according to the invention , the applicator dispenser ( 1 ) may have a h / d shape factor at least equal to 1 . 5 , for example at least equal to 2 , and preferably at least equal to 3 , in order to obtain a longitudinal applicator dispenser ( 1 ′) with an axial direction ( 10 ), h designating the height of the applicator dispenser ( 1 ′) along the axial direction ( 10 ), and d designating its maximum transversal dimension or its diameter in the case of an applicator dispenser ( 1 ′) with a constant circular section on the entire said height h . consequently , the applicator dispenser ( 1 ′) of fig1 a to 2 d , and as shown in fig2 a , has a h / d shape factor equal to 67 / 17 , i . e . 3 . 94 . as illustrated especially in fig1 b , 2 b , 3 b and 4 b , the container ( 2 ) may comprise a ) an external body ( 4 ) comprising an external wall ( 41 ) and typically a base ( 40 ), b ) an inner body ( 5 ) comprising an upper wall ( 50 ) equipped with at least one orifice ( 500 ) or a plurality of orifices ( 501 ) and an so - called internal wall ( 51 ), and c ) an upper part ( 6 ) comprising a base ( 60 ) equipped with at least one orifice ( 600 ) or a plurality of orifices ( 601 ), and typically a side wall ( 61 ), the upper part ( 6 ) co - operating with the external body ( 4 ) or the inner body ( 5 ) so that it can turn in the axial direction ( 10 ) with respect to the external body ( 4 ) or to the inner body ( 5 ) in order to align offset angularly the orifice ( 500 ) or the plurality of orifices ( 501 ) of the inner body ( 5 ) with respect to the orifice ( 600 ) or the plurality of orifices ( 601 ) of the upper part . in this case , the internal wall ( 51 ) of the inner body ( 5 ) may comprise a lower part ( 52 ) forming a lower skirt that attaches , typically by axially clipping , the inner body ( 5 ) to the external body ( 4 ), so that in particular , a rotation of the external body ( 4 ) causes a corresponding rotation of the inner body ( 5 ). as illustrated in fig1 b , 2 b , 3 b and 4 b , the lower part ( 52 ) may form a long skirt co - operating by its lower end ( 520 ) with an internal crown ( 400 ) attached to the base ( 40 ), so that the lower end ( 520 ) enters into an annular cavity ( 42 ) formed between the internal crown ( 400 ) and the external wall ( 41 ) at its lower end ( 410 ). the internal wall ( 51 ) of the inner body ( 5 ) may comprise an upper part ( 53 ) forming an upper skirt that surrounds , at its base , the side wall ( 61 ) of the upper part ( 6 ). as illustrated in fig1 b , the upper part ( 53 ) may comprise an external radial projection or radial shoulder ( 54 ), forming an axial stop for the external wall ( 41 ) and / or the side wall ( 31 ), and which has an external diameter typically equal to that of the external wall ( 41 ) at its upper end ( 410 ) and / or to that of the side wall ( 31 ) at its lower end ( 310 ). according to the invention , and as illustrated in fig1 b , 2 b , 3 b , 4 b and 5 , the application means ( 32 ) may be attached to the head ( 30 ) of the lid ( 3 ) to form the applicator ( 9 ), and , preferably , the application means ( 32 ) may have a section in a transversal plane selected so as to form an annular space ( 33 ) between the lateral skirt ( 31 ) of the lid ( 3 ) and the application means ( 32 ). in general , the application means ( 32 ) may form a longitudinal application block ( 320 ) of height h a ranging from 10 mm to 60 mm , and preferably from 20 mm to 50 mm . advantageously , the lid ( 3 ) may comprise an axial projection ( 34 ) attached , by its upper end , to the head ( 30 ) of the lid ( 3 ), or possibly an insert assembled onto the lid ( 3 ), the axial projection ( 34 ) forming the attachment means of the application means ( 32 ), as shown in fig1 b , 2 b , 3 b and 4 b , so as to thus form the applicator ( 9 ), the lid ( 3 ) acting as a manual way of gripping it . the axial projection ( 34 ) may typically form a portion of tube ( 35 ) forming a sheath gripping an upper part ( 321 ) of the application means ( 32 ), so as to attach the application means ( 32 ) to the lid ( 3 ), but other types of axial projections are possible , for example a central projection forming a harpoon to attach the application means ( 32 ) to the lid ( 3 ). the axial projection ( 34 ) may have an axial length ranging from 0 . 8 . h jc to 1 . 1 . h jc , where h jc is the axial length of the lateral skirt ( 31 ) of the lid ( 3 ), as shown in fig2 a . the application means ( 32 ) or the application block ( 320 ) may comprise or be formed by an application material in a divided or fibrous or alveolar condition , for example alveolar foam or felt , capable of retaining a fraction of the powder so that it may subsequently be applied typically to the face . when the applicator dispenser ( 1 , 1 ′) is closed , the application means ( 32 ) may have a lower surface ( 323 ) typically in contact with the base ( 60 ) of the upper part ( 6 ) equipped with the orifice ( 600 ) or the plurality of orifices ( 601 ), so that a fraction s o / s of the lower surface ( 323 ) aligned with the orifice ( s ) is in contact with the powder , the fraction s o / s ranging typically from 0 . 05 to 0 . 4 , where s o corresponds to the zone of the orifice ( s ) and s corresponds to the total zone of the base ( 60 ). preferably , all or part of the application means ( 32 ) may be resilient or axially elastic , so that they are in a state of slight axial compression between the head ( 30 ) and the base ( 60 ), when the applicator dispenser ( 1 , 1 ′) is closed , the slight axial compression corresponding to a reduction in height of the application means typically ranging from 2 % to 20 %. as illustrated in fig1 b , 2 b , 3 b , 4 b and 5 , the side wall ( 61 ) of the upper part ( 6 ) may be coaxial to the axial projection ( 34 ), typically to the portion of tube ( 35 ), the side wall ( 61 ) comprising an upper portion ( 610 ) externally covering a lower portion ( 340 ) of the axial projection ( 34 ) on an axial distance δh ranging up to 0 . 8 . h s , where h s is the height of the side wall ( 61 ). in this way , the side wall ( 61 ) and the axial projection ( 34 ) are concentric and cover one another over a height δh , which may help to increase air tightness of the applicator dispenser ( 1 , 1 ′). the side wall ( 61 ) of the upper part ( 6 ), or the upper part ( 53 ) of the inner body ( 5 ), may co - operate with the lateral skirt ( 31 ) of the lid ( 3 ) by screwing by way of a screw thread ( 11 ) when the container ( 2 ) is closed , the thread comprising at least one helicoidal groove ( 111 ), either total or partial , co - operating with at least one helicoidal rib ( 110 ), either total or partial . in this way , the lateral skirt ( 31 ) of the lid comprises on its inner surface a plurality of helicoidal grooves ( 111 ′) designed to co - operate when the dispenser ( 1 , 1 ′) is closed , with a plurality of helicoidal ribs ( 110 ′) located on the side wall ( 61 ) or on the upper part ( 53 ), on its external surface , so that the lid ( 3 ) is capable of sealing the container ( 2 ) by screwing . the plurality of ribs ( 110 ′) may comprise 3 ribs orientated at 120 ° with respect to one another and running at an angle α ranging from 40 ° to 120 °, and preferably from 50 ° to 80 °, so as to close / open the dispenser by a relative rotation of low amplitude . according to another embodiment of applicator dispenser shown in fig6 a and 6 c , the inner body ( 5 ) may be an inner body ( 5 ′) equipped with an internal wall ( 51 ′) that only comprises one lower wall ( 52 ), and in which the inner body ( 5 ′) is attached to the upper part ( 6 ) by a means of axial co - operation permitting a relative rotation of the upper part ( 6 ) with respect to the inner body ( 5 ) or with respect to the external body ( 4 ) attached in rotation to the inner body ( 5 ). according to yet another embodiment of applicator dispenser shown in fig6 b and 6 d , the external body ( 4 ) may be an external body ( 4 ′) equipped with an external wall ( 41 ′) comprising the internal wall ( 51 ′) and in which the base ( 40 ) of the external body ( 4 ) comprises a lower orifice ( 401 ) for filling it and a stopper ( 44 ) to close off the lower orifice ( 401 ). with these two last embodiments , and as illustrated in fig7 a to 7 d , the external body ( 4 ) may be an external body ( 4 ″) forming a tube that may be filled by the base and equipped with an external wall ( 41 ″) with a lower end ( 410 ″) capable of being sealed by forming a lower edge that is typically heat sealed . regardless of the embodiments of the invention , the means of axial co - operation ( 12 ) may be chosen from a central clipping means ( 120 ), as illustrated in fig6 a and 6 b , or a peripheral clipping means ( 121 ), as illustrated in fig6 c , 6 d , and 7 a to 7 d . according to the invention , and as illustrated in fig1 c and 1 d , 2 c and 2 d , 8 a to 8 d , where the orifice ( 220 ) is formed by the alignment of the orifices ( 500 ) and ( 600 ) or by the alignment of the plurality of orifices ( 501 ) and ( 601 ) by relative rotation of the upper part ( 6 ) with respect to the inner body ( 5 , 5 ′) or to the external body ( 4 , 4 ′), the closure means ( 8 ) may comprise a co - operation of convex elements ( 80 ) and