CinemaSins

CinemaSins is a YouTube channel created by Jeremy Scott and Chris Atkinson. The channel produces the "Everything Wrong With..." series that offers critique and commentary on movies. As of March 2021, CinemaSins has approximately 9,080,000 subscribers and over 3 billion video views. Its slogan is "No Movie Is Without Sin", indicating that even the most beloved and critically acclaimed films have flaws. The channel's founders have since established a stand-alone website, CinemaSins.com, operating concurrently with the YouTube channel.
History.
Scott and Atkinson met in 1999 while working as managers at a movie theater. They both shared a love for movies, with Scott having developed cinephilia in college after not being allowed to see many movies as a child, and Atkinson having worked at the theater since he was a teenager. When they had dinner together, they talked over the channel. The two began to preview new Friday releases the prior Thursday after the theater closed, and would criticize and crack jokes during the early showing. On May 9, 2011, they launched the YouTube channel "thecussingchannel" which contains supercuts of various films such as "Just the Cussing" for "Pulp Fiction" and "Just the Spells" for all eight of the "Harry Potter" films, as well as four Apple ad parodies narrated by Scott. In addition to writing articles for ReelSEO, Scott founded the Internet marketing firm The Viral Orchard, and Atkinson wrote for his movie review blog.
On December 11, 2012, after a few unsuccessful channel attempts, they released "Everything Wrong With "The Amazing Spiderman" In 2 Minutes Or Less", which garnered over 250,000 views in the first week partly due to a Buzzfeed post. Since then, they have consistently put out at least two "Movie Sins" videos each week, and now work full-time on the channel. In May 2014, Jeremy Scott started the channel CinemaSins in which he makes videos detailing his thoughts and criticisms about trends in films and Hollywood news, as well as reviews and unholy mashups. Two other spin-off channels featuring the "Everything Wrong With..." format have been launched.
In October 2014, Brand Sins was launched with content that highlights flaws in companies and in January 2015, Music Video Sins with content revolving around sins and inconsistencies in music videos. On January 9, 2016, CinemaSins started a podcast called "The SinCast" in which Scott, Atkinson and Barrett Share discuss various topics related to film and CinemaSins projects. In September 2018, TV Sins was created which focuses on highlighting errors in popular TV shows. In January 2021, Commercial Sins was created which focuses on highlighting errors in TV commercials. As of , the channel has amassed over two billion views and eight million subscribers, and over 700 films (and over 2,000 episodes combined from all channels) were sinned.
Video series.
"CinemaSins" was launched on December 11, 2012 on YouTube, and uploaded their first two-minute long video titled "Everything Wrong With "The Amazing Spider-Man"" by Jeremy Scott. Due to the success, "CinemaSins" have released seven other series.
"Everything Wrong With...".
"CinemaSins main video series, "Everything Wrong With...", explores a certain film's amusing, generally poor writing, acting, direction, production values, deus ex machina examples, cliches, instances that defy logic and physics, factual errors, poor visual effects, derivative premises and other content that they deem "sins." Most transgressions are awarded a single sin, but on occasion more sins (as much as 1 billion, as seen in the ' episode, specifically during the cameo of Donald Trump) are awarded for effect, and even "broke" the sin counter on one episode (that occurred on the episode of "The Fate of the Furious" and 161 sins were instead displayed as R.I.P.; because of the damage, a 2.0 was temporarily replaced until it was fixed again in "Scream 2"). However, there are times when sins are removed due to the presence of a scene which is considered exceptionally good, which makes up for the original sin (an exception was done during an April Fool's Joke in 2016 for the film "Troll 2" by removing a total of 10,000 sins before resetting to zero in the end. On two occasions ("The Avengers" and "Doctor Strange"), the sin counter additionally counted sins by mistake or added by the narrator. 
"CinemaSins" has been known to show great disdain for certain directors, such as Michael Bay, Roland Emmerich, McG, Joel Schumacher, Zack Snyder and M. Night Shyamalan (soon to be lauded by modern-day cinephilia as part of the latter-day movement called "vulgar auteurism").
