Brickellia nelsonii

Brickellia nelsonii (Nelson's brickellbush) is a Mexican species of flowering plants in the daisy family. It is native to northeastern Mexico in the states of Tamaulipas, Coahuila, San Luis Potosí, and Nuevo León.
"Brickellia nelsonii" is an herb up to 100 cm (40 inches) tall, sometimes a bit woody near the base.