KAZR

KAZR (103.3 MHz) is a commercial FM radio station licensed to Pella, Iowa, and serving the Des Moines metropolitan area. It is owned by Saga Communications, with studios located on Locust Street in Des Moines. KAZR airs a mainstream rock radio format, known as "Lazer 103.3."
The transmitter is located off Pinion Avenue near Runnells, broadcasting at 100,000 watts, the maximum for non-grandfathered FM stations. KAZR broadcasts in the HD Radio format.
History.
The station signed on as KPLL in 1976, with studios and transmitter located in Otley, near Pella, Iowa. It was owned by the Meyer family with a varied format of music and religious programming. In 1980, its call letters changed to KXJX , in 1986 to KFMD, and to KDMG in 1988. KDMG, owned by Beta Broadcasting, had a "gold" format until 1989 and then followed various "classic oldies" formats until late 1990.
From January 1991 to April 1992, KDMG followed an adult album alternative (AAA) format "Where The Music Comes First", similar to WXRT in Chicago or KBCO in Denver. It became KFMG in 1992. During the era of 1990–1996, night times tended to be harder-edged, following an alternative/modern rock/new rock format in the daytime. KFMG's format consisted of modern/alternative rock, blues, and variety shows such as "The Grateful Dead Hour". In the early 1970s, owner and program director Ron Sorenson had operated a station with those call letters on 94.9 FM, now KGGO.
On August 1, 1996, KFMG flipped to active rock as KAZR, "Lazer 103.3", after Sorenson sold the station to Saga Communications.
Lazerfest.
In August 2002, KAZR created and organized a music festival known as Lazerfest. The inaugural festival took place in Water Works Park, but subsequently moved to the Indianola Balloon Grounds in Indianola, Iowa, in 2003. In 2012 Lazerfest moved to its new home at the Central Iowa Expo in Boone, Iowa. Lazerfest 2010 was the first Lazerfest to completely sell out, with 25,000 tickets sold.
KAZR-HD2.
KAZR's HD2 sub-channel currently airs an oldies format as "Pure Oldies 104.5", which is relayed on a 250-watt translator station 104.5 K283CC in Des Moines.
The translator signed on in 2014, and initially carried a simulcast of sister KPSZ. In September 2015, after sister KRNT dropped its longtime standards format for sports talk, the format moved to the translator/KAZR-HD2 as "Legends 104.5." In August 2016, K283CC/KAZR-HD2 flipped to a conservative talk format as "Talk 104.5." In March 2017, K283CC/KAZR-HD2 flipped to the current oldies format.
KAZR-HD3.
On April 1, 2021, KAZR launched a contemporary Christian format on its HD3 subchannel, branded as "Joy 102.1" (which is simulcast on translator K271CO (102.1 FM)).