Canon EOS 5D Mark IV

 
The Canon EOS 5D Mark IV is a professional-grade 30.1-megapixel full-frame digital single-lens reflex (DSLR) camera made by Canon.
Succeeding the EOS 5D Mark III, it was announced on 25 August 2016. The Mark IV went on sale in September 2016 with a retail price of $3,499 in the US, £3,599 in the UK, and €4,129 in the Eurozone.
The 5D Mark IV is offered as a body only or in a package with an EF 24-105mm f/4L IS II USM zoom lens or an EF 24-70mm f/4L IS USM zoom lens; at introduction, the suggested retail price was $3,499, with 24-105 f/4L IS II kit $4,599, and with 24-70 f/4L IS kit $4,399.
Features.
New features over the EOS 5D Mark III are:
Upgrades.
On 20 April 2017 Canon issued a press release, announcing the upcoming availability of a C-LOG upgrade for existing EOS 5D Mark IV cameras. Pricing was set at US$99 and cameras shipping with the feature upgrade pre-installed were announced for July 2017.
In early 2019 Canon released a Voice Tag upgrade for existing EOS 5D Mark IV cameras. Pricing was set at US$99.
The upgrades are mutually exclusive, meaning only one upgrade can be applied to any given camera at a time.