referring to fig1 to 4 the fastener element 10 shown there is provided with a head part 14 having a ring - like contact surface 12 and a tubular rivet section 16 provided at the side of the contact surface 12 of the head part 14 and extending away from the head part 14 . the fastener element has a central longitudinal axis 11 . a tubular guide section 18 is arranged concentric to the tubular rivet section 16 and radially within the latter , with a ring gap 20 being provided between the guide section 18 and the rivet section 16 , the ring gap only being visible in fig4 . as can likewise be seen from fig4 the free end 22 of the wall of the ring - like rivet section 16 is rounded when viewed in the axial section plane of fig4 both at the radially outer side 24 and also at the radially inner side 26 and has here a rounded shape resembling an arrow - tip . the tip of shape resembling an arrow - tip could however likewise be rounded , which would result in a semicircular shape , which is however not shown . in the illustration of fig4 the ring gap has a radial dimension of 0 mm i . e . the rivet section contacts the guide section 18 but is first connected to the guide section 18 at the position where the ring gap 20 finishes at a short axial spacing “ a ” from the ring - like contact surface 12 . the fastener element of fig1 to 4 is normally produced by a cold heading process , the basic principles of which are well known per se . in order to manufacture the rivet section which closely contacts the guide section it can be necessary to first produce the rivet section with a certain radial spacing from the guide section by cold heading and subsequently , in a further phase of the cold heading process , to press the rivet section against the guide section or to dilate the guide section until it enters into contact with the rivet section or to achieve the reduction of the radial spacing by a combination of the two measures . it is favourable when the ring gap 20 has the smallest possible radial width because this leads to a compact design of the fastener element and saves material . the guide section 18 is formed here as a piercing section and has a ring — 20 like cutting edge 28 at its end remote from the contact surface 12 , i . e . at its free end . the fig1 to 4 furthermore show features 30 providing security against rotation in the region of the ring - like contact surface 12 and at the rivet section 16 , with the features providing security against rotation being formed here by noses which are present in raised form at the contact surface 12 and at the rivet section 16 in the region of the transition from the contact surface into the rivet section 16 . the noses providing security against rotation shown here are provided with side flanks 30 and 32 which lie in planes extending in the longitudinal direction of the element . the noses providing security against rotation are made with sharp edges at 34 and 36 in fig1 and 4 and could instead be provided here with rounded edges . the noses providing security against rotation could also be realized by recesses in the contact surface or in the rivet section . the possibility also exists of giving the jacket surface 36 of the head part 14 a polygonal or grooved shape . the hollow fastener element has a smoothed cylindrical bore which is disposed coaxial to the longitudinal axis 11 of the fastener element and in this example is partly present in the guide section 18 . the diameter of the smooth cylindrical bore is so dimensioned that by turning in a thread cutting or thread forming screw , such as is for example explained in more detail with reference to fig1 , a thread of the desired size arises . for an m8 thread the diameter of 7 . 55 is for example selected for a thread forming screw . for thread cutting screws the usually provided dimensions can likewise be selected . a further special feature of the hollow fastener element of fig1 to 4 is to be seen in the two lugs 40 which projects from the upper end face of the element 10 and which can be produced by shifting material from the regions 42 upwardly during the cold heading process so that recesses arise at the corresponding positions 42 . the designation “ upwardly ” is only to be understood with reference to the illustration of fig1 and , as are other statements of position in this application , only used in relation to the figures and do represent a spatial restriction of the subject of the invention . the lugs 40 ensure that a cable shoe an be secured to the fastener element by means of a screw inserted from above without the cable shoe rotating during attachment of the screw , since a co - rotation of the cable shoe is prevented by the lugs 40 . the cable shoe which represents an electrical terminal device can have a connection surface provided as an eye which has a circular cut - out to receive the said screw , or can have a — likewise known — u - shaped cut - out which is bounded by two terminal legs . in both cases a connection region extending sideways away from the connection surface is provided which holds a cable which is normally secured in current conducting manner to this connection region via a crimped connection . the precise design of the electrical terminal device is however not restricted to such embodiments and can in principle have any desired form including the form of sheet metal parts , for example sheet metal parts which project out of a housing on the electrical apparatus , as is for example shown in fig1 and 16 . it is only necessary for the form of the mount