Surfer (magazine)

Surfer was an American monthly periodical focused on surfing and surf culture, founded in 1962 by noted surfer, writer, photographer, artist and humorist John Severson (1933–2017).
"Surfer" began as a quarterly, subsequently becoming a monthly. When Severson sold "Surfer" in the late 1960s to "For Better Living", the magazine had around 100,000 readers.
The magazine changed ownership and management numerous times over its history. American Media (AMI) purchased the magazine in 2019 from TEN: Publishing, a division of Adventure Sports Network (ASN).
The magazine's last editor-in-chief was Todd Prodanovich and its photo editor was Grant Ellis.
Background.
John Severson created "Surfer" to counter the depiction of the sport and surf culture in the 1959 film "Gidget." In his 2014 book "John Severson Surf," he wrote "surfers hated those Hollywood surf films, and I could see that "Surfer" could create a truer image of the sport." Severson's photography, art and humor set the tone for the future of "Surfer", which quickly grew to reflect the sport and the culture, as well as become a voice for surfers and environmental activism.
Severson sold "Surfer," the date reported variously as "in 1970;" alternately "in 1971" directly to Steve Pezman; and also alternately "in the late 1960s" to "For Better Living," an Auburn, California-based company founded by F.G. 'Bud' Fabian. Bud Fabian had retired from "For Better Living" in 1996, a company whose primary business was precast concrete. At the time, the magazine was produced by "Surfer Publications", a subsidiary of "For Better Living" and at least the late 1990s, was based in San Juan Capistrano.
Drew Kampion was editor of the magazine from 1968 to 1972. Noted writer and surf historian Matt Warshaw, became a writer for "Surfer," beginning in 1984, becoming the publication's editor in 1990. At "Surfer," Warshaw mentored numerous journalists, giving them a place on the editorial staff and connecting independent authors with editors and surfing personalities.
In 2019, when asked about 2019 purchase of "Surfer" by American Media (AMI), widely known for its "National Enquirer" publication, Warshaw said, "Surfer, best-case scenario, is in for a very rough year or two, then American Media puts it up for sale and it gets bought as a vanity project, the way Jeff Bezos bought the Washington Post. Surfer will at that point be reborn in whatever form the rich benefactor dictates."
Editor Todd Prodanovich and the other four full-time staffers were furloughed October 2, 2020 and publication was halted.