WSYY-FM

WSYY-FM (94.9 FM) is a radio station broadcasting a Full-Service format under the slogan, "Radio With An Attitude". Licensed to Millinocket, Maine, United States, the station's broadcast signal serves the Central Penobscot County, Eastern Piscataquis County, and Southern Aroostook County Maine areas, from its tower site in Millinocket. The station is currently owned by Katahdin Communications, Inc.
As a full-service station, WSYY-FM plays a mix of oldies/classic hits, adult contemporary, rock music, and some country crossovers. The station also currently features programming from CBS Radio including CBS News Radio (and has been an affiliate of that network for many decades). WSYY-FM also airs "When Radio Was".13
History.
WSYY-FM originally went on the air in 1978 on 97.7 FM as WKTR, upgrading to its current facilities in 1984 on 94.9. Prior to their "The Mountain 94.9" branding, WSYY-FM used to be referred to as "North Country 95", airing a full-time Country Music format. The current format, branding, and slogan was probably adopted around March 1, 2004, when Katahdin Communications, Inc. assumed control of WSYY-FM & AM from Katahdin Timberlands, LLC (as a result of the radio station facing increasing land disputes), initially as a short term lease agreement but the transfer of ownership ultimately became permanent. Those same land disputes would eventually lead to a loss of WSYY-FM's 23,500-watt transmitter location (featuring an antenna HAAT of 211 meters); as a result, WSYY-FM may have been operating under a Special Temporary Authority License (a 12,000-watt facility with an antenna HAAT of 68 meters via Hammond Ridge on Lake Road, about two miles from Millinocket Municipal Airport), ever since as long ago as late 2007, pending a planned permanent move to a 22,000-watt facility with an antenna HAAT of 198.4 meters (from just off Nicatou Road in Medway, well east of WSYY-FM's old or current transmitter tower location). On November 23, 2016, the construction permit for this proposed move was modified to a 45,000-watt facility with an antenna HAAT of 146.7 meters, the first time this proposed move has ever received official approval from the FCC.
Syndicated programming.
WSYY-FM is one of the two Maine affiliates (besides WLOB Portland) of "When Radio Was", is one of the two Maine affiliates (the other being WWMJ) of The Acoustic Storm, is Maine's only affiliate of the Crook & Chase syndicated Country Music countdown programming, and is an affiliate of the Blues Deluxe radio show.
Former sports offerings.
"The Mountain 94.9" carried local high school sports in season, until fall 2017. "The Mountain 94.9" had also carried the complete schedule of Red Sox Baseball (from 1997 through 2015, when Millinocket's affiliation with the Red Sox Baseball would ultimately be transferred over to co-owned WSYY (AM), thus concluding the interruptions to the music during Baseball season). That transfer was completed on April 2, 2021, when 1240 WSYY returned to the air with translator, 102.5 W273DJ debuting with the Opening Game of the Boston Red Sox.