Uwingu

Uwingu is a private, for-profit company founded by Alan Stern, a former NASA associate administrator. The company lets the public nominate names for exoplanets and craters of Mars on Uwingu's new Mars map, in return for a fee. Uwingu’s mission is to create new ways for people to personally connect with space exploration and astronomy. The profits of the company are dedicated to funding space researchers, educators, and projects.
Since launching the Mars Crater Map feature in February, 2014, over 19,000 craters names have been named on the Uwingu Mars Map. Almost $100,000 has been generated for the Uwingu fund space research, education, and exploration. Uwingu Grant Fund recipients include Astronomers Without Borders, The Galileo Teacher Training Program, SEDS, Allen Telescope Array, International Dark-Sky Association and Explore Mars.
Uwingu has also awarded over $15,000 in Student Research Travel Grants in 2014. The selected students, both men and women, completed their PhDs in 2014. Their research topics range from Martian and lunar science, to astrobiology, to the study of planets around other stars. The awarded Uwingu travel grants will enable these students to report their results and further their professional advancement in the scientific community.
On 3 March 2014, the company announced a partnership with Mars One, which is planning on using Uwingu's map of Mars in its mission. It was announced on 12 June 2014 that a second space mission, Time Capsule to Mars, is carrying Uwingu's Mars Map to Mars as well.
Advisors.
Uwingu’s board of advisors consists of talented and influential thinkers from the astronomy, planetary science, IT, and business worlds:
Criticism.
The International Astronomical Union has strongly condemned Uwingu, calling it a "scam" for charging money to buy planet names, stressing that the IAU is the only official authority on naming astronomical objects. Uwingu denies these accusations, saying it represents the "people's choice" rather than any official position.