Ulta Beauty
19 second
square
low
White,Off_White,Silver,Black,Pink,Dark_Brown,Dark_Pink
shows a woman who is putting her hair up
, protective
1
commercial
alcohol, beer bottle, bottle, brunette, brush, cosmetic, girl, hair, woman
neutral
Dark_Pink,Plum,Pink,White,Plum,Dark_Pink,Pink
shows a pink square with the word "get" on it
happy, smiling, relaxation
2
event
number, image, logo, purple, text, white
GE'
warm
White,Gray,Silver,Off_White,Black,Gray,Magenta
shows a bottle of redken hair spray
, yelling, immoral
3
product
alcohol, beverage, bottle, can, pink, soda, vodka
REDKEN', 'STHAVENUENYC', 'heat styling', 'THERMAL', 'PROTECTINGSPRAY', '8
neutral
Low
White,Off_White,Silver,Black,Gray,Dark_Gray
shows three bottles of hair dye and styling cream
care, concentrated
4
product
bottle, cosmetic, hair, liquid, product, shampoo, spray
REDKEN', 'REDKEN', 'REDKEN', 'TH', 'TH', 'TH', 'AVENUE', 'heat sty', 'heat sty', 'heat styng', 'LLNOYHS', 'SHAPE11', 'LLNOYHS', 'PROTECTING SPRY', '8
neutral
High
White,Silver,Off_White,Gray,Black,Pink,Dark_Brown,Dark_Pink
shows a woman is blow drying her hair with a blow dryer
perfect, gorgeous, gorgeous, perfect
5
portrait
bangs, hair drier, brush, catch, comb, hair roller, dry, hand, girl, hair, haircut, iron, lipstick, woman
neutral
Plum,Dark_Pink,Pink,Black,Gray,Dark_Gray
shows a bottle of hair styling product sitting next to a pink background
damage, damaged
6
product
bottle, cosmetic, mascara, poster, product, shampoo
#STYLEYOURSTORY', 'IRON SHAPE II', 'REDKEN'
cool
Low
Plum,Dark_Pink,Pink,White,Plum,Dark_Pink,Pink
shows a cell phone that has the word "redken ready"
incentive, motivational
7
poster, purple, text
REDKEN', 'READY'
warm
Plum,Dark_Pink,Pink,White,Dark_Pink,Plum,Lilac
shows the back of a business card that says "with a flat iron"
love, desire
8
fashion
image, purple, text
WITH', 'IRON SHAPE II'
warm
Low
Plum,Dark_Pink,Pink,White,Dark_Pink,Plum
shows a pink image with text that says clean, not stuffed
gift, junk
9
street
poster, purple, text
CLEAN', 'NOT STIFF', 'OR STICKY'
warm
Low
White,Gray,Dark_Gray,White
shows a white woman standing on a white bench
, complexion
10
product
brand, logo, man, tennis racket
ULTA', 'BEAU', 'cosmetics
neutral
Low
Learn How To Use Redken's Iron Shape 11 Finishing Thermal Spray". The ad is shot in square orientation, at a low pace.   Following are the descriptions of each scene:. Scene 1: The scene shows a woman who is putting her hair up. The foreground colors of the scene are White,Off_White,Silver, and the background colors are Black,Pink,Dark_Brown,Dark_Pink. The dominant tone of the scene is neutral. The photography style of the scene is commercial.  The emotions shown in the scene are , protective. There is one prominent face in the scene. This scene is categorized by the tags alcohol, beer bottle, bottle, brunette, brush, cosmetic, girl, hair, woman. . Scene 2: The scene shows a pink square with the word "get" on it. The foreground colors of the scene are Dark_Pink,Plum,Pink, and the background colors are White,Plum,Dark_Pink,Pink. The dominant tone of the scene is warm. The photography style of the scene is event.  The emotions shown in the scene are happy, smiling, relaxation.  This scene is categorized by the tags number, image, logo, purple, text, white. The text shown in the scene is 'GE'. Scene 3: The scene shows a bottle of redken hair spray. The foreground colors of the scene are White,Gray,Silver,Off_White, and the background colors are Black,Gray,Magenta. The dominant tone of the scene is neutral. The photography style of the scene is product. The scene has Low visual complexity. The emotions shown in the scene are , yelling, immoral.  This scene is categorized by the tags alcohol, beverage, bottle, can, pink, soda, vodka. The text shown in the scene is 'REDKEN', 'STHAVENUENYC', 'heat styling', 'THERMAL', 'PROTECTINGSPRAY', '8.5FLOZ 250m'. Scene 4: The scene shows three bottles of hair dye and styling cream. The foreground colors of the scene are White,Off_White,Silver, and the background colors are Black,Gray,Dark_Gray. The dominant tone of the scene is neutral. The photography style of the scene is product. The scene has High visual complexity. The emotions shown in the scene are care, concentrated.  This scene is categorized by the tags bottle, cosmetic, hair, liquid, product, shampoo, spray. The text shown in the scene is 'REDKEN', 'REDKEN', 'REDKEN', 'TH', 'TH', 'TH', 'AVENUE', 'heat sty', 'heat sty', 'heat styng', 'LLNOYHS', 'SHAPE11', 'LLNOYHS', 'PROTECTING SPRY', '8.5FLOZ 250m',. Scene 5: The scene shows a woman is blow drying her hair with a blow dryer. The foreground colors of the scene are White,Silver,Off_White,Gray, and the background colors are Black,Pink,Dark_Brown,Dark_Pink. The dominant tone of the scene is neutral. The photography style of the scene is portrait.  The emotions shown in the scene are perfect, gorgeous, gorgeous, perfect. There is one prominent face in the scene. This scene is categorized by the tags bangs, hair drier, brush, catch, comb, hair roller, dry, hand, girl, hair, haircut, iron, lipstick, woman. . Scene 6: The scene shows a bottle of hair styling product sitting next to a pink background. The foreground colors of the scene are Plum,Dark_Pink,Pink, and the background colors are Black,Gray,Dark_Gray. The dominant tone of the scene is cool. The photography style of the scene is product. The scene has Low visual complexity. The emotions shown in the scene are damage, damaged.  This scene is categorized by the tags bottle, cosmetic, mascara, poster, product, shampoo. The text shown in the scene is '#STYLEYOURSTORY', 'IRON SHAPE II', 'REDKEN'. Scene 7: The scene shows a cell phone that has the word "redken ready". The foreground colors of the scene are Plum,Dark_Pink,Pink, and the background colors are White,Plum,Dark_Pink,Pink. The dominant tone of the scene is warm. The emotions shown in the scene are incentive, motivational.  This scene is categorized by the tags poster, purple, text. The text shown in the scene is 'REDKEN', 'READY'. Scene 8: The scene shows the back of a business card that says "with a flat iron