I Love Mama

I Love Mama (stylized "I LOVE mama") was a gyaru fashion and lifestyle magazine published monthly in Japan by Inforest Publishing.
Originally named "Mama Nuts × Ageha", "I Love Mama" was established as a special edition of two gyaru magazines, the hostess-targeted "Koakuma Ageha" magazine and dark-skin obsessed "Happie Nuts" magazine.
"I Love Mama" was considered a unique magazine, as it was a magazine especially for "gyaru-mama", women who remain gyaru after pregnancy, consisting of the likes of housekeeping tips, parenting tips, and fashion tips.
Described as a "mega-hit" magazine, it has been the highest-selling gyaru-mama magazine ever since its launch in 2008.
There was some Western interest in the magazine, and it could be purchased from Amazon and eBay.
History.
"I Love Mama" was first published in September 2008 under the name "Mama Nuts × Ageha" as a special co-edition of "Koakuma Ageha" and "Happie Nuts", after these two magazines' special editorials for "gyaru-mama" audiences gained considerable popularity. "Mama Nuts × Ageha" was the first-ever magazine devoted solely to the gyaru-mama scene, and it became a smash-hit, with 150,000 copies sold during its first three days and an additional 30,000 copies sold. "Mama Nuts × Ageha" changed its name to "I Love Mama", becoming monthly in April 2009. Circulation reached 200,000 by October 2009.
Following the closure of Inforest Publishing "I Love Mama" ended publication in 2014.
Models.
The most notable trait of the models appearing in "I Love Mama" is that most of them appear in the magazine with their children. The children in the magazine are called the "chibiko".