KEGL

KEGL (97.1 FM) is a radio station licensed to Fort Worth, Texas, United States. The station broadcasts a mix of Active Rock and Classic Rock formats to the Dallas/Fort Worth Metroplex. KEGL is owned and operated by iHeartMedia. The station's studios are located along Dallas Parkway in Farmers Branch (although it has a Dallas address), and the transmitter site is in Cedar Hill.
History.
Rock/Top 40 era.
Formerly KFJZ-FM and KWXI ("Quicksie," using the longtime moniker of WQXI in Atlanta) and again as KFJZ-FM (as "Z97", and later "Z97 The Texas' Music Star", and "Texas' FM97"), KEGL was one of three rock and roll stations in the Dallas/Fort Worth Metroplex throughout most of the 1980s. Robert Jones, known on air as "Christopher Haze", became the program director of the station in August 1980, and changed the call letters and imaging of the station as "Eagle 97" on January 20, 1981. Within a short period of time, the station possessed a hybrid rock/top 40 format known as "Rock 40." The original morning show was "The Rude Awakening Morning Show" consisting of Billy Hayes, Rose Wright and "The Rude Moose" (a character voiced by Hayes). Future KLOL Houston morning jocks Stevens and Pruett were the next morning show hosts from February 1982 to March 28, 1986. Stevens and Pruett were replaced with Paul Robbins, Paul Kinney, and Phil Cowan. James Paul "Moby" Carney was added to the lineup as the afternoon drive jock on September 1, 1986. Jocks from the earlier era of KEGL included Drew Pierce, Charlie "Doc" Morgan, Danny Owen, Jonathan Doll, Dave Cooley, Jimmy Steal, Anthony "Tony Paraquat" Johnson, Jim White (1980–84; hosted an afternoon talk show on the station called "The Eagle 97 KEGL's Relationships", during 1981–82), Sharon Golihar-Wilson (who hosted the evening show "The Eagle 97 KEGL's House Party"), Lisa Traxler (who went on to work at Boston's WBCN), future KEGL afternoon jock the late Russ Martin (who hosted a late Sunday night talk program), and Martha Martinez reported news during Stevens and Pruett's program.
The late David "Kidd Kraddick" Cradick (who would go on to greater success at now-sister station KHKS) started his career as KEGL's night DJ in 1984, then moved to afternoon drive on October 20, 1986, when "Moby in the Morning" replaced RKC who left to do mornings in Sacramento. (Cradick used his real first name, Dave, for a time between 1989 and 1991. He was also known for a regular segment, "Burn Your Buns," where a fake threatening telephone call was placed to a specific unsuspecting person, by a listener's request.) Moby left KEGL on April 8, 1988, because of Federal Communications Commission's alleged violations of content. Cradick was then moved to mornings with "The Kidd Kraddick and Company Morning Show"; the show debuted on April 11, 1988. Rusty Humphries was briefly a personality for KEGL in the 1990s, known for his attempt to "smuggle" toy weapons into the Dallas/Fort Worth International Airport as an on-air stunt.
Through most of the 1980s, the station was owned by Sandusky, a newspaper company. The studios were located in the Xerox Tower at 222 W. Las Colinas Blvd. in Las Colinas, a commercial district in the Dallas suburb of Irving. (The station had been located at 4801 West Freeway in Fort Worth under the original KFJZ-FM and KWXI tenures, then at 5915 W. Pioneer Parkway in Arlington during the second incarnation of KFJZ.)
CHR/Rock era.
Responding to KTKS-FM's format change from oldies to Top 40/CHR so KEGL changed their format from Rock 40 to a rock-leaned Top 40/CHR on September 12, 1984 and altered its moniker "Eagle 97 KEGL" to "All Hit 97.1 KEGL, The Eagle". By the late 1980s and early 1990s, KEGL began fading out on the rock-leaned formula and began playing more upbeat rhythmic titles in addition to the rock material the station was known for. KEGL's Program Director at the time was Joel Folger.
In June 1992, KEGL's 1st female Program Director Donna Fadal decided to make changes to the station. After being jockless for most of the summer (and stunting with weeks of Eagles songs), KEGL changed to active rock, while retaining the "Eagle" branding. KEGL also hired former Z Rock jock Madd Maxx Hammer for afternoons.
The first active rock era.
KEGL was a Howard Stern affiliate from September 8, 1992, to July 26, 1997. This ended when he criticized the new ownership, Nationwide, an insurance company, on the air. In August 1997, Russ Martin took over the morning show. Within six months, "The Russ Martin Show" had returned the morning program to its #1 ranking in Adults 25–54 and Men 25–54. In late 1999, Jacor, who had bought the Nationwide Communications chain of stations in mid-1997, was bought by iHeartMedia (then known as Clear Channel Communications). Martin quit KEGL on March 15, 2000, after co-host Rich Berra had been hired and Martin did not like him; in addition, Martin had been offered to host mornings on Infinity Broadcasting's KLLI. Another controversial show that aired on KEGL was "Kramer and Twitch" (hosted by Keith Kramer and Tony "Twitch" Longo) in evenings, who had started on KEGL's sister station KDMX, but were moved to the rock formatted KEGL because they were more suited for that genre. In 2001, a prank was aired on the show stating that Britney Spears was dead in an accident, to the horror of her fans. The phony report, which made it around the world in less than 24 hours (being reported on Australian news reports), also falsely stated that her then-boyfriend, Justin Timberlake, was critically injured in the wreck. Trouble followed, including hundreds of calls to local law enforcement agencies, and Kramer and Twitch were fired from KEGL. Both would go their separate ways as they ventured into other markets.
