Quality assurance is one the most important challenges in crowdsourcing. Assigning tasks to several workers to increase quality through redundant answers can be expensive if asking homogeneous sources. This limitation has been overlooked by current crowdsourcing platforms resulting therefore in costly solutions. In order to achieve desirable cost-quality tradeoffs it is essential to apply efficient crowd access optimization techniques. Our work argues that optimization needs to be aware of diversity and correlation of information within groups of individuals so that crowdsourcing redundancy can be adequately planned beforehand. Based on this intuitive idea, we introduce the Access Path Model (APM), a novel crowd model that leverages the notion of access paths as an alternative way of retrieving information. APM aggregates answers ensuring high quality and meaningful confidence. Moreover, we devise a greedy optimization algorithm for this model that finds a provably good approximate plan to access the crowd. We evaluate our approach on three crowdsourced datasets that illustrate various aspects of the problem. Our results show that the Access Path Model combined with greedy optimization is cost-efficient and practical to overcome common difficulties in large-scale crowdsourcing like data sparsity and anonymity.
Crowdsourcing systems, in which numerous tasks are electronically distributed to numerous “information pieceworkers”, have emerged as an effective paradigm for human-powered solving of large scale problems in domains such as image classification, data entry, optical character recognition, recommendation, and proofreading. Because these low-paid workers can be unreliable, nearly all crowdsourcers must devise schemes to increase confidence in their answers, typically by assigning each task multiple times and combining the answers in some way such as majority voting. In this paper, we consider a model of such crowdsourcing tasks and pose the problem of minimizing the total price (i.e., number of task assignments) that must be paid to achieve a target overall reliability. We give a new algorithm for deciding which tasks to assign to which workers and for inferring correct answers from the workers' answers. We show that our algorithm, based on low-rank matrix approximation, significantly outperforms majority voting and, in fact, is order-optimal through comparison to an oracle that knows the reliability of every worker.  We describe methods to predict a crowd worker's accuracy on new tasks based on his accuracy on past tasks. Such prediction provides a foundation for identifying the best workers to route work to in order to maximize accuracy on the new task. Our key insight is to model similarity of past tasks to the target task such that past task accuracies can be optimally integrated to predict target task accuracy. We describe two matrix factorization (MF) approaches from collaborative filtering which not only exploit such task similarity, but are known to be robust to sparse data. Experiments on synthetic and real-world datasets provide feasibility assessment and comparative evaluation of MF approaches vs. two baseline methods. Across a range of data scales and task similarity conditions, we evaluate: 1) prediction error over all workers; and 2) how well each method predicts the best workers to use for each task. Results show the benefit of task routing over random assignment, the strength of probabilistic MF over baseline methods, and the robustness of methods under different conditions.