Advantages/disadvantages of buying stocks on dips vs buying outright?
If your stock is rising and you want to buy on a dip, the best way to do this is by looking at the chart and incorporating simple Technical Analysis techniques. Firstly, an uptrend is defined as a price chart with higher highs and higher lowers. If you get a lower high or a lower low (or both), it could be the end of the uptrend - be cautious. This can be seen on the chart below with an uptrend line drawn.  If you draw a trend line you can wait for the price to approach the trend line, bounce off it and start moving up again to buy your stock on a dip. If instead the price closes below the trend line, be very cautious - this could be the end of the uptrend and the start of a downtrend - no telling how low the price will go. If this is the case you can then draw a downtrend line and wait for the price to close above the downtrend line before making your purchase. Dollar-Cost averaging will allow you to reduce your risk while the stock prices falls provided: You must invest a fixed amount $X on a fixed time scale (i.e. every Y days). By doing this you will be able to take advantage of the lowering price by obtaining more shares per period as the price falls. But at the same time, if it starts to rise, you will already have your pig in the race.  Example: Suppose you wanted to invest $300 in a company. We will do so over 3 periods. As the price falls, your average dollar cost will as well. But since you don't know where the bottom is, you cannot wait until the bottom. By trying to guess the bottom and dumping all of your investment at once you expose yourself to a higher level of risk.
It's a matter of risk and reward. And its origin goes back to the Black Scholles equation, which is sort of a bell curve of possible outcomes.  Do you see that from $36 to $34 strike, you are putting up over 35% more money to lower your break even by 30 cents?  If I were to bet* $2000, I could buy 3 of the $34 contracts but almost 5 of the $36 strike. If the stock went to $45, I'd be far better off.  *I say 'bet' because simply buying puts or calls, absent any underlying asset, is akin to gambling, not investing. I do it all the time, but with my Vegas money. You can't make money on the way down if it was your money that bought the shares when the market was up.  When you sell short, borrowing lets you tap into the value without paying for it. That way, when the price (hopefully) drops you profit from the difference. In your example, if you hadn't paid the £20 in the first place, then you would actually be up £5. But since you started with £20, you still show loss. As others said, borrowing is the definition of selling short. It is also simply the only way the math works. Of course, there is a large risk you must assume to enjoy benefiting from something you do not own! Assuming US. The only con that I know of is that hassle factor. You have to remember to sell when you get the new shares, and your taxes become a bit more complicated; the discount that you receive is taxed as ordinary income, and then any change in the price of the stock between when you receive it and you sell it will be considered a capital gain or loss. It's not hard to account for properly if you keep good records. The benefit is not in taxes. When you sell a portion of your stock, you no longer have a portion of your stock. When you get a dividend, you still have a portion of your stock. Dividends are distributed from the net profits of a company and as such usually don't affect its growth/earning potential much (although there may be cases when they do). So while the price takes a temporary dip due to the distribution, you're likely to get the same dividends again next year, if the company continues being similarly profitable. If you sell a portion of your stock, at some point you'll end up with no more stocks to sell. Advantage of cash: You can spend the money without having to pay any fees or taxes to get it out. Disadvantage: When inflation is greater than zero, which it has been for many decades, your cash is continually losing value. Advantages of an IRA (Roth or classic): Your money will usually grow as the investments return a profit. You get special tax benefits. Disadvantages: There's risk -- you may lose money. There are tax penalties for withdrawing the money before retirement. In general, you should only put money in an IRA if you expect to leave it there until you retire. Or at least, for a long time. Whole life is a combination of a life insurance policy and an investment. Advantages: Combines insurance and investment into one convenient monthly payment. Disadvantages: The investment portion typically has lower returns than you could get elsewhere. If you have no need for life insurance -- if you're not supporting anyone or you're confidant they could get along without you or you don't like them and don't care what happens to them when you're gone or whatever -- then there's no point buying life insurance, whole or term. You're paying for a product that you don't need. It's pretty common advice to tell people that instead of buying a whole life policy, they should buy a term policy with the same coverage, and then invest the difference in the premium. For example, if you were considering getting a $100,000 whole life policy that costs $50 per month (just making up numbers, of course it depends on your age, health, etc), and you see you could get a $100,000 term life policy for $30 per month, you will almost certainly do better in the long run to buy the $30 term policy and put the other $20 into investments. The catch to this plan is that there are usually transaction costs to investing. Even a discount broker like Ameritrade or Scott Trade charges around $10 per transaction. So if you tried to invest $20 each month, you'd lose half of it to transaction fees. Which means that in practice, you'd have to save that money up until you had at least a few hundred. And at that point many people find other things always seem to come up to spend the money on, so that while they start out with every intention of investing this money, they don't. The stock tends to drop by the amount of the dividend -- or if you prefer to think of it this way, the stock price has been pushed up by the amount of the dividend before it was paid out. Really, all this shift does is factor out the impending dividend's effect on the real purchase cost of the stock. As such it's pretty much irrelevant except that, of course, the dividend is short-term gain that you have to pay taxes on almost immediately. Which also tends to get figured into the price folks are willing to pay for the stock. Conclusion: no, there's no real opportunity