Abstract The impact of online reviews on businesses has grown significantly during last years, being crucial to determine business success in a wide array of sectors, ranging from restaurants, hotels to e-commerce. Unfortunately, some users use unethical means to improve their online reputation by writing fake reviews of their businesses or competitors. Previous research has addressed fake review detection in a number of domains, such as product or business reviews in restaurants and hotels. However, in spite of its economical interest, the domain of consumer electronics businesses has not yet been thoroughly studied. This article proposes a feature framework for detecting fake reviews that has been evaluated in the consumer electronics domain. The contributions are fourfold: (i) Construction of a dataset for classifying fake reviews in the consumer electronics domain in four different cities based on scraping techniques; (ii) definition of a feature framework for fake review detection; (iii) development of a fake review classification method based on the proposed framework and (iv) evaluation and analysis of the results for each of the cities under study. We have reached an 82 F-Score on the classification task and the Ada Boost classifier has been proven to be the best one by statistical means according to the Friedman test.
In the enterprise marketing process, on-line data plays more and more important role. As a type of data, spam (or fake) reviews of the products, however, have been seriously affecting the reliability of both decision making and data analysis of the enterprise. To detect spam reviews, the paper presents a set of opinion spam detection's identification indicators based on behavior features of the spammer. Two algorithms are then proposed to recognize similar reviews and relevant reviews from all reviews. Compared to the traditional algorithm, our review identification algorithm achieves shorter execution time. More importantly, the proposed algorithm for recognizing relevant reviews can be used to analyze the relevancy between the review content and the given review topic by using the automatic word segmentation technique. The Experimental results show that the number of fake reviews by our algorithms is higher than that of the traditional algorithm. Moreover, we found that about 46 of the mobile phone reviews on the Amazon website were irrelevant to the product's topic, and 54.7 of the reviews were similar to other reviews. Although opinion spam (or fake review) detection has attracted significant research attention in recent years, the problem is far from solved. One key reason is that there is no large-scale ground truth labeled dataset available for model building. Some review hosting sites such as Yelp.com and Dianping.com have built fake review filtering systems to ensure the quality of their reviews, but their algorithms are trade secrets. Working with Dianping, we present the first large-scale analysis of restaurant reviews filtered by Dianping's fake review filtering system. Along with the analysis, we also propose some novel temporal and spatial features for supervised opinion spam detection. Our results show that these features significantly outperform existing state-of-art features. As people are spending more time to shop and view reviews on line, some reviewer write fake reviews to earn credit and to promote (demote) the sales of product and stores. Detecting fake reviews and spammers becomes more important when the spamming behavior is becoming damaging. This paper proposes three types of new features which include review density, semantic and emotion and gives the model and algorithm to construct each feature. Experiments show that the proposed model, algorithm and features are efficient in fake review detection task than traditional method based on content, reviewer info and behavior. Proposing a novel model to detect spam reviews efficiently.Demonstrating the integral role of burst patterns in detection of spam reviews.Comparing the approach with two common methods to show how significant it is. Today's e-commerce is highly depended on increasingly growing online customers' reviews posted in opinion sharing websites. This fact, unfortunately, has tempted spammers to target opinion sharing websites in order to promote and demote products. To date, different types of opinion spam detection methods have been proposed in order to provide reliable resources for customers, manufacturers and researchers. However, supervised approaches suffer from imbalance data due to scarcity of spam reviews in datasets, rating deviation based filtering systems are easily cheated by smart spammers, and content based methods are very expensive and majority of them have not been tested on real data hitherto.The aim of this paper is to propose a robust review spam detection system wherein the rating deviation, content based factors and activeness of reviewers are employed efficiently. To overcome the aforementioned drawbacks, all these factors are synthetically investigated in suspicious time intervals captured from time series of reviews by a pattern recognition technique. The proposed method could be a great asset in online spam filtering systems and could be used in data mining and knowledge discovery tasks as a standalone system to purify product review datasets. These systems can reap benefit from our method in terms of time efficiency and high accuracy. Empirical analyses on real dataset show that the proposed approach is able to successfully detect spam reviews. Comparison with two of the current common methods, indicates that our method is able to achieve higher detection accuracy (F-Score: 0.86) while removing the need for having specific fields of Meta data and reducing heavy computation required for investigation purposes. Online product reviews have become an important source of user opinions. Due to profit or fame, imposters have been writing deceptive or fake reviews to promote and or to demote some target products or services. Such imposters are called review spammers. In the past few years, several approaches have been proposed to deal with the problem. In this work, we take a different approach, which exploits the burstiness nature of reviews to identify review spammers. Bursts of reviews can be either due to sudden popularity of products or spam attacks. Reviewers and reviews appearing in a burst are often related in the sense that spammers tend to work with other spammers and genuine reviewers tend to appear together with other genuine reviewers. This paves the way for us to build a network of reviewers appearing in different bursts. We then model reviewers and their cooccurrence in bursts as a Markov Random Field (MRF), and employ the Loopy Belief Propagation (LBP) method to infer whether a reviewer is a spammer or not in the graph. We also propose several features and employ feature induced message passing in the LBP framework for network inference. We further propose a novel evaluation method to evaluate the detected spammers automatically using supervised classification of their reviews. Additionally, we employ domain experts to perform a human evaluation of the identified spammers and non-spammers. Both the classification result and human evaluation result show that the proposed method outperforms strong baselines, which demonstrate the effectiveness of the method.