Invicta Watch Group

Invicta began as a Swiss watch company in 1837. It was founded by Raphael Picard in La Chaux-de-Fonds, Switzerland. In the early 80’s Invicta went bankrupt and it was sold in 1983 to Ondix S.A. which continues producing Invicta watches in Bielle. Ondix later went down due to disappointing numbers and the Invicta name was resold. Invicta was re-established in 1991 when the brand was acquired by an American company. 
The corporate headquarters for Invicta is located in Hollywood, Florida, in the United States.
Partnerships.
In November 2012, Invicta announced a line of watches that are endorsed and designed by hall of Fame NFL player Jason Taylor.
In February 2020, Invicta announced that it has entered into a partnership with Authentic Brands Group (ABG) for Shaquille O'Neal.