here. There's a slight tax reason to avoid buying right before dividends are paid, but that's about it. Basic principle: If it's simple and obvious,the market has already accounted for it. Your cons say it all. I would not be buying stocks based soley on a high dividend yield. In fact companies with very high dividend yields tend to do poorer than companies investing at least part of their earnings back into the company. Make sure at least that the company's earnings is more than the dividend yield being offered. You miss the step where the return being doubled is daily. Consider you invested $100 today, went up 10%, and tomorrow you went down 10%. Third day market went up 1.01% and without leverage - got even. Here's the calculation for you: day - start - end 1      $100    $120  -  +10% doubled 2      $120    $96   -  -10% doubled 3      $96     $97.94 - +1.01% doubled So in fact you're in $2.06 loss, while without leveraging you would break even. That means that if the trend is generally positive, but volatile - you'll end up barely breaking even while the non-leveraged investment would make profits. That's what the quote means. edit to summarize the long and fruitless discussion in the comments: The reason that the leveraged ETF's are very good for day-trading is exactly the same reason why they are bad for continuous investment. You should buy them when there's a reasonable expectation for the market to immediately go in the direction you expect. If for whatever reason you believe the markets will plunge, or soar, tomorrow - you should buy a leveraged ETF, ride the plunge, and sell it in the end of the day. But you asked the question about volatile markets, not markets going in one direction. There - you lose. If you're willing to take on higher risk than a corporate investor (you have to be) and you are smart it's way easier to operate as an individual. Your position/strategy is SO much easier to execute just simply based on trade size, you have relatively no overhead. You won't impact the market at all which is where a heavy hitter might have an advantage, other than that you are in a better position in terms of return vs investment. There are several problems with your reasoning: if I buy one share of GOOGLE now for $830, I could have $860 within the end of tonight -- totally possible and maybe even likely. You can do the same thing with 1,000,000 shares of google, and it's just as likely to go down as go up.   if I were to invest $1,000.00 in gold to have $1,000.00 worth of gold, it's no different than keeping $1,000.00 in cash It's VERY different.  Gold can be just as volatile as stocks, so it certainly is different as just keeping it in cash. Benefits of a larger portfolio: "No, there are neither advantages nor disadvantages. I'll take on this question from an accounting standpoint.   Financial statements, the tools at which the market determines (amongst other things) the value of a stock, are converted at year end to the home currency (see 1.1.3).If Company A has revenue of 100,000 USD and the conversion to EUR is .89, revenue in the European market will be reported as 89,000 EUR. These valuations, along with ratios, analysis, and ""expert"" opinions determine if a person should own shares in Company A.  Now, if we're talking about comparing markets this is a entirely different question.  Example:  Should I buy stock of Company A, who is in the American market (as an European)?  Should I buy stock of Company B, who is in the European market (as an American)? I would recommend this as additional level of diversification of your portfolio to inlcude possible large inflation of either the currency. The possible gains of this foreign exchange may be greater if one or the other currency becomes weak." The whole point of buying puts is cheaper cost and lower downside risk. If you short the box, you are assuming he already holds gold holdings to short against. It's not the same as short selling where you borrow shares.  Either way, you are far more vulnerable to downside risk if you are short the stock (whether you borrowed or shorted already owned shares). If Gold suddenly has a 20% pop over the next year, which could be possible given the volatility and uncertainty in the marketplace, you have big trouble. Whereas, if you buy puts, you only lose your costs for the contracts. The amount that you miss by in your bet isn't going to factor into anything. I wouldn't use it to take leverage unless you don't mind loosing your entire investment (this is a possibility as shares are already quite volatile). However, you don't have to take leverage and still trade CFDs. Benefits of doing so: Disadvantages: Well, that is why I am asking questions, and seeing if there is any catch. I want to read up before I actually trade. Before I trades stocks I read for like 2 years, learning as much as I could. I am not about to jump in, but it is something I would like to trade eventually. I know I need to do my due diligence on it. The reason I came here was to get information on the topic before I decided on anything, including books and websites. "I have my ""safe"" money in index funds but like to dabble in individual stocks. My criteria and thought process are usually like this, let's use SBUX as an example: Understand what the company does. Also paraphrased as ""buy what you know"". A profitable/growing business doesn't need to be complicated. Open stores. Sell coffee. For SBUX, my decision process literally started inside a store: ""Rocky, why are you standing in line to overpay for coffee? Wow, look at all these people! Hmmm. I wonder if this is a good stock to buy?"" Check out their fundamentals. Are they profitable? P.E.ratio, book value, and PEG are helpful, and I tend to use them as a gauge for whether I think the stock is overpriced or not. I compare those values to others in the industry. SBUX right now has a PE of ~30, which looks about average for its peers (PEP, KKD, GMCR). So far so good. Does it pay a dividend? This isn't necessarily good or bad, just useful to know. I like dividend-paying stocks, even if it means the stock price might not grow as aggressively. Also, a company that pays a dividend is naturally confident in its ability to turn a profit and generate cash. So it's a safer pick, in my opinion. SBUX pays a dividend, a small one, but that's a plus for me. Am I willing to watch the stock? With my index funds, I buy and forget. With my stocks, I keep an eye on the situation, read the news, and have to make a buy/sell decision regularly. With SBUX, I don't watch all that closely, I just keep up with the news. IMO, it's still a buy based on all the above criteria. And I feel less silly now standing in line to overpay for coffee."