Each video begins with two taglines added on the film's title card ("In x minutes or less" (X was rounded up total minutes of runtime, excluding verdict, intro, bonus round and outtakes), and "Spoilers! (Duh)" (indicating the film's potential spoiler content)); the video was then played with an on-screen "sin count" and "sin timer" (video runtime) throughout (with common expletives and profanities censored), and ends with a "verdict" for the film. The early videos usually featured generic verdicts like "Hell", though eventually they came to employ words or phrases that refer to the film's content, such as lines of dialogue or settings, accompanied with audio samples or snippets to narrate the verdict. On rare occasions, a film will start with negative sins because of how good it is or because of a good decision early in the film, such as not overexposing the studios' logos. Frequently, the first sin listed is the total length of the logo sequences of the various production companies involved in the film. Usually all of the sins are written by Scott and Atkinson; in one case, "Iron Man 3"'s sins are described by the subscribers instead (Scott still did the video's narration and the bonus round).
Some videos feature a "bonus round", in which additional sins are added (removed, in the case of "Deadpool" and "Deadpool 2") to the count for repetitive occurrences in the film The sin count rarely reflects the reviewer's relative overall opinion of the film, so their true opinion is usually made clear in the video descriptions. These videos are almost exclusively narrated by Scott, with the following videos being exceptions, which usually featured special guest narrators:
Each episode consist of one video playing about 15-20 minutes or more, but four episodes ("", and the first three episodes of "Star Wars") were split into two parts due to video overruns; "Furious 7" episode was also split into two videos but had the audio outtakes separated into another video.
Certain stock criticisms are used as running gags, a number of which are ironic references to certain films, such as someone/something having "gone to the "Prometheus" School Of Running Away From Things" (used when a character runs from a fast-moving or falling object in a straight line ahead of it instead of to the side to avoid it completely), and "[Insert Character] would be excellent at CinemaSins" (used when a character says something in a scene that would have been counted as a sin by Scott had he said it instead), or "No one will be seated during the..." suggesting that a given scene is excessively boring or drawn out. Sometimes these criticisms are used in a doubly-ironic fashion within the very films that they reference, such as the alien characters in "Signs" being sinned for having "the same weakness as the aliens in "Signs"". Sometimes they allow Scott to be self-referential. For example, one stock criticism known as the "my college girlfriend" sin involves Scott making a reference to a sexual encounter he claims he had with a girlfriend while in college by commenting that a line said by a character in a particular scene was said by either himself or his girlfriend during that encounter. During every movie made by a Comcast company, like Universal or DreamWorks, a "Comcast" sin is always played first. Whenever a film title is mentioned in a movie, "Roll Credits" (or its similar text) sin is played. 
Movies made for children tend to be less harshly criticized. For example, "Megamind" receives its share of sins, but they are delivered in a more lighthearted manner. However, one notable exception to this rule is films in the "Despicable Me" franchise, which have been sinned heavily due to the Minions characters featured in them, whom Scott perceives as highly irritating and thus a negative influence on the films' overall quality. 
"Everything Wrong With" videos are typically added every Tuesday and Thursday of the week (with exception of mid-September 2014 (and every September since), which only uploads on Tuesdays). Videos are selected and sinned, most commonly chosen by popular demand, though usually by at least one of the following reasons:
When doing sins videos that are based on other media, such as books, television series or video games, "CinemaSins" normally never refers to the source materials on which the films are based, instead believing that the feature should stand or fall on its own merit.
Usually, at the end of a sins video, audio from other TV shows, films or songs with similar themes or motifs will be played over clips from the film. At times, they will also advertise other sponsored products like Audible, Nature Box, Crunchyroll, Squarespace and Scott's book "The Ables", released on May 1, 2015.
Since September 2018, re-uploads of older episodes are found on YouTube, with some of the videos done by reworked sins, while the older uploads are removed.
Spin-off series.
"CinemaSins" success had led to the production of four other spin-off channels under the "Everything Wrong With..." subtitle. On April 3, 2014, "CinemaSins" launched their Music Video Sins channel. On October 8, 2014, Brand Sins was launched. On September 4, 2018, a third spin-off channel, "TV" Sins, featuring reviews of popular drama serials, was launched. On January 8, 2021, Commercial Sins was launched , featuring TV commercials.
"Conversations With Myself About Movies".
In the "Conversations With Myself About Movies" series, Scott has a conversation with an edited-in version of himself about a movie. The "Conversations" videos also included clues as to the next "Sins" video, as well as a few red herrings.
