Ranker

Ranker is a digital media company located in Los Angeles and a Quantcast Top 50 site in the US. The site features polls on entertainment, brands, sports, food and culture. Ranker is reported to have over 40 million monthly unique visitors worldwide. Ranker claims to be one of the largest databases of opinions with more than 1 billion votes gathered on over millions of subjective voters. Ranker has hundreds of thousands of lists of opinions.
These lists have been referenced as a source for many pop-culture, trade, and tech publications, including TV and radio. Ranker is designed to collect individual user votes and track them across various lists, which purports to show correlations between interests across pop culture.
History.
Launched in August 2009, the site was founded by Clark Benson, who created Ranker as an alternative to user reviews available on ecommerce sites. Ranker is his fifth startup. Ranker offers crowdsourced polls and lists across a variety of topics, including rankings of food, drinks, and celebrities.
Ranker's board members include Draper Associates investor Joel Yarmon. Ranker has raised $7.5 million in capital, including Benson's initial stake. Investors include Draper Associates, Rincon Venture Partners, Lowercase Capital, Wavemaker, BullPen Capital and various angels, like Factual founder Gil Elbaz and Ryan Steelberg.
Data-Centric products.
In December 2016, Ranker launched "Ranker Insights" which offers people voting correlation data for free. Ranker Insights uses psychographic correlation data to deliver personalized consumer recommendations (“if you like X, you’ll also like Y, Z”), and also audience insights to marketers, studios, and platforms seeking a deeper understanding of consumer tastes and preferences.
In March 2020, Ranker launched Watchworthy, a personalized TV recommendation app available on iOS and Android devices.