Max (Norwegian TV channel)

Max is a Norwegian television channel designed for a mostly male audience.
The first program on Max was the movie Wild Hogs, followed by the premiere of Breaking Bad. The first week was watched by over 1 million viewers, making it the most successful launch of a Norwegian television channel since TV 2 in 1992.
In November 2010 Max announced that they had bought the rights to Tippeligaen from NRK.