WASK (AM)

WASK ("101.7 The Hammer") is an AM radio station licensed to the city of Lafayette, Indiana. The station operates on the AM radio frequency of 1450 kHz. The studios and tower are located at 3575 McCarty Lane in Lafayette, Indiana.
History.
1450 WASK has simulcasted WASK-FM since the mid-1990s. The simulcast began to be broken in early 2006 when the station began airing broadcasts of the NCAA Championships and IRL Racing. Outside of these broadcasts, 1450 resumed simulcasting the FM's oldies format. However, in August 2006, the station began running independent from WASK-FM full-time when it acquired rights to run ESPN Radio in the Lafayette market.
It began running local sports in 2008 with former Purdue Boilermaker Offensive Lineman Kelly Kitchel, former WLFI-TV Personality Clayton Duffy and former Journal and Courier writer Brendan Murphy as hosts.
Schurz Communications announced on September 14, 2015 that it would exit broadcasting and sell its television and radio stations, including WASK, to Gray Television for $442.5 million. Though Gray initially intended to keep Schurz' radio stations, on November 2, it announced that Neuhoff Communications would acquire WASK and Schurz' other Lafayette radio stations for $8 million.
On March 15, 2018, WASK rebranded as "101.7 The Hammer" (now simulcasting on FM translator W269DJ 101.7 FM Lafayette).
Programming.
WASK is the Lafayette market's ESPN Radio affiliate. 101.7 The hammer also runs various sporting events, including the Chicago Bears, Chicago Cubs, the NCAA Tournament, Purdue football tailgate show, college football, Monday Night Football, Bowl Championship Series, high school football, Super Bowl and NFL Playoffs, college football bowl games.
Jeff Strange is Program Director Manager.