[company_age]9.0[/company_age][employees]11-50 employees[/employees][funding]Series A[/funding][description]WAYTATION is a Vienna-based company that revolutionizes event visitor tracking and analysis. Their flagship product, WayTag, is a unique Bluetooth device that seamlessly captures visitor movements without requiring smartphones, iBeacons, RFID, GPS, or WiFi. This technology enables 100% visitor coverage, even at large events with tens of thousands of attendees. WAYTATION's Infinity platform provides organizers with valuable insights into visitor behavior, including their movements, dwell times, and interactions with booths, speakers, and sessions. This data empowers organizers to optimize event performance, measure ROI, and enhance the visitor experience. WAYTATION's solution stands out due to its ease of use (Plug&Play), GDPR compliance, and unique feature set, including visitor flow analysis, customer experience data, ROI analysis and optimization, automated session attendance counting, automated CME/CDP granting, and exhibitor services.[/description][ps]WayTag (Bluetooth visitor tracking device), Infinity (web platform for data analysis and reporting)[/ps]