Battler (underdog)

A battler is an Australian colloquialism referring to "ordinary" or working class individuals who persevere through their commitments despite adversity. Typically, this adversity comprises the challenges of low pay, family commitments, environmental hardships and lack of personal recognition. It is a term of respect and endearment intended to empower and recognise those who feel as though they exist at the bottom of society. The term has seen recent use in mainstream politics to describe a demographic section of the Australian people.
Definition.
The term "Aussie battler" generally refers to working class Australians, specifically, those who feel they must work hard at a low paying job to earn enough money, is actually well respected by Australian society at large as they stoically face perceived financial hardships, in spite of Australian workers being among some of the highest paid and resourceful in the western world. The concept of an "Aussie battler" is an example of self-aggrandising language, designed to counter feelings of stigma or inadequacy, and to bolster confidence in being a member of the Australian underclass. It refers to an Australian who continues to struggle in the face of hardship. It is a term of respect and endearment, not simply used to assess someone's financial situation; the ordinary working-man earning a living against the odds. The common variation "little Aussie battler" further adds to the notion that the battler is at the bottom of society, working under bigger things above.
In Australian English, the concept of a "battler" is a power word similar to the concept of the "hardworking family". It is used by various political personages and entities for their own purposes. Where in one context a person may use the term to refer to people of low socioeconomic status to call for greater welfare, others may use it to refer to a family saving for a private education to call for government payments to private schools.
Middle-class battlers.
Some individuals are self-defined "battlers" without fitting the above definition because of their own interpretations of "earning enough money." Social scientist and author Michael Pusey has described this as "Middle Class Battler syndrome" because these "battlers" earn more than the average wage but see expensive homes and consumer goods as necessities. As a result, they have very little disposable income after servicing debts for these items. Despite the self-inflicted hardship, the myth of the "battler" remains.
Use in political rhetoric.
Following the election of the conservative coalition government under the leadership of John Howard in 1996, the phrase was adapted and widely adopted within Australian public discourse. Howard scored a sweeping victory at the 1996 elections, an achievement some commentators explained by reference to his winning over many traditional Labor Party voters, whom they now termed "Howard's battlers".
The term was allegedly popularised by Andrew Robb, the 1996 Liberal Party campaign director, who used it to describe those blue-collar voters who felt ignored by Labor and who were successfully targeted by the Liberals during the election campaign.
In a radio interview in 2004, Howard was asked what he thought a 'battler' was and replied that:
During the Asia-Pacific Economic Cooperation (APEC) summit in Sydney in September 2007, US President George W. Bush referred to Howard himself as being a 'battler'.