One week later, motorists in the Dallas/Fort Worth Metroplex were outraged over a billboard promoting the station that was entitled "Highway to Hell", a reference to the AC/DC song of the same name. The billboard, which was erected on a major Dallas thoroughfare, featured Satan giving a lethal injection to Oklahoma City bombing suspect Timothy McVeigh, who was executed just days before the billboard went up.
As Sunny and La Preciosa (2004–2007).
 A decision was made to eliminate the rock format on KEGL as Clear Channel also owned similarly formatted KDGE. At 5 p.m. on May 18, 2004, the first "Eagle" era came to an end after 23 years, and flipped to a gold-based adult contemporary format, branded as "Sunny 97-1". This move was possibly done in response to similarly formatted KMEO (now KTCK-FM) flipping to Modern/Texas Country music at the time. The final song on the "Eagle" was "Eagles Fly" by Sammy Hagar, while the first song on "Sunny" was "Here Comes the Sun" by The Beatles. Competing head-on with long time adult contemporary radio station KVIL-FM and sharing audience with KLUV-FM, "Sunny" had poor ratings during its tenure. (From 1992 to 1996, the "Sunny" branding was once used on KSNN-FM (now KWRD-FM) as a Classic country station.) Mornings were hosted by former rock-formatted jock "Fast" Eddie Coyle; he was later teamed with Anna deHaro on March 22, 2005. Other jocks included Stacey James, Jeff Thomas, Dave Mason and Steve Knoll.
On August 25, 2005, KEGL became "La Preciosa", a Spanish language oldies format (not to be confused with KDFT, who uses the branding "La Poderosa"). "Sunny" morning show co-host Anna deHaro was held over for the new format. With several other Spanish stations in the market, "La Preciosa" did not live up to expectations. However, the format lasted just over two years, before Clear Channel decided it was time for a change.
The Eagle returns.
 "La Preciosa" dropped its Spanish format and started playing commercial-free Christmas music at midnight on December 1, 2007. Clear Channel announced that KEGL would return to an English format after the holiday season, but kept the new format secret to keep the listeners guessing. At 10 a.m. on December 18, 2007, "The Eagle" was relaunched, with the first song on the revived format being "Flying High Again" by Ozzy Osbourne. On January 7 and 8, 2008, KEGL simulcasted "The Lex and Terry Show" from KDGE. On January 9, 2008, "The Lex and Terry Show" moved its flagship station from "The Edge" to KEGL. Former mid-day host Chris Ryan was brought on as afternoon drive host and program director. Former KEGL jock Cindy Scull was rehired in 2008 to host a live weekend shift.
KEGL lost a competitor when Cumulus Media's KDBN (now KLIF-FM) flipped to adult album alternative on April 27, 2009. In response to the flip of KDBN, KEGL adjusted its format to mainstream rock, with a heavy emphasis on rock music from its 1980s heyday.
On January 8, 2010, KEGL changed their name to "97.1 The Bird" replacing the Eagle name. The change was made just before the Dallas Cowboys hosted the Philadelphia Eagles in the NFC Wild Card playoffs, and the station did not want to be associated with the Eagles in any way. The station reverted to "97.1 The Eagle" the next day.
On January 20, 2010, station management announced that morning show hosts Lex & Terry would be replaced beginning January 21. Cindy Scull, who had held the evening shift on the station, was moved to mornings "on an interim basis" while the morning show underwent retooling that would "involve playing more music". The Eagle also added Saturday morning programming with John Clay Wolfe at this time.
On July 1, 2010, KEGL announced the return of "The Russ Martin Show". The show began airing on July 12, 2010 in the 6 a.m.10 a.m. time slot. On September 26, 2011, KEGL rearranged the lineup to move "The Russ Martin Show" to the afternoon shift, while mid-day host Cindy Scull moved to mornings. Chris Ryan, the previous afternoon shift host, moved to mid-days.
On May 7, 2012, KEGL moved "Sixx Sense" from evenings to mornings, while the previous morning show hosted by Cindy Scull moved to evenings. The rest of the KEGL lineup remained unchanged. On May 6, 2013, the station's lineup reverted to its previous lineup from mornings to evenings, with Cindy Scull returning to mornings, Russ Martin on afternoon drive time, and "Sixx Sense" back to evenings.
On November 17, 2016, after sister station KDGE dropped its alternative format in favor of mainstream AC, KEGL began incorporating more alternative artists to its playlist normally not played on active rock stations such as Imagine Dragons and Twenty One Pilots. As a result, this left KEGL as the lone Mainstream Rock station in the Dallas-Ft. Worth market, until the alternative format returned to the market a year later when KVIL flipped to alternative.
HD Radio.
KEGL HD2.
The station's HD2 subchannel (HD Radio needed) previously aired a commercial-free version of "The Eagle". As of 2011, it is simulcasting from iHeartRadio's "Slippery When Wet", a station airing classic metal music. As of Summer 2019, the "Slippery When Wet" simulcast has been discontinued and replaced by "The Breeze", formerly on KEGL's HD3 spot.
KEGL HD3.
Sometime in late 2018, KEGL launched an HD3 sub-channel, simulcasting iHeartRadio's "Breeze" format of soft adult contemporary music. Because the station has improperly adjusted digital equipment, the range of its digital signal is not as great as its analog signal. Because of this, "The Breeze" has moved to KEGL's HD2 sub-channel, leaving KEGL-HD3 with no programming replacement.