat, boxer, catch, dark, man, muscle, punch bag, punch, swing, swinge, sword, torch
neutral
Low
Black,Dark_Gray,Dark_Blue,White,Dark_Gray,Gray,Off_White
shows a sign that reads "long lasting fibers resist praying"
bad, terrible, dangerous
7
indoor
dark, floor, room, stool, text
LONG-LASTING FIBERS', 'RESIST FRAYING'
neutral
Low
Black,White,Black,Dark_Gray
shows "a white text on a black background says 'exclusiveally'", 'the words "exclusively at" written in white on a black background
, mysterious
8
minimalist
black, brand, text
EXCLUSIVELY AT'
neutral
Low
ETHOS Battle Rope". The ad is shot in landscape orientation, at a low pace. The audio in the ad says Gianni Vasilis , his brother And now . Following are the descriptions of each scene:. Scene 1: The scene shows "a red phone with the text 'ethos battle rope'", 'an image of the logo for ehow on a black background. The foreground colors of the scene are Black, and the background colors are Black,Red,White,Off_White. The dominant tone of the scene is neutral. The photography style of the scene is editorial. The scene has Low visual complexity. The emotions shown in the scene are violent, aggressive, defense, fight, violence,.  This scene is categorized by the tags brand, logo, text. The text shown in the scene is 'BATTLE ROPE'. Scene 2: The scene shows a man is playing with a hose while another is holding a ball. The foreground colors of the scene are Dark_Brown,Dark_Gray,Dark_Blue,Royal_Blue,Black, and the background colors are Black,Dark_Brown,Dark_Gray. The dominant tone of the scene is neutral. The photography style of the scene is sports. The scene has Low visual complexity. The emotions shown in the scene are solitary, confident, confidence, determination,. There is one prominent face in the scene. This scene is categorized by the tags athletic, battle rope, building, pillar, rope, exercise, floor, gym, hose, jump rope, man, muscle, pole, shirt, squat, stretch, warehouse. . Scene 3: The scene shows a young black man leans against a bike with weights attached to it. The foreground colors of the scene are Royal_Blue,Dark_Brown,Dark_Blue,Dark_Gray,Dark_Pink, and the background colors are Black,Dark_Blue,Dark_Gray,Dark_Brown. The dominant tone of the scene is neutral. The photography style of the scene is business. The scene has Low visual complexity. The emotions shown in the scene are determination, struggle, determination, determination, determination,. There is one prominent face in the scene. This scene is categorized by the tags athletic, barbell, bend, equipment, exercise, gym, lift, man, muscle, squat, weight, job. . Scene 4: The scene shows a man with a black shirt squats down near the brick wall. The foreground colors of the scene are Dark_Brown,Black,Dark_Blue,Dark_Gray,Royal_Blue, and the background colors are Black,Dark_Brown. The dominant tone of the scene is neutral. The photography style of the scene is indoor. The scene has Low visual complexity. The emotions shown in the scene are concentrated, powerful. There is one prominent face in the scene. This scene is categorized by the tags athletic, barbell, equipment, exercise, gym, lift, man, muscle, smile, squat, stretch, weight. . Scene 5: The scene shows a person with red gloves on holds a skateboard. The foreground colors of the scene are Black,Gray,Dark_Gray,Dark_Blue, and the background colors are Black,Gray,White. The dominant tone of the scene is neutral. The photography style of the scene is event. The scene has Low visual complexity. The emotions shown in the scene are weak, losing both.  This scene is categorized by the tags attach, rope, person, knot, man, overall, text. The text shown in the scene is 'GET A GRIP ON THE REINFORCED', 'END-HANDLES FOR SECURE HOLD'. Scene 6: The scene shows a person holding onto some type of device. The foreground colors of the scene are Black,Dark_Gray,Gray,Dark_Brown, and the background colors are Black,Dark_Brown. The dominant tone of the scene is neutral. The photography style of the scene is sports. The scene has Low visual complexity. The emotions shown in the scene are determination, difficult, intense, powerful.  This scene is categorized by the tags balustrade, baseball bat, baseball glove, bat, boxer, catch, dark, man, muscle, punch bag, punch, swing, swinge, sword, torch. . Scene 7: The scene shows a sign that reads "long lasting fibers resist praying