Ishtori Haparchi

Ishtori Haparchi (1280-1355), also Estori Haparchi and Ashtori ha-Parhi () is the pen name of the 14th-century Jewish physician, geographer, and traveller, Isaac HaKohen Ben Moses.
Pen name.
HaParchi is commonly known by the title "Kaftor va-Ferach" taken from the name of his work, the expression being additionally a pun on his surname.
"Ish Tori", as he refers to himself in his book, may mean "Man of Tours", the capital of the medieval French county of Touraine, though according to other opinions "Ishtori" was simply his personal name, a single word.
Biography.
Ishtori Haparchi was born in Provence, France, in 1280. Haparchi was descended from a line of sages and rabbis of fame. His father was Rabbi Moshe HaParhi, a distinguished Talmudical scholar. His grandfather was Rabbi Nathan of Trinquetaille, author of "Shaar HiTefisa". His great-grandfather was Meir ben Isaac of Carcassonne, author of the "Sefer ha-'Ezer".
When the Jews were expelled from France in 1306, he travelled to Spain and Egypt, and then settled in the Land of Israel (Eretz Yisrael in Hebrew). He worked as a physician in Bet She'an, where he died in 1355.
Writings.
Ishtori Haparchi was the author of the first Hebrew book on the geography of the Land of Israel, "Sefer Kaftor va-Ferach" (), literally "Book of Bulb and Flower", or "Knob and Flower," written in 1322 in the Land of Israel and published in Venice in 1549. "Knob and Flower" is a Hebrew idiom meaning "work of art," and is derived from the description of the menorah in . In the context of the book it refers to the agrarian laws practised by the nation of Israel. Haparchi lists the names of towns and villages in the Land of Israel and discusses the topography of the land based on first-hand visits to the sites. He describes its fruits and vegetables, and draws upon earlier rabbinic commentaries, such as the commentary compiled by Rabbi Isaac ben Melchizedek of Siponto. 
Modern scholarship relies heavily upon the 180 ancient sites he identified and described in relation to other sites, among them Usha, Modi'in and Betar.