at the fastener element to be compatible with the form of the electrical terminal device so that the desired security against rotation is achieved . as is evident from fig4 the fastener element 10 has cylindrical free spaces or cut - outs 44 and 46 above and below the smooth cylindrical bore 38 with these free spaces having , a diameter which is normally dimensioned to be fractionally larger than the outer diameter of a screw which is screwed into the cylindrical bore 38 . although the cylindrical bore 38 is here arranged partly in the head part 14 and partly in the guide section 18 of the fastener element 10 it could also be fully arranged in the head part or fully arranged in the guide section . fig4 shows the fastener element 10 in a first stage of the attachment to the sheet metal part 50 , with the sheet metal part being supported in the illustration of fig4 on a die button 52 and being pressed against the die button 52 by means of a ring - like hold - down member 54 , with the hold - down member 54 being preferably provided but not essential . the illustration of fig4 assumes that the attachment of the fastener element 10 to the sheet metal part 50 takes place in a press , with the die button 52 being arranged in the lower tool of the press ( not shown ) and the fastener element being pressed by means of a likewise non - illustrated setting head onto the sheet metal part 50 , with the setting head being able to be attached to an intermediate plate of the press or to an upper tool of the press . such setting heads and hold - down members 54 are well known in the prior art and will therefore not be especially described here . it should , however , be noted that other arrangements within a press are also possible . for example , the die button 52 can be arranged in an intermediate plate of the press with the setting head , with or without a hold - down member , then being attached to the upper tool of the press . it is also possible to provide the die button 52 at the upper tool of the press and to then mount the setting head , with or without the hold - down member on an intermediate plate of the press or on the lower tool of the press , i . e . to attach the fastener element 10 in the reverse direction below the sheet metal part 50 . it is also possible to attach the fastener element 10 to the sheet metal part 50 by a robot or by using a c - frame with pressure cylinder known per se , with the robot or an auxiliary robot then holding the die button 52 below the sheet metal part and serving for the application of the required pressing force on the fastener element 10 . in fig4 a two - part design of the die button 52 is shown . this consists of an outer ring - like die part 54 and an inner likewise ring - like die part 56 having a central longitudinal bore 58 . in this example the inner die part 56 has a slightly conically extending outer wall which cooperates with a correspondingly shaped conically extending inner wall 53 of the outer die part 54 so that the upper end face 60 of the inner die part 56 lies below the upper end face 62 of the outer die part 54 and hereby forms a recess 64 . the upper end face 60 of the inner die part 56 also forms the base surface of the recess 64 and has in other respects a ring - like concavely arched surface 66 . the central bore 58 of the central die part 56 has a diameter which is fractionally larger than the outer diameter of the guide section 18 . the recess 64 has a diameter which is somewhat larger than the outer diameter of the head part 14 of the fastener element 10 plus the double - thickness of the sheet metal part 50 . both the inner die part 56 and also its bore 58 and also the outer die part 54 and the recess 64 defined between the two die parts are disposed coaxial to the central longitudinal axis 11 of the fastener element 10 . the die button 52 could also be made in one - part form . starting from the stage of fig4 the fastener element 10 is now pressed towards the sheet metal part 50 in accordance with fig5 by the application of a force in the arrow direction 70 onto the upper end face of the fastener element 10 by means of the setting head , for example in the press , or by using a robot and with simultaneous support of the die button , with the hold - down member 54 which is optionally provided in fig5 being omitted for the sake of the illustration . one sees that the guide section presses the sheet metal part against the upper end face 60 of the inner die part 56 and has drawn the sheet metal part into a conically extending recess 72 . at this stage the ring - like cutting edge 28 of the guide section formed as a piercing section 18 has not yet started to cut through the sheet metal part 50 and the free lower end face 22 of the rivet section 16 has not yet contacted the sheet metal part 50 . in the further stage of fig6 the guide section 18 has separated a piercing 5 slug 74 from the base of the conical recess of the sheet metal part and partly pushed this through the central bore 58 of the die , with the central bore 58 also being able to made so that it diverges slightly downwardly , so that the piercing slug can be disposed of through this central longitudinal bore by gravity , optionally with . pneumatic assistance . after the cutting out of the piercing slug the rounded outer wall 64 at the free end of the rivet section 16 has also pressed the wall of the conical recess of the sheet metal part 50 away from the central longitudinal axis 11 , i . e . brought the wall into a somewhat steeper position , and has dilated the hole 76 , which has arisen by the cutting out of the piercing slug 74 , to such an extent that the free end of the rivet section 16 can now be pushed through the hole 76 so that the inner curved wall 26 of the free end of the rivet section can enter into contact with the ring - like recess 66 . in this way , with a further downwardly directed movement of the fastener element as a result of the pressure in the arrow direction 70 , the tubular rivet section 16 is beaded over in accordance with fig7 to form a rivet bead 78 . through this beading over process the sheet metal . part 50 is so deformed in the region of the previous conical recess that it is clamped in form - fitted manner between the ring - like contact surface 12 and the beaded over rivet section . at the same time the noses 30 providing security against rotation are pressed into the sheet metal part so that a security against rotation also arises . when the features providing security against rotation are formed by corresponding recesses the sheet metal material is pressed into such recesses whereby a security against rotation likewise arises . the sheet metal part is however simultaneously partly pressed into the recesses 42 which have arisen by the formation of the lugs 40 so that a security against rotation also arises in this region . should the head part 14 of the fastener element 10 have a polygonal or grooved or ribbed shape then a corresponding form - fitted connection between the sheet metal part and the fastener element is also produced in this region . one can see from fig7 that the guide section 18 extends ever deeper into 10 the central bore 58 of the inner die part 56 during the attachment of the fastener element 10 whereby a secure guidance of the fastener element is achieved . the finished component assembly consisting of a fastener element 10 and 15 a sheet metal part 50 is then shown in fig8 after removal from the attachment 2 , i . e . from the press or from the robot or from attachment tools which are conceived differently . one can see that the guide section projects clearly beyond the beaded over 20 rivet section 16 . it is in other respects also possible to dimension the arrangement such that the body part 14 is accommodated still further within the recess in the sheet metal part or indeed fully within this . in the finished state in . accordance with fig8 a component assembly can be provided as a whole with a protective coating and an electrical terminal device , for example a cable shoe can subsequently be attached to the upper end thee of the fastener element or onto the lower end face of fig8 , i . e . the corresponding cutting or thread forming screw can be introduced coming from the top into the cylinder bore with simultaneous formation of the thread cylinder . the lugs 40 which . are provided here , make it possible to use the element as an electrical terminal element , for example as an electrical grounding element in a vehicle body . the fastener element 10 in accordance with the present invention has the 5 special advantage that it can also be used with sheet metal parts 50 provided with protective layers or paint layers and nevertheless produces an excellent electrical connection and indeed in the region of the pierced hole and of the noses providing security against rotation which , particularly with a sharp edged design of the noses providing security against rotation locally cut through the protective coating and ensure a metallic connection to the sheet metal part 50 . moreover the protective layer is damaged at points which lie within the form - fitted connection between the sheet metal part 50 and the fastener element so that a seal is present and corrosion is prevented . the form - fitted connection between the sheet metal part and the fastener element is so intensive that the connection represents a sealed connection which , if a particular seal is necessary , can also be assisted by the application of an adhesive to the element or to the sheet metal part . through the recess in the sheet metal part 50 in the region of the fastener element an excellent connection to the sheet metal part is ensured so that a high resistance against pull - out forces in both directions and a high button out resistance is generated and , moreover , a high resistance against shear forces and torsion forces is present . in addition , the element can be used with alternating dynamic loadings and fatigue effects with dynamic loadings need not be feared . the fig9 to 15 relate to a further embodiment of a fastener element 10 in accordance with the invention which is very similar to the fastener element of fig1 to 8 . there are essentially only two differences which will be described somewhat later . the same reference numerals are used for the embodiment of fig9 to 15 , and also for the further figures , as for the first embodiment in accordance with fig1 to 8 and it will be understood that parts or features which have the same reference numeral have the same function as in the first embodiment . insofar the previous description also applies to the following examples , unless something to the contrary is stated . as mentioned , in the embodiment of the fastener element of fig9 to 15 , there are basically represents mainly two differences with respect to the previous embodiment in accordance with fig1 to 8 . in one respect this refers to the ring - like contact surface 12 which in this example is conically arranged and forms an included cone angle of 90 ° at the central longitudinal axis 11 of the