Vishwa Mangal Gou Gram Yatra

Vishwa Mangal Gou Gram Yatra (Devanagari:विश्व मंगल गौ-ग्राम यात्रा) is the largest ever cow protection movement in India. The "yatra" (journey) began on 30 September 2009 from Kurukshetra in Haryana and will end on 17 January 2010 at Nagpur, covering in these 108 days. The yatra is inspired by Poojya Shri Raghaveshwara Bharathi Swamiji, the Shankaracharya of the Ramachandrapura Math in Karnataka, and has the blessings of almost all of the revered saints of the country.
Purpose.
The pioneers of the yatra have set its immediate and long term purposes as follows: