Shekar Basha

Shekar Basha is an Indian radio jockey on BIG FM 92.7 Hyderabad. He is the only radio jockey in India to have won the Excellence in Radio Award 18 times, the Latest being India radio forum's "RJ of the year 2019", India's most prestigious award for a radio jockey. And as per a survey conducted by The Times of India (TOI) published on 18 May 2018,He is one of the "top 10 Most Desirable Men on Television". And, TOI quotes him as "The original radio guru who won tons of applause for his signature brand of infotainment, Shekar has proved he’s the undisputed king of entertainment with his equally successful stint on TV". As a VJ, he received Best Video Jockey of the year 2016 from Padma Mohana awards held at Ravindra Bharathi, Hyderabad on 23 August 2016.
Career.
Early phase (2005–2007).
Basha started his career as a video jockey in Gemini Music, an Indian Telugu music channel, on 10 April 2005. He hosted more than 3,000 live shows on the same channel, but he received acclaim for his role in "Hi Bujji", a kids theme based TV show, and "SundayHum-Sandeham", a live comedy show based on "Guru-Sishya" theme.
Breakthrough.
In November 2006 he joined Red FM 93.5 (then S FM). He hosted "Thellarindoy Mama" (Breakfast Show) and "Guroo Hoja Shuro" (Afternoon Band). The latter won "The Best Program of the Year-2007" Award at India Radio Forum. He also introduced the phrase "kevvu keka" to the industry. It became so popular that both films and TV programs were titled after it, and lyrics of film's songs (Pawan Kalyan's Gabbar Singh, Allari Naresh's movie titled Kevvu Keka ) and their dialogue.
Success (2007–present).
In August 2007 Shekar shifted from Red FM 93.5 to Big FM. There he took charge of the show "Big Sandadi" which was until then hosted by a very popular Telugu TV anchor and film actress Jhansi (TV anchor). On 27 May 2008 the same show was named the Best Radio Show of the Year by IRF. Shekar has a habit of saying "Happy mornings" instead of "Good morning", which caught on quickly with the listeners. As a result, in 2009 the program was renamed as "Happy Mornings". After the formation of the state of Telangana in 2015, the same show "Happy mornings" was renamed as "Sallaam Telangana" reflecting the pride of the state, and the show was awarded the "best breakfast show (Telugu) 2017". In addition to radio and video jockeying, Shekar also produced award-winning promos and Humor capsule sparklers which include the radio humor capsules "Kotigadu & Raogaru", BigBaba, Sangeetham Mastar,Gooogle Gurooji,Anandam Paramaanandam.
Awards and Records.
Shekar has the record of winning the highest number of India Radio Forum awards with a total of 18 awards from 2007 to 2019.
His other awards include:
He was trained at MICA (institute) i.e., Mudra Institute of Communications, Ahmadabad in radio jockeying.
Marathons.
As of August 2018 Shekar has hosted Four marathon radio jockeying feats:
Movie debut.
Shekar made his debut as an actor with the movie "Welcome Obama", directed by veteran director Singeetam Srinivasa Rao. He also directed the movie "Vethika nenu naa ishtamga". He had also acted as a director in the movie Panchamukhi directed by Challa Bhanu Kiran, which was released in 2014.