O Fortuna

"O Fortuna" is a medieval Latin Goliardic poem which is part of the collection known as the "Carmina Burana", written early in the 13th century. It is a complaint about Fortuna, the inexorable fate that rules both gods and mortals in Roman and Greek mythology.
In 1935–36, "O Fortuna" was set to music by German composer Carl Orff as a part of "", the opening and closing movement of his cantata "Carmina Burana". It was first staged by the Frankfurt Opera on 8 June 1937. It opens at a slow pace with thumping drums and choir that drops quickly into a whisper, building slowly in a steady crescendo of drums and short string and horn notes peaking on one last long powerful note and ending abruptly. The tone is modal, until the last nine bars. A performance takes a little over two and a half minutes.
Orff's setting of the poem has influenced and been used in many other works and has been performed by numerous classical music ensembles and popular artists. It can be heard in numerous films and television commercials, and has become a staple in popular culture, setting the mood for dramatic or cataclysmic situations. "O Fortuna" topped The People's Classical Chart in 2009 as the most-played classical music of the previous 75 years in the United Kingdom.
History.
Benediktbeuern manuscript.
"O Fortuna" is a medieval Latin Goliardic poem written in the 13th century of uncertain authorship. It is a complaint against the goddess of fortune, contained in the collection known as the "Carmina Burana".
Orff's setting.
Carl Orff encountered the collection in 1934 and worked with a Latin and Greek enthusiast, Michel Hofmann, to select and organize 24 of the poems into a libretto. Orff composed his "Carmina Burana," using the libretto, in 1935-36. It was first performed by the Frankfurt Opera on 8 June 1937. The cantata is composed of 25 movements in five sections, with "O Fortuna" providing a compositional frame, appearing as the first movement and reprised for the twenty-fifth, both in sections titled "Fortuna Imperatrix Mundi".
Text.
Scott Horton wrote in "Harper's" that the text of the poem highlights how few people, at the time it was written, "felt any control over their own destiny" while at the same time it "rings with a passion for life, a demand to seize and treasure the sweet moments that pitiful human existence affords."
Music.
Orff was inspired both by the poem and the medieval symbol of the "Rota Fortunae", or Wheel of Fortune, which the goddess Fortuna spins at random, causing some people to suffer while others find wealth. The "Rota Fortunae" appears in a version of the poetry collection known as the "Codex Buranas". The repetition of the musical accompaniment draws a comparison to the spinning of the wheel.
"O Fortuna" opens at a slow pace with thumping drums and energetic choir that drops quickly into a whisper, building slowly in a steady crescendo of drums and short string and horn notes peaking on one last long powerful note and ending abruptly. Conductor Marin Alsop wrote that it "begins with all forces at full throttle, then immediately scale[s] back in an ominous warning repetition that builds to a climactic close". The tone is modal, with melody built around a tonal center, until the last nine bars. The last syllable of the song shifts in both key and emotional valence, from D minor to D major. 
Alsop describes the piece as "a spectacle" which appeals to all of the senses, intentionally defying neat categorization. According to David Clem, "the music signifies the upturn of Fortune's wheel, while the text represents the downturn."
Reception.
"Carmina Burana" was successful from its first staging by the Frankfurt Opera in 1937, propelling Orff's career and becoming his best known work. "O Fortuna" in particular has become one of the most recognizable compositions in popular culture. In 2009, it topped a BBC list of most widely heard classical tracks, with BBC Radio 2 head of programming calling it "a timeless piece of music that continues to be played, performed and loved over 70 years after its composition." A Radio Netherlands documentary attributes its popular appeal to the combination of choruses, large orchestra, interesting instrument combinations, tight rhythm, and the extent to which it is singable and memorable. Horton calls it "a work of brilliance" that "may have been spoiled by its popularization", used "often as a jingle, detached in any meaningful way from its powerful message". 
In "The Oxford Handbook of Music and Advertising", Clem highlights how the poem's themes like human struggle and fate are commonly divorced from popular usage. He takes as an example the use of the music in an Applebee's advertisement which changes the words to be about a new promotion, drawing on the arrangement simply for its signification of the vernacular concept of "epic" (an "epic deal"). Widespread use of "O Fortuna" in advertising and other forms of popular culture may have begun with the trailer for the 1981 movie "Excalibur," which uses the song in its entirety.
"O Fortuna" has been called "the most overused piece of music in film history", and "Harper's Magazine" columnist Scott Horton has commented that "Orff’s setting may have been spoiled by its popularization" and its use "in movies and commercials often as a jingle, detached in any meaningful way from its powerful message." Its contemporary usage is often joking or satirical in nature, owing to its oversaturation in popular culture.
The composition appears in numerous films and television commercials and has become a staple in popular culture, setting the mood for dramatic or cataclysmic situations. For instance, it is used to portray the torment of Jim Morrison's drug addiction in the film "The Doors." In 1983, Doors' keyboardist Ray Manzarek released his third solo album, "Carmina Burana", which is an interpretation of the piece in a contemporary framework.
In the 1970s, the "O Fortuna" music was used for an Old Spice commercial which aired in the United Kingdom. The trailer of John Boorman's "Excalibur" (1981) featured "O Fortuna" in its entirety. It has been covered, remixed, and sampled in a wide variety of popular musical acts like Therion and Nas.