Southwest Airlines
15 second
landscape
medium
Dark_Brown,Brown,Khaki,Black,Dark_Blue,Dark_Brown,Brown,Royal_Blue,Black
shows a person holding a cell phone with an app icon displayed on screen
togetherness, comfortable
1
product
catch, smartphone, hand, person, iphone, phone, screen
9:51', 'SOUTHWEST'
neutral
Dark_Brown,Brown,Black,Mud_Green,Dark_Brown,Brown
shows a man bending over looking at his hands
rotten, damaged
2
commercial
bend, floor, person, man, room, tool, toy, video, wood floor
Two bags', 'fly free'
neutral
Low
Brown,Dark_Brown,Gray,Mud_Green,Black,Dark_Brown,Brown
shows a young man on a sofa with his head down, eyes looking at something, a controller in hand, the controller looks like a gun
disappointment, bankruptcy, decline
3
commercial
armchair, couch, living room, man, pillow, sit, video
No change', 'or cancel fees', 'A'
neutral
Dark_Brown,Khaki,Brown,Black,Dark_Brown,Brown
shows a person is using their smart phone to send messages
gift,
4
editorial
catch, smartphone, hand, person, iphone, phone, screen, text message
Southwest-'
neutral
Low
Dark_Brown,Brown,Khaki,Light_Blue,Mud_Green,Off_White,Gray,Dark_Blue,Silver,Black
shows a person holding up a smartphone displaying a destination on its screen
recreational, adventure
5
editorial
catch, smartphone, hand, person, iphone, phone, screen, text message
Southwest', 'TATBJA', 'Departing', '9:50', 'DAL', '10:30', 'PHX'
neutral
Low
Mud_Green,Dark_Brown,Light_Blue,Brown,Lavender,Dark_Brown,Dark_Blue,Black,Dark_Gray
shows a man with a backpack walking along a dirt path next to a hillside
adventure, inspiration, inspiration, motivation
6
editorial
blue, dirt road, dirt track, path, person, jog, khaki, man, shirt, short, text, video, walk
Flight credits', '"don'texpire"'
neutral
Low
White,Off_White,Royal_Blue,Lavender,Red,Dark_Blue
shows a screenshot of a web page with a logo of a company
gift, charity, love, care
7
business
brand, computer screen, website, logo, text
Gowiths', '"New flight credits that don't expire"', '"Rapid Rewards'points that don't expire"', '"No change'or cancel'fees"', 'Two bags fly free'
neutral
Low
Southwest Airlines Ready To Take Flight Back To ‘Normal Operations’