In this project we analysed how much semantic information images carry, and how much value image data can add to sentiment analysis of the text associated with the images. To better understand the contribution from images, we compared models which only made use of image data, models which only made use of text data, and models which combined both data types. We also analysed if this approach could help sentiment classifiers generalize to unknown sentiments.
Sentiment analysis of online user generated content is important for many social media analytics tasks. Researchers have largely relied on textual sentiment analysis to develop systems to predict political elections, measure economic indicators, and so on. Recently, social media users are increasingly using images and videos to express their opinions and share their experiences. Sentiment analysis of such large scale visual content can help better extract user sentiments toward events or topics, such as those in image tweets, so that prediction of sentiment from visual content is complementary to textual sentiment analysis. Motivated by the needs in leveraging large scale yet noisy training data to solve the extremely challenging problem of image sentiment analysis, we employ Convolutional Neural Networks (CNN). We first design a suitable CNN architecture for image sentiment analysis. We obtain half a million training samples by using a baseline sentiment algorithm to label Flickr images. To make use of such noisy machine labeled data, we employ a progressive strategy to fine-tune the deep network. Furthermore, we improve the performance on Twitter images by inducing domain transfer with a small number of manually labeled Twitter images. We have conducted extensive experiments on manually labeled Twitter images. The results show that the proposed CNN can achieve better performance in image sentiment analysis than competing algorithms.