Wassco Engineering is a company widely recognised for originality in design,invention and innovation, expertise and experience.Specialising in inverted dressing for lamb, venison and beef.
Our challenge was to develop a brand that was eye-catching, innovative and flexible – one that would, dare we say, “leave the competitors breathless”. What resulted was an overall look that did just that.
Influenced by print media materials, GASP developed a sleek and modern identity. A logo based on a ‘W’, whilst also implying a tick of confidence to reflect their high quality products and services, and was then placed on a bright Pantone swatch of blue or black. This theme was then applied to stationery items. A look and feel that stands above the others.