[company_age]3.0[/company_age][employees]2-10 employees[/employees][funding]Equity crowdfunding[/funding][description]Kaldi Financial Technology is a UK-based fintech startup that aims to revolutionize personal finance for Gen Z and Millennials. The company's mission is to make saving and investing easier and more accessible for young adults by providing a user-friendly app that combines cashback rewards, automatic investing, and educational resources. Kaldi's unique approach focuses on demystifying financial concepts and empowering users to take control of their money. The company's key differentiators include:\n\n* **Cashback rewards:** Kaldi partners with over 100 retailers to offer cashback on everyday purchases, which are automatically invested into the user's savings pot.\n* **Automatic investing:** Kaldi makes investing simple and accessible by offering curated investment funds from Fidelity and Vanguard, with the option to invest cashback rewards or personal savings.\n* **Educational resources:** Kaldi provides in-app educational content and tools to help users understand financial concepts and make informed decisions about their money.\n* **Social features:** Kaldi allows users to link their cashback rewards to loved ones' accounts, helping them achieve their savings goals together.\n* **Early adopter benefits:** Kaldi offers exclusive benefits to early adopters who sign up to the waitlist, including a limited edition Founders Card and entry into a prize draw.\n\nKaldi is backed by prominent investors such as SFC Capital, The British Business Bank, Woodside Holdings, and Mastercard. The company is currently in the development phase and plans to launch its app in Q3 2024.[/description][ps]Cashback rewards, automatic investing, educational resources, social features[/ps]