Product reviews and ratings on e-commerce websites provide customers with detailed insights about various aspects of the product such as quality, usefulness, etc. Since they influence customers' buying decisions, product reviews have become a fertile ground for abuse by sellers (colluding with reviewers) to promote their own products or tarnish the reputation of competitor's products. In this paper, our focus is on detecting such abusive entities (both sellers and reviewers) via a tensor decomposition on the product reviews data. While tensor decomposition is mostly unsupervised, we formulate our problem as a semi-supervised binary multi-target tensor decomposition, to take advantage of currently known abusive entities. We empirically show that our multi-target semi-supervised model achieves higher precision and recall in detecting abusive entities as compared with unsupervised techniques. Finally, we show that our proposed stochastic partial natural gradient inference for our model empirically achieves faster convergence than stochastic gradient and Online-EM with sufficient statistics.
When a parameter space has a certain underlying structure, the ordinary gradient of a function does not represent its steepest direction, but the natural gradient does. Information geometry is used for calculating the natural gradients in the parameter space of perceptrons, the space of matrices (for blind source separation), and the space of linear dynamical systems (for blind source deconvolution). The dynamical behavior of natural gradient online learning is analyzed and is proved to be Fisher efficient, implying that it has asymptotically the same performance as the optimal batch estimation of parameters. This suggests that the plateau phenomenon, which appears in the backpropagation learning algorithm of multilayer perceptrons, might disappear or might not be so serious when the natural gradient is used. An adaptive method of updating the learning rate is proposed and analyzed.