John F. Kennedy Boulevard (Tampa, Florida)

John F. Kennedy Boulevard (better known as Kennedy Boulevard), is a major east-west corridor in Tampa, Florida. The downtown portion of the roadway was originally known as Lafayette Street, and as Grand Central Avenue west of the downtown area in the City of Tampa during the 19th century and early-to-mid-20th century. West of the city limits at Howard Avenue, it was known as Memorial Highway. At the time, it was mainly a two-lane thoroughfare. It carries the State Road 60 designation through its entire route.
Some places of interest that can be accessed from this route include WestShore Plaza, International Plaza and Bay Street, Tampa International Airport via the Veterans Expressway, the University of Tampa, Downtown Tampa, and the Port of Tampa. Kennedy Boulevard represents the northern boundary of South Tampa. The route runs from today's Memorial Highway to Channelside Drive.
History.
Prior to the construction of the Interstate Highway system in Tampa, which began in the early 1960s, Grand Central Avenue was the main artery for heavy westbound traffic emptying from downtown Tampa and points eastward during rush hour. When Interstate 4 opened in the mid-1960s offering travelers express movement in both directions, Kennedy Boulevard traffic shrunk to less than 50 percent of its previous activity, and its many businesses that depended on the high traffic count closed or relocated. Today, with Tampa's exploding population and attendant commercial and residential development, Kennedy Boulevard is once again a significant part of the city's travel network.
The road was renamed for President John F. Kennedy in 1964 by the unanimous vote of Tampa City Council after his visit to Tampa on November 18, 1963 and his assassination in Dallas on November 22. His motorcade made use of the roadway during his Tampa visit. It was chosen for such a renaming because Kennedy had used about five miles (8 km) of Grand Central Avenue for his motorcade leading through the center of the business district. According to Kennedy Library records, Kennedy's public exposure in Tampa was only the second-longest during his entire presidency, after that of his visit earlier that year to Berlin, Germany.
Since then, the roadway has seen many changes, such as expansions to 4-6 lanes. Today, Kennedy Boulevard is a vital link to and from Downtown Tampa and serves as an alternate to I-275 during rush hour.
WTVT - Fox 13's Studio is located on Kennedy Blvd. near MacDill Avenue and Henderson Boulevard. On that cool November day in 1963, a live television camera perched atop the station's front portico captured Kennedy's motorcade as it whizzed eastward on then Grand Central Avenue on its way through downtown Tampa and on to Tampa's Ft. Homer Hesterly Armory. At the time, live remotes from multiple locations were a rarity for local stations and so thar part of the motorcade was all of his visit that many Tampa Bay area residents could witness by television.
About the same time as the renaming, a group of Tampa community activists headed by then local Democratic Party Chairman Robert Florio pooled resources to commission a life-sized statue of the slain President by a prominent Italian artist. The piece was shipped to the United States in mid-1964 and erected at a site at Plant Park on the University of Tampa campus at Hyde Park Avenue, where the statue faces Kennedy Boulevard.