Cupcake Digital

 
Cupcake Digital Inc. was an independent developer of mobile applications for tablets and smartphones focusing on the children's market (ages 2 through 8). Cupcake Digital was headquartered in New York City, with offices in Moncton, New Brunswick (Canada), Santa Barbara, California, and Richmond, Virginia.
History.
Background.
Cupcake Digital Inc. was founded in June 2012 by Brad Powers and Susan Miller.
The company's focus was on the production and distribution of children's apps (applications used on mobile devices) containing interactive storybooks and games that were developed primarily for tablet and mobile platforms, including Apple iOS (iPhone, iPad, iPod Touch), Google Android, Barnes & Noble's Nook, and Amazon Kindle Fire.
In March, 2012, prior to the formal founding of the company, Cupcake Digital launched its first app, Wubbzy's Pirate Treasure. The app was distributed on the Apple, Amazon, and Android distribution platforms. It was the recipient of the 2013 Parent's Choice Classic Fun Stuff award.
Licensed Properties.
The majority of the company's apps “transcreates” creative assets from each licensed property into “deluxe storybooks,” iLearning books, educational games, and other apps. As of the end of 2014, Cupcake Digital's portfolio of licensed children's properties included:
Acquisitions.
In March 2013, Cupcake Digital acquired zuuka Inc., developers of the popular iStoryTime Library. With over 200 children's e-books, the acquisition became the basis for the company's children's app subscription platform, and expansion into children's e-books and video content.
In November 2014, Cupcake Digital acquired Little Bit Studio, LLC, developers of the popular Bugs and Buttons series of apps for children. This acquisition was the company's first step in creating and building original properties for the consumer products market.
Applications Developed.
Cupcake Digital's digital library includes the following “deluxe storybooks,” iLearning books, and educational game apps.
Yo Gabba Gabba! Birthday Party
Lalaloopsy Diner
The Smurfs iTalk
Strawberry Shortcake : Perfect Puppy Doctor
Bello goes to school
Bello goes to camp
Bellos friend
Snoopy's All Star Football
A Very Yo Gabba Gabba! Christmas
Olivia Dreams: An Interactive Storybook
Turbo FAST: Interactive Storybook
Wubbzy Racecar
Sparky – The Case Of The Missing Smoke Alarms
Strawberry Shortcake Beauty Salon
Yo Gabba Gabba! Music is Awesome
Rio 2 Sky Soccer
How to Train Your Dragon 2 (The Official Storybook App)
Tree Fu Tom: Squizzle Quest
Strawberry Shortcake Summer Fun
Tickety Tic Card Maker Time
Dragons – Defenders of Berk
Wubbzy's Beauty Salon
Discovery Kids Dinosaur Puzzle and Play
Strawberry Shortcake Jumbo Coloring Book
Rio 2 (The Official App for the Movie)
Biscuit's Birthday
Meet Biscuit
Biscuit's Valentine's Day
Biscuit Visits the Pumpkin Patch
Puss In Boots Movie Storybook
Madagascar Movie Storybook Collection – Complete
Madagascar 3 Movie Storybook Deluxe
Yo Gabba Gabba! Babies
Wee Sing 123
Wee Sing ABC
Kung Fu Panda Holiday
Kung Fu Panda 2 Storybook
The Penguins of Madagascar Read & Play
The Penguins of Madagascar – The Lost Treasure of the Golden Squirrel
Sid the Science Kid Read & Play
Rio Read And Play How To Train Your Dragon
Barney's Storybook Treasure
Ice Age Movie Storybook Collection
Rise of the Guardians Movie Storybook
Turbo Movie Storybook Deluxe
Transformers Dark of the Moon Mix & Match Book
Mike the Knight Storybook Treasury
The Smurfs 2 Movie Storybook
The Smurfs Movie Storybook
The Croods Movie Storybook Deluxe
Cloudy with a Chance of Meatballs Movie Storybook & Cloudy 2 Children's Activity Book
Strawberry Shortcake Color and Play
The Nut Job (The Official App)
Yo Gabba Gabba! Party in My Tummy
VeggieTales: It's a Very Merry Larry Christmas
Strawberry Shortcake Berryfest Princess
Babar & Badou's Musical Marching Band
Sparky's Birthday Surprise
Tickety Toc Bubble Time
Fraggle Rock Game Day Free
Fraggle Rock Game Day
Fraggle Friends Forever Puzzle and Play Free
Wubbzy's 123 Learn & Play
Strawberry Shortcake Berry Best Friends
Good Night Wubbzy Bedtime Counting
Wubbzy's ABC Learn & Play
Wubbzy and The Princess
Wubbzy's Mash-Em Fun
Fraggle Friends Forever
Wubbzy's Animal Coloring Book
Wubbzy's Dance Party
Wubbzy's Magic School
Wubbzy The Superhero
Animal Planet Hide & Seek Pets
Wubbzy Loves You
Wubbzy's Fire Engine Adventure
Wubbzy's Dinosaur Adventure
Wubbzy's The Night Before Christmas
Wubbzy's Train Adventure
Wubbzy's Awesome Adventure
Disco Dancin’ Wubbzy
Wubbzy's Kooky Kostume Kreator
Awards & Industry Recognition.
Cupcake Digital has been recognized eight times by the Parent's Choice Foundation and six times by The Children's Technology Review.
2014
2013
Compliance.
The company complied with industry “best practices” and Federal Trade Commission (“FTC”) consumer privacy regulations.
The Federal Trade Commission has published updated privacy protections for children online (Children's Online Privacy Protection Act of 1998, or “COPPA”). The company had affirmed that it was currently in compliance with COPPA rules, which restrict the collection of personal, non-personal and analytical data from children as well as gaining parental permission.