[company_age]5.0[/company_age][employees]101-250 employees[/employees][funding]private_equity[/funding][description]WHP Global is a unique brand management firm that stands out in the industry for its comprehensive approach to acquiring, growing, and monetizing global consumer brands. Founded in 2019 by industry veteran Yehuda Shmidman and backed by renowned investors like Oaktree Capital, Ares, and BlackRock, WHP Global has established a strong presence in the market. The company boasts a diverse portfolio of well-known brands across various segments, including fashion, hardgoods, home, wellness, media, celebrity, sports, and electronics. This portfolio includes iconic names like Toys“R”Us, Babies“R”Us, Anne Klein, Joe’s Jeans, Joseph Abboud, Express, G-Star RAW, Lotto, and Bonobos, generating over USD $7 billion in annual retail sales. WHP Global's success can be attributed to its experienced leadership team, which comprises experts in brand management, retail, and finance. This combination of expertise allows the company to navigate the competitive consumer brand landscape effectively and achieve sustainable growth.[/description][ps]Brand management, acquisition, growth, and monetization.[/ps]