This is much more than the history of skateboard apparel, it is the history of skateboarding including apparel. The authors have taken unbelievable effort to document almost all aspects of the movement, from its roots in the 1950s as an offshoot of surfing culture, through the early 1980s when skateboarding was not connected to surfing anymore and became what it is today. The book features original commentary from designers, company founders, and pro skateboarders who have defined skateboarding’s look for generations. People you meet include Stacy Peralta, Lance Mountain, Tony Alva, Brad Bowman, Steve Olson, Steve Caballero, Steve Van Doren, and many many more.