Herbal Essences

Herbal Essences is a brand of hair care products line by Procter & Gamble. The brand was founded in 1971 as the single shampoo Clairol Herbal Essence Shampoo (officially typeset as "Clairol herbal essence shampoo"). There are twenty-nine collections of varying hair care products, each designed to have a different effect on the user's hair.
Clairol introduced Herbal Essence in 1971. The original Herbal Essence (now called Herbal Essences) used a cartoon image of the nature girl in a pool on the front label. The original color of the shampoo was green and could be seen through the clear plastic bottle packaging.
Sale.
Herbal Essences was sold to Procter & Gamble in 2001 from Clairol. The company was in a "long-term decline" according to Chairman and CEO A.G. Lafley.