"Movie Recipes".
"Movie Recipes" is a series that makes food that tastes "exactly like the movie", usually taking elements from the movie and putting it into the recipe in different ways. The videos were put on hiatus with the final of the original entries being Scott's cameo in the "Nostalgia Critic's" review of "A Christmas Story 2". The behind-the-scenes video showcasing the filming of the cameo featured Scott mentioning that the repulsive and possibly hazardous taste of the resultant foods was the reason he stopped making the videos. Scott retooled the series in March 2016, with dishes prepared by professional chefs instead.
"What's the Damage?".
"What's the Damage" is a video series where "CinemaSins" counts the actual cost of things damaged in a movie, with the prices coinciding with their worth at the time of release.
Podcast.
On January 9, 2016, the podcast "Sincast, presented by "CinemaSins"" was launched. It is hosted by Scott, Atkinson and Music Video Sins writer Barrett Share. Early episodes were about half an hour long, but since late 2016 most of them are around two hours long. The format has changed a few times since launch, but generally the trio discuss a larger topic for the greater part of the episode and then round of the episode by answering a couple of questions from listeners. The topics include discussion about upcoming movies, their favorite movies in different genres, stories from the host trio's time as movie theatre employees and recasting classic movies.
On a few occasions the podcast has had a special guest, among them movie critic Aaron Dicer, storyboard artist Jeremy Simser, movie critic Jessie Maltin (daughter of Leonard Maltin) and the people behind the horror movie website Modern Horrors.
There is also the occasional "MiniPod", where the hosts review recently released high-profile movies, such as "", "Rogue One: A Star Wars Story", "Get Out" and "Dunkirk". The first half of the episode is spoiler-free, whereas the other half contains spoilers to allow the hosts to go into deeper discussion about the movie.
In September 2017, Scott, Atkinson and Share appeared at the Wizard World Comic Con in Nashville and taped their first podcast in front of a live audience. Jason Mewes and Brian O'Halloran appeared as guests on the episode.
On May 16, 2019, CinemaSins announced that the podcast channel along with its archives can be listened and viewed on YouTube.
Special Themes.
In addition to the regular content consisting of news, rants, recommendations, warnings, and Q&A, some episodes will partially or entirely focus on a theme. These include:
Controversy and criticisms.
"CinemaSins" has attracted criticism from several filmmakers, including Rian Johnson ("Looper"), Damon Lindelof, C. Robert Cargill, David F. Sandberg ("Shazam!"), and Jordan Vogt-Roberts (""). The filmmakers assert that the channel largely fails as genuine criticism because of its excessive and trivial nitpicking, lack of understanding of the filmmaking process, and its often mean-spirited, reductive nature; as Vogt-Roberts (who praises the cult TV show "Mystery Science Theater 3000") put it, "these guys are just trolling the art form we love and profiting from it while dumbing down the conversation." YouTuber "Bobvids" created a series of videos criticizing specific videos of the series as well as the motivations for the series itself, ranging from specific rebuttals to sweeping. Jeremy Scott has claimed that the series is not supposed to be entirely serious in terms of criticism and that most of his nitpicks are intended as comedy; in their response on June 7, 2013, Scott uploaded "Everything Wrong With "CinemaSins"", a self-parodying sins video that pokes fun at filmmakers and commenters who have disliked the channel as well as poking fun at the hosts themselves explaining that their videos are filled with sarcasm. The video was set as the channel's preview page and, as of January 1, 2019, went on to become their most watched video at 29 million views; a sequel of the video was made and released on May 7, 2019, and replaced the channel preview video on May 17, 2019.
On October 10, 2015, Scott created a video on his personal channel, regarding "Screen Junkies" and their new series "The Review Crew", alleging plagiarism of his own review format at the time due to similarities. After both CinemaSins and Screen Junkies received backlash from each other's fans, Scott deleted the video and posted an apology on Twitter the following day. Screen Junkies apologized as well and subsequently cancelled the series.
In early 2019, CinemaSins launched a new podcast titled "Movies Going on 30", with the intent of talking about movies that were released 30 years ago on the corresponding week. This sparked controversy with the podcast "80's All Over", who accused them of copying their format. In the end, CinemaSins decided to cancel the podcast.