Brickellia betonicifolia

Brickellia betonicifolia (betonyleaf brickellbush) is a Mexican species of flowering plants in the daisy family. It is native to northwestern Mexico, in the States of Baja California, Sonora, Chihuahua, and Durango and the southwestern United States (New Mexico and Arizona).
"Brickellia betonicifolia" is a branching shrub up to 90 cm (36 inches) tall. The plant produces several small flower heads with purple disc florets but no ray florets.