Out of the Ordinary was a book by the author whose 2004 nonfiction work was a companion to a TV series broadcast on what British network?
Out of the Ordinary:  Ronson is known for his bestseller "The Men Who Stare at Goats," which inspired the 2009 Hollywood film starring George Clooney and Jeff Bridges. The Men Who Stare at Goats:  The book is companion to a three-part TV series broadcast in Britain on Channel 4—"Crazy Rulers of the World" (2004)—the first episode of which is also entitled "The Men Who Stare at Goats".
i don't know