fastener element . the features providing security against rotation are located in this example exclusively in the region of the ring - like contact surface 12 . the fastener element 10 of the embodiment of fig9 to 15 is attached in precisely the same manner to a sheet metal part as in the first embodiment except that the die button is slightly modified in order to take account of the conical contact surface . further particulars of the advantages and designs of the fastener element with a conical sheet metal contact surface can be found in the pct application pct / ep02 / 04365 of the present applicant . the second distinction lies in the fact that the mount 80 for receiving the electrical terminal device 104 is formed in this example by a projection 41 which projects away from the upper end face of the fastener element 10 which is remote from the rivet section 16 . this projection has a central bore which lies coaxial to the central bore 38 of the hollow fastener element 10 and has a somewhat larger diameter than the bore 38 . in its external outline the projection is in this example eight - sided , i . e . octagonal and serves to receive an electrical terminal device 104 which can be seen from fig1 and 16 . accordingly , the electrical terminal device is formed as a sheet metal part with a cut - out 110 in the form of a passage hole through which the screw 106 projects and has three lugs 112 which project downwardly in the illustration of fig1 , which respectively contact one of the side surfaces of the projection , which is of octagonal shape in its external outline . the lugs 112 , as well as the hole 110 and any other features of shape of the sheet metal part 104 , such as for example external outline , are produced by a punching process , with the lugs 112 being formed from material which is exposed at three sides from the regions 114 by the punching process and bent downwardly . in this example , in accordance with fig1 and 16 , the electrical terminal device 104 is provided as a terminal clamp of a housing 116 of an electrical unit of any desired form of construction . the electrical terminal device 104 could , however , just as well be provided with a cable connection region to which one or more cables is or are secured by crimped connection . for example the region 118 could serve for this purpose . the exposed surfaces of the component assembly consisting of the sheet metal part 50 , the fastener element 10 of fig1 including the outer sides and the upper end face of the projection 41 are , as also in other examples of the component assembly , coated with a protected coating 120 ( only indicated at certain positions and not shown in fig8 ). nevertheless a high quality electrical connection is present between the electrical terminal device 104 and the sheet metal part 50 and indeed this connection passes from the electrical terminal device via the head of the screw 106 , the shaft part of the screw 106 and the thread formed or cut into the fastener element by this screw and further via the fastener element itself and the features providing security against rotation and the pierced surfaces into the sheet metal part 50 . the protective coating at the surface of the projection 41 thus does not prevent a high quality electrical connection being achieved . finally , reference is made to the further embodiment of the invention in accordance with fig1 to 19 . here also , as explained above , the same reference numerals are used for the same parts . the fastener element 10 of fig1 to 19 is formed in accordance with the european patent ep 0 539 793 except that here the rivet section 16 is formed as a piercing and riveting section in accordance with the description of de 3446978 c or de 3447006 c . amount 80 for an electrical terminal device is present at the free end face of the fastener element 10 of fig1 to 19 , i . e . at the end face which is remote from the piercing and riveting section 16 and is formed in accordance with the mount 80 of the embodiment of fig9 to 15 . it thus has a projection 41 which is octagonal in its external outline . naturally the fastener element 10 in this example could also be provided with two lugs corresponding to the lugs 40 of the embodiment of fig1 to 8 . the present invention is not restricted to the fastener elements which are 20 shown in the figures but rather any hollow fastener element which can be attached to a sheet metal part with an adequately high security against rotation and security against button out can be used in accordance with the invention by the provision of a corresponding mount for an electrical terminal device . the fastener elements described here can for example be manufactured in all materials which achieve the strength class 5 . 6 or higher . such metallic materials are normally carbon - steel with 0 . 15 to 0 . 55 carbon content . in all embodiments all materials can be named as an example for the material of the fastener elements which achieve the strength values of class 8 in accordance with the iso standard in the context of cold deformation , for example a 35b2 alloy in accordance with din 1654 . the so formed fastener elements are suitable amongst other things for all commercially available steel materials for sheet metal parts of drawing quality as also for aluminium or its alloys . also aluminium alloys , in particular those of higher strength , can be used for the fastener elements for example aimg5 . also fastener elements of higher strength magnesium alloys such as for example am5o can also be considered .