Erply

Erply is an enterprise software company focusing on point of sale and inventory management technology. It was founded in Estonia by Kristjan Hiiemaa in 2009.
History.
In 2009, Erply won Seedcamp, a European early stage investment program. At the time of the announcement, Erply had 200 clients and was at break-even.
In March 2010, they received $2 million in funding from Saul Klein (Index Ventures), Satish Dharmaraj (Redpoint Ventures), Dave McClure and Kenny van Zant. At the time of the announcement, they had 700 paid subscribers and 2,000 users. Currently, Erply has over 20,000 users.
Description.
Initially, Erply launched as a retail payment solution for small to medium-sized businesses. They have since expanded to big box retailers and offer point of sale technology, inventory control, billing, business reporting, and custom barcodes. Erply offers both paid and free packages; on average, subscriptions to the service costs $74 per month. Additionally, Erply is cloud based, meaning that the retailer does not need to possess their own local server at their business locations.
In August 2011, they released a mobile credit card reader for handheld mobile devices, allowing merchants to use the Erply point of sale application on iPads.
Reception.
Erply has been profiled in the Wall Street Journal, the Financial Times, BBC, TechCrunch, Inc. Magazine, The Guardian and Fox Business. Saul Klein noted that Erply can do for business software what Skype did for telecommunication and The Wall Street Journal selected Erply as one of the top ten European startups to watch in 2011.