
WRMF

WRMF (97.9 MHz) is a commercial FM radio station in Palm Beach, Florida. It serves the West Palm Beach, Florida radio market. The station airs a hot adult contemporary radio format and is owned by Hubbard Radio. The studios and offices are on Northpoint Parkway in West Palm Beach. For the past three decades, WRMF has been at or close to #1 in the West Palm Beach radio market ratings.
WRMF has an effective radiated power of 100,000 watts, the highest permitted for non-grandfathered FM stations. The transmitter is in Lake Worth, west of U.S. Route 441. WRMF is licensed to broadcast in the HD Radio digital format. The HD2 subchannel simulcasts the talk radio format on sister station 850 WFTL. The HD3 subchannel carries Haitian Creole talk and contemporary hits from co-owned 1340 WPBR.
History.
WQXT-FM, WWOS.
On March 17, 1957, the station signed on as WQXT-FM. It was the FM counterpart to AM 1340 WQXT (now WPBR). The two stations were owned by the Flame Radio & TV Corporation. They simulcast a full service middle of the road format of adult popular music and news, with national shows from the ABC Radio Network. The studios were located on Lake Worth Beach.
In 1963, WQXT-AM-FM were sold to Fairfax Broadcasting. The following year, the FM station's call sign was changed to WWOS, standing for "Wonderful World of Stereo," when the station began broadcasting in FM stereo full time. In 1971, the simulcast with AM 1340 ended. The station switched to Progressive Rock using the call letters WMUM for "The Mother."
WJNO-FM, WRMF.
The station was sold in 1971 to Robert M. Weeks, who also owned AM 1230 WJNO (now WBZT). The FM station became WJNO-FM "J-98", switching to an album rock format.
WJNO-AM-FM were acquired by Richard M. Fairbanks in July 1979. The FM station's call letters were changed to WRMF in January 1980, representing the owner's initials. WRMF switched to an adult contemporary format at first, later picking up the tempo and moving to hot adult contemporary.
Hubbard Media.
In the 2010s, WRMF was acquired by Alpha Media, based in Portland, Oregon. On September 27, 2018, Alpha Media agreed to sell its cluster in West Palm Beach to Hubbard Radio. The sale, at a price of $88 million, was consummated on January 23, 2019.