When they ask you, will you get your edge? Will you get your drive? Will you get your style? Be sure to let them know. Hey Dad. Hey Z. The all new Lexus RX. The next generation of luxury, design and technology. Never lose your edge. Lexus.com
Lexus
45 second
landscape
medium
Black,Dark_Gray,Gray,Dark_Blue,Dark_Brown,Black,Khaki,Brown
shows a man that is in a building with a window
togetherness, confident
1
commercial
beam, ceiling, equipment, gun, person, man, muscle, shirt, shirtless, stage light, stand, tool, torch, trick
neutral
Low
Black,Dark_Gray,Black,Dark_Brown,Dark_Blue
shows a man is sitting in a car and smiling
friendly, smile, smiling
2
lifestyle
back, car, car seat, drive, driver, laugh, man, seat, seat belt, sit, smile, vehicle
neutral
Low
Dark_Gray,Black,Gray,Olive,Dark_Blue,Dark_Brown,Dark_Pink
shows a person is playing basketball in a dark room
togetherness, positive
3
sports
arm, athletic, ceiling, dance, hand, flip, floor, handstand, person, lift, man, martial, muscle, perform, shirt, shirtless, stand, trick, wrestler
neutral
Low
Dark_Brown,Brown,Black,Dark_Brown,Khaki,Brown
shows "a closeup of a car's door and decal", 'a picture of the side of a car that is marked with the words "direct 4"
, bankruptcy
4
commercial
badge, car, close-up, license plate, logo, red
RX500h', 'DIRECTA'
neutral
Low
Black,Dark_Gray,Gray,Black,Dark_Brown,Dark_Red
shows a red 2018 lexus rx driving on a city street
recreational, powerful
5
editorial
automobile model, car, city street, drive, road, suv
neutral
Black,Light_Blue,Gray,Dark_Gray,Black,Dark_Gray,Dark_Blue
shows a man is driving a car while looking down
crash, crash, dangerous, careless, accident
6
business
car, dashboard, drive, driver, electronic, man, vehicle
requires active Remote Connect trial or subscription
neutral
Black,Dark_Gray,Gray,Black,Dark_Brown,Dark_Blue
shows asian man in a car looking off to the side
casual, serious, protective
7
commercial
car, drive, driver, man, seat, seat belt, sit, vehicle
neutral
Gray,Dark_Gray,Mud_Green,Black,Dark_Brown,Black,Dark_Pink,Brown,Royal_Blue
shows a man standing next to a brown suv on a city street
good, confident, determination
8
editorial
automobile model, building, car, copper, person, man, office building, open, road, sedan, stand, suv
neutral
Gray,Black,Dark_Gray,Black,Dark_Brown,Royal_Blue
shows an orange car driving down a street with tall buildings in the background
recreational, yelling
9
commercial
car, city, city street, curb, drive, license plate, red, road, sedan, sports car, suv, vehicle
neutral
Dark_Gray,Cream,Olive,Silver,Black,Dark_Green,Gray,Dark_Blue
shows a picture of a lexus on a hill with three other cars
excellence, vibrant
10
editorial
advertisement, car, sedan, suv
THEALL-NEWLEXUSRX', 'RX HYBRID', 'RX PERFORMANCE HYBRID', 'RXTURBO'
neutral
Low
The Lexus RX: The Drive Within Us | Lexus". The ad is shot in landscape orientation, at a medium pace. The audio in the ad says When they ask you, will you get your edge? Will you get your drive? Will you get your style? Be sure to let them know. Hey Dad. Hey Z. The all new Lexus RX. The next generation of luxury, design and technology. Never lose your edge. Lexus.com . Following are the descriptions of each scene:. Scene 1: The scene shows a man that is in a building with a window. The foreground colors of the scene are Black,Dark_Gray,Gray,Dark_Blue, and the background colors are Dark_Brown,Black,Khaki,Brown. The dominant tone of the scene is neutral. The photography style of the scene is commercial. The scene has Low visual complexity. The emotions shown in the scene are togetherness, confident.  This scene is categorized by the tags beam, ceiling, equipment, gun, person, man, muscle, shirt, shirtless, stage light, stand, tool, torch, trick. . Scene 2: The scene shows a man is sitting in a car and smiling. The foreground colors of the scene are Black,Dark_Gray, and the background colors are Black,Dark_Brown,Dark_Blue. The dominant tone of the scene is neutral. The photography style of the scene is lifestyle. The scene has Low visual complexity. The emotions shown in the scene are friendly, smile, smiling. There is one prominent face in the scene. This scene is categorized by the tags back, car, car seat, drive, driver, laugh, man, seat, seat belt, sit, smile, vehicle. . Scene 3: The scene shows a person is playing basketball in a dark room. The foreground colors of the scene are Dark_Gray,Black,Gray,Olive,Dark_Blue, and the background colors are Dark_Brown,Dark_Pink. The dominant tone of the scene is neutral. The photography style of the scene is sports. The scene has Low visual complexity. The emotions shown in the scene are togetherness, positive.  This scene is categorized by the tags arm, athletic, ceiling, dance, hand, flip, floor, handstand, person, lift, man, martial, muscle, perform, shirt, shirtless, stand, trick, wrestler. . Scene 4: The scene shows "a closeup of a car's door and decal", 'a picture of the side of a car that is marked with the words "direct 4