
Fish Hooks

Fish Hooks is an American animated television series created by Noah Z. Jones that originally aired on Disney Channel from September 3, 2010 to April 4, 2014. Twenty-one episodes were ordered for the first season. The first season premiered on September 24, 2010.
On September 23, 2013, Mr. Warburton announced that the third season would be the last, as they had finished the final episode.
Plot.
The series revolves around a fun-personified fish named Milo, his nervous brother Oscar, and their "overly dramatic" best friend Bea Goldfishberg, with whom Oscar is infatuated. They attend a school known as Fresh Water High, submerged in an aquarium in a pet store named Buds Pets. The series chronicles their daily lives as they deal with typical teen problems, such as romance and homework, as well as havoc conjured with other animals in the pet store.
Production.
In 2009, Disney Channels Worldwide's President of Entertainment Gary Marsh said of the show, "The "Fish Hooks" team has created one of the most original, inventive animated series on television – bringing an ingenious twist to the classic archetypes of high school life." The series will be produced using a mix of 2D digital animation and photo collages. The series is created and co-executive produced by children's book illustrator Noah Z. Jones and developed for television by Alex Hirsch and Bill Reiss. Main and recurring cast were announced in a Disney Channel press release on August 26, 2010.
Broadcast.
The series airs worldwide on Disney Channel. An 11-minute preview was shown on September 3, 2010, following the Disney Channel Original Movie, "". It also premiered on ABC Family on January 15, 2011, at 7/6c. The show premiered in the United States on Disney Channel on September 24, 2010 and on Disney XD on January 14, 2011.
The show previewed in Canada on September 3, 2010 and premiered on September 25, 2010. In the United Kingdom and Ireland, it premiered on November 6, 2010. It previewed in Australia and New Zealand on October 2, 2010 and premiered on November 23, 2010. In Southeast Asia, the show premiered on April 1, 2011. It previewed on January 15, 2011 and premiered on February 12, 2011 in South Africa.
The entire series was released on Disney+ on April 3, 2020.
Reception.
In "The Encyclopedia of American Animated Television Shows", David Perlmutter writes, "While this program started out well, given the veteran talent involved, it quickly faltered, becoming so obsessed with plotting the minutiae of its own self-created fishbowl universe that it abruptly lost its creative touch." He criticizes the voice acting as "incredibly shrill; loud; and, above all, hammy," and says that the show "was a shotgun wedding between the typically hyperspace-paced narrative approaches of Cartoon Network... and the more measured and balanced style typical of Disney."