KHIP

KHIP is a commercial radio station in Gonzales, California, broadcasting to the Santa Cruz-Monterey-Salinas, California area on 104.3 FM. Its studios are in Monterey while its transmitter is located east of Salinas.
KHIP airs a classic rock music format branded as "The Hippo". It carries Las Vegas Raiders NFL games.
History.
KKLF was a Spanish language station in 1995 when it simulcast KIEZ.
104.3 was home of alternative rock KMBY which moved to 103.9 in a major switch in 2002.
On July 1, 2019 Mapleton Communications announced its intent to sell its remaining 37 stations to Stephens Media Group. Stephens began operating the station that same day. The sale was approved on October 9, 2019, and was consummated on October 15, 2019.