Which soda company has a higher command of their market share, Thums Up or IBC Root Beer?
IBC Root Beer:  This combination was ill fated due to high overhead with too many executives and low profits forcing IBC into receivership. Thums Up: As of February 2012, Thums Up is the leader in the cola segment in India, commanding approximately 42% market share and an overall 15% market share in the Indian aerated waters market.
Thums Up