concave elements ( 81 ), between the upper part ( 6 ) and the inner body ( 5 , 5 ′) or the external body ( 4 , 4 ′, 4 ″) or the peripheral clipping means ( 121 ), so as to have two extreme angular positions “ f ” and “ o ” obtained by the relative rotation along an angular path β , an extreme angular position marked “ f ” corresponding to a closure of the applicator dispenser , the other extreme angular position marked “ o ” corresponding to an opening of the applicator dispenser . the position “ f ” is shown in fig1 c and 1 d , 8 b and 8 d . the position “ o ” is shown in fig2 c and 2 d , 8 a and 8 c . in a first variant of closure means ( 8 ) illustrated in fig1 d and 2 d , the side wall ( 61 ) of the upper part ( 6 ) may comprise an external radial projection ( 611 ) forming the convex element ( 80 ) typically co - operating with a radial internal groove ( 530 ) of the upper part ( 53 ) forming the concave element ( 81 ), so as to form the closure means ( 8 ). the internal radial groove ( 530 ) may comprise a convex element ( 531 ) providing the separation between the positions “ o ” and “ f ” so that the passage from a position “ o ” or “ f ” to the other position “ f ” or “ o ” requires a manual rotational effort . in a second variant of closure means ( 8 ) illustrated in fig8 c and 8 d , the base ( 60 ) of the upper part ( 6 ) may comprise an axial projection ( 62 ) forming the convex element ( 80 ), co - operating with an axial cavity ( 450 , 502 ) formed in the wall ( 45 , 50 ) forming the concave element ( 81 ). advantageously , screwing of the lid on the container ( 2 ) may automatically cause the relative rotation of the upper part ( 6 ) with respect to the inner body ( 5 , 5 ′) or to the external body ( 4 , 4 ′), so as to obtain the extreme angular position marked “ f ” corresponding to a closure of the applicator dispenser , due in particular to a driving effect of the longitudinal block ( 320 ) on the base ( 60 ). according to the invention , the applicator dispenser may have symmetry of revolution . in this applicator dispenser , the reservoir ( 25 ) may have an internal capacity or volume typically ranging from 5 to 200 cm 3 and preferably from 10 cm 3 to 100 cm 3 . 1 ) the applicator dispenser of fig1 a to 2 a corresponds to a first embodiment of applicator dispenser ( 1 ) according to the invention . to manufacture it , a thermoplastic moulding technique was used for the following : the material forming the application means ( 32 ) was procured and a longitudinal block ( 320 ) was cut out that was attached by force in the axial projection ( 34 ) of the cover ( 3 ). the following were assembled by axial clipping : the external body ( 4 ), the inner body ( 5 ) and the upper part ( 6 ). 2 ) the applicator dispenser of fig3 a to 3 b corresponds to a second embodiment of applicator dispenser ( 1 ) according to the invention . this embodiment differs from the previous one by the fact that the external body ( 5 ) does not comprise a radial shoulder ( 54 ). 3 ) the applicator dispenser of fig4 a to 4 b and 5 corresponds to a third embodiment of applicator dispenser ( 1 ) according to the invention . this embodiment is distinguished from the previous one in that the part of the means of co - operation ( 11 ) related to the container ( 2 ) is carried by the upper part ( 53 ) of the inner body ( 5 ), instead of by the side wall ( 61 ) of the upper part ( 6 ). 4 ) the 4 applicator dispensers of fig6 a to 6 d are 4 variants of the second embodiment : 4 a ) in the variant of fig6 a , the upper part ( 6 ) and the external part ( 4 ) are clipped together . in this variant , the external part ( 4 ) is filled from the top , the internal part ( 5 ) is then inserted and then the upper part ( 6 ) is clipped on . 4 b ) in the variant of fig6 b , filling is carried out through the base . the internal part has been removed . 4 c ) in the variant of fig6 c , the upper ( 6 ) and internal ( 5 ) parts are attached by means of a ring ( 7 ), and the external part ( 4 ), after filling through the base , is clipped to the internal part ( 5 ). 4 d ) in the variant of fig6 d , the upper ( 6 ) and external ( 4 ) parts are attached by means of a ring ( 7 ). as in variant 4 b , the filling is carried out through the base of the external part ( 4 ) which is closed off by a stopper ( 44 ). 5 ) the 2 applicator dispensers of fig7 a to 7 d are two other embodiments in which the external part ( 4 ) is formed by a tube body ( 4 ′): 5 a ) the first is analogous to the variant of fig6 a , and is shown in fig7 a and 7 b . 5 b ) the second is analogous to the variant of fig6 d , and is shown in fig7 c and 7 d .